{
  "source": "Fashion Week Venues",
  "title": "Boutique rénovée de 22 m² dans le 7ème arrondissement",
  "description": "Située dans le 7ème arrondissement, cette boutique de 22 mètres carrés a été entièrement rénovée. Adaptable pour un showroom ou une galerie d'art, elle présente des murs blancs et est équipée de cimaises. Parmi ses caractéristiques, on trouve l'accès à Internet, un système de sécurité, une réserve, des comptoirs, des cabines d'essayage, un portant à vêtements, un éclairage, du mobilier, des équipements audio et vidéo, ainsi que des installations électriques et de chauffage. De plus, elle dispose d'un parking, d'un ascenseur et d'une cuisine.",
  "editorialTake": "Treat these 23 square metres in the 7th as an appointment-led showroom rental or a small gallery showing rather than a walk-in pop-up concept, because the boutique is handed over already fitted with a garment rack, counters, fitting rooms and a separate stock room, which means a market week of buyer appointments or a two-day press day venue can open without a single day of production. The renovation left clean white walls with cimaises running the perimeter, so framed campaign imagery, editioned prints and flat product hang and rehang in an afternoon with no drilling and no landlord sign-off, and because the floor sits below street level there is no daylight variance to fight, giving you total control of the lighting for a brand shoot or lookbook capture. Brands that read correctly here are independent and roughly one to six years into trading, working across fine jewellery, eyewear, fragrance, small leather goods, quiet tailoring or ceramics with a minimal, restrained aesthetic, and we would rather be straight with you: this is a contemporary and emerging-designer address, not a maison-scale fashion week venue, and anyone planning immersive scenography or high-volume temporary retail should look at larger spaces in Paris instead. In our experience the March and late-September Paris windows on this stretch of Saint-Dominique commit eight to ten weeks out, and the operational detail worth raising in your first enquiry is access, since everything moves through the elevator rather than a loading bay, so confirm crate and plinth dimensions before you sign and build the install day into your activation timeline with a little more slack than a ground-floor unit would need.",
  "idealBrandProfile": "This 23 sqm boutique suits an independent brand with a 2 to 12 person team, roughly 1 to 6 years of trading, and either a growing wholesale book or a DTC base that concentrates in Paris. The footprint holds around 25 people comfortably and no more, so the operational logic is appointment based rather than volume driven: one or two people running a rail, a counter and a fitting room across a two day press window or a full market period of up to 168 days. Basement positioning means you are inviting people rather than catching them, which is why buyers, press and private clients work here and mass footfall retail does not. Brands with 50 plus person teams, multi rail seasonal ranges or a requirement for street level frontage on a flagship axis will find this too small and wrongly positioned, and are better served by larger spaces in Paris with ground floor visibility. Aesthetic Fit White walls plus hanging rails make this a gallery neutral shell, and the brands that read best in it are quiet luxury tailoring, fine jewellery, leather goods, ceramics, eyewear, fragrance, editioned art and photography, and any minimal Scandinavian or Japanese influenced design language. Product does the talking because the interior is deliberately silent: cimaises let you hang work or framed campaign imagery without drilling, and the existing furniture and lighting support a considered, low intervention install. Where we see mismatches is when a maximalist streetwear or high colour beauty brand books a small basement expecting immersive scenography. Heavy set builds, tall structures and daylight dependent concepts are the wrong fit here given the ceiling and access constraints, and those concepts need a shell with more volume and a proper production and build allowance. Best Use Cases First choice is a wholesale showroom for market appointments, because the garment rack, counters, fitting rooms and stock room already exist and buyers can be received privately on the hour. Second is an art exhibition or gallery showing, which the cimaises and white walls were effectively renovated for. Third is a press day or collection preview, supported by sound and video equipment, wifi and a kitchen for light catering. Fourth is a content studio or lookbook shoot, since lighting is controlled and daylight variance is not a factor. Fifth is a sample sale across a short run, with counters and fitting rooms in place and the pedestrianised Saint Dominique restaurant cluster feeding evening traffic. Sixth is a small accessories or fragrance pop-up shop for private clients, where parking and elevator access make VIP arrival straightforward. Budget Signal This sits at the accessible end of the 7th arrondissement market, well below what a comparable street level temporary retail space near Rive Gauche commands and materially below a hotel event room in the Alma or Invalides corridor for the same number of days. For that tier you get something a hotel salon cannot offer: a fully fitted commercial shell with fitting rooms, stock room, counters, AV, kitchen and security, meaning fit out spend stays low and you are trading or presenting from day one. Compared with co-working event rooms it reads as a real brand presentation space rather than a meeting room, and compared with shared pop-up formats you keep full control of the walls and the guest list. In our experience the profile that gets the most from this space is the brand redirecting saved rent into product, staffing and press outreach, which is worth modelling through our budget calculator before you commit to dates.",
  "faq": [
    {
      "question": "Is Boutique rénovée de 22 m² dans le 7ème arrondissement available for pop-up shops?",
      "answer": "Yes — Boutique rénovée de 22 m² dans le 7ème arrondissement is a vetted pop-up ready space in Paris, 23 sqm. Request availability and dates through the inquiry card on the listing."
    },
    {
      "question": "What is the day rate?",
      "answer": "€180 / day. Weekly and press-preview rates are quoted on request."
    },
    {
      "question": "Is staging, branding and fit-out permitted?",
      "answer": "Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry."
    },
    {
      "question": "What is included?",
      "answer": "Included on-site: Internet, Air Conditioning, Security System, Stock Room, Counters, Fitting Rooms, Garment Rack, Lighting."
    },
    {
      "question": "How far in advance should we book?",
      "answer": "Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks."
    }
  ],
  "editorialFaqCount": 0,
  "city": "Paris",
  "country": "FR",
  "lat": 48.858264,
  "lon": 2.301796964,
  "areaSqm": 23,
  "areaSqft": 248,
  "priceLabel": "€180 / day",
  "priceEur": 180,
  "coverImage": "https://fashionweekvenues.com/i/boutique-renovee-de-22-m2-dans-le-7eme-arrondissement-b6d306b5-1.jpg",
  "gallery": [
    {
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      "caption": "Boutique rénovée de 22 m² dans le 7ème arrondissement, showroom presentation, pop-up rental in Paris"
    },
    {
      "url": "https://fashionweekvenues.com/i/boutique-renovee-de-22-m2-dans-le-7eme-arrondissement-b6d306b5-3.jpg",
      "caption": "Boutique rénovée de 22 m² dans le 7ème arrondissement, showroom presentation, pop-up rental in Paris, interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/boutique-renovee-de-22-m2-dans-le-7eme-arrondissement-b6d306b5-4.jpg",
      "caption": "Boutique rénovée de 22 m² dans le 7ème arrondissement, showroom presentation, pop-up rental in Paris, second interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/boutique-renovee-de-22-m2-dans-le-7eme-arrondissement-b6d306b5-5.jpg",
      "caption": "Boutique rénovée de 22 m² dans le 7ème arrondissement, showroom presentation, pop-up rental in Paris, third interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/boutique-renovee-de-22-m2-dans-le-7eme-arrondissement-b6d306b5-6.jpg",
      "caption": "Boutique rénovée de 22 m² dans le 7ème arrondissement, showroom presentation, pop-up rental in Paris, additional interior vi…"
    },
    {
      "url": "https://fashionweekvenues.com/i/boutique-renovee-de-22-m2-dans-le-7eme-arrondissement-b6d306b5-7.jpg",
      "caption": "Boutique rénovée de 22 m² dans le 7ème arrondissement, showroom presentation, pop-up rental in Paris, further interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/boutique-renovee-de-22-m2-dans-le-7eme-arrondissement-b6d306b5-8.jpg",
      "caption": "Boutique rénovée de 22 m² dans le 7ème arrondissement, showroom presentation, pop-up rental in Paris, detail view"
    }
  ],
  "amenities": [
    "Internet",
    "Air Conditioning",
    "Security System",
    "Stock Room",
    "Counters",
    "Fitting Rooms",
    "Garment Rack",
    "Lighting",
    "Furniture",
    "Sound & Video Equipment",
    "Electricity",
    "Heating",
    "Parking",
    "Elevator",
    "Kitchen",
    "Wifi"
  ],
  "useCases": [
    "showroom presentation",
    "art exhibition",
    "gallery showing"
  ],
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}