{
  "source": "Fashion Week Venues",
  "title": "200 sqm Gustave Eiffel Loft and Bar in Paris",
  "description": "Located at 4 Cit Grité in the 11th arrondissement of Paris, this 200-square-meter commercial space is situated within a 19th-century building designed by Gustave Eiffel. The property features a large loft layout with industrial elements, muted colors, and dim lighting. The interior is equipped with a bar, a counter, furniture, and garment racks, making it suitable for retail, showrooms, galleries, or office use.\n\nThe facility provides several functional amenities, including air conditioning, heating, and wireless internet. Technical equipment such as video and office equipment is also available. For convenience and accessibility, the space includes a water closet, a stock room, a cargo entrance, and is handicap accessible. Positioned on the ground floor with direct street access, the premises are protected by a security system. This versatile environment is configured to accommodate various professional requirements, including conferences, meetings, and photography sessions. All mentioned features are integrated into the space to support operational needs within this historic Parisian setting.",
  "idealBrandProfile": "This 200 sqm Oberkampf loft fits established independent brands with a 10 to 40 person team, roughly 3 to 10 years of trading, and a working wholesale book alongside a DTC channel. The scale is deliberate: 200 sqm on one ground floor level with a bar, counter, stock room and cargo entrance means you can run a selling floor and a back of house buying area at the same time, which is exactly what a brand with 30 to 80 stockist appointments in a season needs. Below that, a two or three person label launching its first collection will pay for volume it cannot fill and will get more from a 60 to 90 sqm room. Above that, a global house running a full Fashion Week presentation with 200 plus press and a build crew will find the ceiling height, the single entrance and the 11th arrondissement address limiting compared to Marais or Rive Gauche options. In our experience the profile that gets the most from this space is the brand that has outgrown a hotel suite showroom but is not yet taking a permanent Paris lease. Brands weighing the trade off often start with spaces in Paris before committing to a season. Aesthetic Fit Industrial, muted and low lit: this space serves brands whose visual language is raw material, workwear heritage, technical outerwear, denim, streetwear, unisex tailoring, footwear, eyewear and design led accessories. The 19th century Gustave Eiffel structure, exposed industrial elements, dim lighting and existing bar do a lot of the work for you, so a brand with a restrained palette and strong garment silhouettes can hang racks, light selectively and look considered without a heavy build. Jewellery, fragrance and beauty brands that depend on bright even light and white gallery walls will fight this room rather than use it, and so will pastel led resortwear, bridal and children's brands whose product reads flat against dark walls and dark floors. Where we see mismatches is when a polished luxury maison tries to impose a white cube on a building with this much character, spends the budget covering it, and ends up with a neutral room in the 11th rather than a neutral room on Rue Saint-Honoré. If your identity leans clean and clinical, a lighting and surface strategy through branded store design is essential before you commit. Best Use Cases First choice is a wholesale fashion showroom during market weeks, because the garment racks, stock room, office equipment, wifi and separate bar zone let you run back to back buyer appointments and hospitality without the two colliding. Second is a press day and collection preview, where the ground floor street access and 3 minute walk to Rue Saint-Maur metro make attendance easy for editors moving between appointments. Third is a multi day pop-up shop or temporary retail space, supported by high pedestrian footfall on Oberkampf, street level frontage, a security system and a counter ready for point of sale. Fourth is a sample sale or showroom sale, where the cargo entrance and stock room handle volume stock in and out efficiently. Fifth is an influencer or cocktail reception, since the built in bar and dim industrial lighting suit evening formats with around 200 guests. Sixth is content creation, ecommerce shoots and video production, using the loft depth, video equipment and controllable low light. Seventh is a gallery showing or pop-up exhibition, and eighth a networking event, conference or team offsite, both practical uses that make less of the retail advantages. Budget Signal This sits in the mid to upper mid tier for Paris short-term commercial space, and notably below equivalent square metreage in the Marais, Saint-Germain or the 1st, which is the core of its value argument. You are paying for a fully equipped 200 sqm ground floor room rather than a bare shell, so the racks, furniture, bar, counter, air conditioning, video equipment and stock room remove a build layer that a raw Marais unit would add back at significant cost. Compared with a hotel event space you get multi day continuity, street access and full brand control instead of hourly rates and house rules. Compared with a co-working venue or a shared pop-up format you get exclusivity and a credible standalone address for buyers and press. Brands at this stage typically find the total activation cost lands 20 to 35 percent under a prime central Paris equivalent once fit out is counted, and we advise modelling that properly with the budget calculator before you compare quotes. The honest caveat: this is not a bargain rate for the 11th, and you are paying a premium for the Eiffel building provenance and the equipment package.",
  "faq": [
    {
      "question": "Is 200 sqm Gustave Eiffel Loft and Bar in Paris available for pop-up shops?",
      "answer": "Yes — 200 sqm Gustave Eiffel Loft and Bar in Paris is a vetted pop-up ready space in Paris, 200 sqm. Request availability and dates through the inquiry card on the listing."
    },
    {
      "question": "What is the day rate?",
      "answer": "Rates are quoted on request — send your dates and use case through the inquiry card."
    },
    {
      "question": "Is staging, branding and fit-out permitted?",
      "answer": "Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry."
    },
    {
      "question": "What is included?",
      "answer": "Included on-site: industrial, lighting, wc, cargo entrance, handicap accessible, air conditioning, bar, counter."
    },
    {
      "question": "How far in advance should we book?",
      "answer": "Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks."
    }
  ],
  "editorialFaqCount": 0,
  "city": "Paris",
  "country": "France",
  "postalCode": "75011",
  "lat": 48.8665329,
  "lon": 2.3790879,
  "areaSqm": 200,
  "areaSqft": 2153,
  "priceLabel": "on request",
  "priceEur": null,
  "coverImage": "https://fashionweekvenues.com/i/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541-1.jpg",
  "gallery": [
    {
      "url": "https://fashionweekvenues.com/i/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541-2.jpg",
      "caption": "200 sqm Gustave Eiffel Loft and Bar in Paris, pop up store"
    },
    {
      "url": "https://fashionweekvenues.com/i/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541-3.jpg",
      "caption": "200 sqm Gustave Eiffel Loft and Bar in Paris, pop up store, interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541-4.jpg",
      "caption": "200 sqm Gustave Eiffel Loft and Bar in Paris, pop up store, second interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541-5.jpg",
      "caption": "200 sqm Gustave Eiffel Loft and Bar in Paris, pop up store, third interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541-6.jpg",
      "caption": "200 sqm Gustave Eiffel Loft and Bar in Paris, pop up store, additional interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541-7.jpg",
      "caption": "200 sqm Gustave Eiffel Loft and Bar in Paris, pop up store, further interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541-8.jpg",
      "caption": "200 sqm Gustave Eiffel Loft and Bar in Paris, pop up store, detail view"
    },
    {
      "url": "https://fashionweekvenues.com/i/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541-9.jpg",
      "caption": "200 sqm Gustave Eiffel Loft and Bar in Paris, pop up store, further detail view"
    },
    {
      "url": "https://fashionweekvenues.com/i/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541-10.jpg",
      "caption": "200 sqm Gustave Eiffel Loft and Bar in Paris, pop up store, interior view 2"
    }
  ],
  "amenities": [
    "industrial",
    "lighting",
    "wc",
    "cargo entrance",
    "handicap accessible",
    "air conditioning",
    "bar",
    "counter",
    "furniture",
    "garment rack",
    "heating",
    "office equipment",
    "video equipment",
    "wifi",
    "ground floor street",
    "stock room",
    "security system"
  ],
  "useCases": [
    "pop up store",
    "retail activation",
    "showroom presentation",
    "fashion showroom",
    "fashion sample sale",
    "art exhibition",
    "gallery showing",
    "product launch",
    "brand activation",
    "press day",
    "press event",
    "influencer event",
    "content creation",
    "photo shoot",
    "video production",
    "ecommerce shoot",
    "networking event",
    "corporate event",
    "team offsite",
    "private event",
    "cocktail reception",
    "trunk show",
    "showroom sale",
    "exhibition opening",
    "pop up exhibition",
    "retail experience",
    "experiential marketing"
  ],
  "canonicalUrl": "https://fashionweekvenues.com/spaces/200-sqm-gustave-eiffel-loft-and-bar-in-paris-5ad69541"
}