{
  "source": "Fashion Week Venues",
  "title": "Espace évènementiel en bord de rivière",
  "description": "À seulement 15 minutes de la sortie du péage Roussillon et Annonay, cet espace événementiel en bordure de rivière dispose d'un chapiteau pouvant accueillir jusqu'à 50 personnes assises. L'aire comprend un bar, un espace extérieur avec barbecue, et un terrain de boules. Équipé de connexions Internet, d'un système de son et vidéo, d'un éclairage approprié, ainsi que d'une cuisine, cet endroit est idéal pour créer des souvenirs inoubliables en famille. De plus, des aménagements tels qu'un système de sécurité, la climatisation, et des solutions de stockage sont disponibles, garantissant à la fois confort et sécurité. Le site est entièrement clos et offre un accès facile au stationnement et à un ascenseur.",
  "idealBrandProfile": "This site suits small to mid-sized brands with a 5 to 30 person team, roughly 2 to 10 years of trading, and a customer or stockist base concentrated in the Rhône-Alpes and Lyon corridor. The 1,800 sqm enclosed plot with a 50 seat marquee, kitchen, bar and parking is built for one controlled gathering of invited guests, not for walk-in trade, and the one to two day maximum booking window means it works as a set-piece date rather than a season-long temporary retail space. Where we see mismatches is when a global house with a Paris show schedule tries to use a rural site for press: buyers and editors will not make the trip. Brands needing metropolitan footfall should instead browse all spaces in the main fashion capitals. Aesthetic Fit Natural, outdoor-leaning and artisanal identities fit here without a fight. Riverside setting, marquee canvas, barbecue terrace and a boules court read best for linen and workwear labels, outdoor and technical apparel, ceramics and homeware, natural beauty, eyewear, denim, and food or wine adjacent lifestyle brands that want a warm, hosted register. Neutral palettes, timber, raw textiles and daylight photography all sit comfortably against the existing environment. What does not work is a polished luxury minimalist identity that depends on white cube walls, terrazzo floors and a controlled gallery envelope, or a hyper-digital streetwear concept built on hard edges and neon. Those brands will spend their whole budget covering the venue rather than using it. Best Use Cases First choice is a private client or VIP cocktail reception, since the bar, kitchen, sound and video system and enclosed grounds handle hosting end to end. Second is a seasonal sample sale for a regional customer base, supported by the counters, fitting rooms, garment rails and stock room already on site. Third is a content studio day, with river frontage, terrace and marquee giving three distinct backdrops in one booking. Fourth is a wholesale appointment day or collection preview for local agents and stockists, where the 50 seat capacity and parking suit a small controlled guest list. Fifth is a brand or team offsite tied to a launch. Sixth is a partner or influencer dinner. For anything requiring a built set within the two day window, our production and build team is the practical route. Budget Signal This sits at the accessible end of the French event market and represents strong value per square metre compared with anything comparable in Lyon or Paris. For the price of a mid-tier hotel function room you get exclusive use of a fully enclosed 1,800 sqm site with kitchen, bar, climate control, security, CCTV, lighting and AV already installed, which removes several supplier lines that a bare shell venue would add. Against a prime commercial storefront it offers no passing trade, so the return has to come from a guest list you bring yourself. Against co-working or shared pop-up formats it gives total brand control and no scheduling compromise. In our experience brands at this stage model the full cost before committing, and the budget calculator is the fastest way to sense check that.",
  "neighbourhoodMood": "Brands who book in the Valloire plain around Épinouze are almost always production-led rather than retail-led: catalogue and lookbook teams working out of Lyon, footwear and leather goods houses with supply chain roots in Romans-sur-Isère, regional textile manufacturers around Anneyron and Beaurepaire, and agency crews who need a controlled site for a two-day shoot or a closed client reception. The creative ecosystem here is industrial and artisanal rather than boutique. Within a twenty to forty minute radius you have the shoemaking workshops and Cité de la Chaussure in Romans, the paper and print heritage of Annonay, the converted mill buildings along the Rhône corridor at Roussillon and Saint-Rambert-d'Albon, and the Palais Idéal du Facteur Cheval at Hauterives, which location scouts in this part of the Drôme have been using for decades. In our experience placing brands in this part of Rhône-Alpes, the enquiry is usually for a private brand activation, a supplier day, a team offsite with a dinner attached, or a content studio setup that needs river and open sky in the same frame, which is the kind of brief we cover in our work. Cost per square metre and total privacy are the two reasons brands come out here instead of taking a room in Lyon or a courtyard space in Paris. At 960€ per day for 1,800 sqm of fully enclosed ground with a marquee, bar, kitchen, sound and video, lighting, parking and stock room already in place, the maths is not comparable to Presqu'île or Confluence in Lyon, let alone the Marais, Le Sentier or Pigalle in Paris, where the same budget buys a fraction of the footprint and no exclusivity. What you trade is proximity to press and buyer hotel clusters. There is no walk-in press circuit here, no Fashion Week adjacency, no chance of a passing editor. International guests fly into Lyon Saint-Exupéry, take the TGV to Valence or Lyon Part-Dieu, then transfer by car, and the A7 toll exits at Roussillon and Annonay are fifteen minutes away, which is genuinely convenient once people are in a vehicle. For a fifty-cover seated dinner, a supplier showcase, a sample sale for a regional customer base or a multi-day shoot, that trade is usually worth it. Run the numbers against a city option with the budget calculator before you decide. Arriving here feels like arriving at a private property rather than a venue address. The approach is village road and agricultural lane, with the Bancel and the flat Valloire farmland on either side, and the site sits behind its own boundary with direct parking, so guests move from car to marquee in under a minute without a public frontage in between. Mornings are quiet in a working way, with farm vehicles and local traffic rather than pedestrians, and by mid-afternoon the rhythm barely changes. That consistency is why the street dynamic works particularly well for invite-only formats: nobody is watching your build, your fitting rooms and garment racks stay out of sight, and the boules court and barbecue terrace give you a genuine second act after the formal part of the day ends. Be clear on the limitation. What we consistently hear from brand teams who activate here is that this is no place for temporary retail, spontaneous walk-in traffic or street visibility of any kind. If you need footfall, choose a city address and browse all spaces instead.",
  "faq": [
    {
      "question": "Is Espace évènementiel en bord de rivière available for pop-up shops?",
      "answer": "Yes — Espace évènementiel en bord de rivière is a vetted pop-up ready space in Épinouze, 1800 sqm. Request availability and dates through the inquiry card on the listing."
    },
    {
      "question": "What is the day rate?",
      "answer": "€960 / day. Weekly and press-preview rates are quoted on request."
    },
    {
      "question": "Is staging, branding and fit-out permitted?",
      "answer": "Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry."
    },
    {
      "question": "What is included?",
      "answer": "Included on-site: Internet, Air Conditioning, Security System, Stock Room, Counters, Fitting Rooms, Garment Rack, Lighting."
    },
    {
      "question": "How far in advance should we book?",
      "answer": "Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks."
    }
  ],
  "editorialFaqCount": 0,
  "city": "Épinouze",
  "country": "FR",
  "lat": 45.31195618,
  "lon": 4.971172085,
  "areaSqm": 1800,
  "areaSqft": 19375,
  "priceLabel": "€960 / day",
  "priceEur": 960,
  "coverImage": "https://fashionweekvenues.com/i/espace-evenementiel-en-bord-de-riviere-f4a892b7-1.jpg",
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      "caption": "Espace évènementiel en bord de rivière, 1800 sqm, private event, pop-up rental in Épinouze"
    },
    {
      "url": "https://fashionweekvenues.com/i/espace-evenementiel-en-bord-de-riviere-f4a892b7-3.jpg",
      "caption": "Espace évènementiel en bord de rivière, 1800 sqm, private event, pop-up rental in Épinouze, interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/espace-evenementiel-en-bord-de-riviere-f4a892b7-4.jpg",
      "caption": "Espace évènementiel en bord de rivière, 1800 sqm, private event, pop-up rental in Épinouze, second interior view"
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    {
      "url": "https://fashionweekvenues.com/i/espace-evenementiel-en-bord-de-riviere-f4a892b7-5.jpg",
      "caption": "Espace évènementiel en bord de rivière, 1800 sqm, private event, pop-up rental in Épinouze, third interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/espace-evenementiel-en-bord-de-riviere-f4a892b7-6.jpg",
      "caption": "Espace évènementiel en bord de rivière, 1800 sqm, private event, pop-up rental in Épinouze, additional interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/espace-evenementiel-en-bord-de-riviere-f4a892b7-7.jpg",
      "caption": "Espace évènementiel en bord de rivière, 1800 sqm, private event, pop-up rental in Épinouze, further interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/espace-evenementiel-en-bord-de-riviere-f4a892b7-8.jpg",
      "caption": "Espace évènementiel en bord de rivière, 1800 sqm, private event, pop-up rental in Épinouze, detail view"
    }
  ],
  "amenities": [
    "Internet",
    "Air Conditioning",
    "Security System",
    "Stock Room",
    "Counters",
    "Fitting Rooms",
    "Garment Rack",
    "Lighting",
    "Furniture",
    "Sound & Video Equipment",
    "Electricity",
    "Heating",
    "Parking",
    "Elevator",
    "Kitchen",
    "CCTV"
  ],
  "useCases": [
    "private event",
    "cocktail reception"
  ],
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}