{
  "source": "Fashion Week Venues",
  "title": "NIKKUS Digital Studio Berlin",
  "description": "NIKKUS Digital Studio Berlin is a 650-square-meter commercial space located on Wiebestraße in Berlin. This unique facility is equipped with state-of-the-art technology suitable for various event configurations. The interior features functional areas including a kitchenette, a bathroom, and a staff room with a dedicated staff toilet. For retail or operational support, the property provides a fitting room and a stock room.\n\nThe space is equipped with essential utilities such as heating, wireless internet, and integrated lighting. Electrical needs are supported by well-placed sockets throughout the premises. Safety and security features include an alarm system, security shutters, and a comprehensive security system. Accessibility is addressed through handicap-accessible features and on-site parking. This professional environment on Wiebestraße offers a versatile 6,997-square-foot layout designed to accommodate a variety of digital and physical event requirements in the city of Berlin.",
  "tldr": "NIKKUS Digital Studio Berlin is a 650 sqm (6,997 sq ft) ground-level commercial unit for hire on Wiebestraße in Moabit, Berlin, configured as a technically equipped brand activation space with integrated lighting and an open industrial layout that holds up to 680 guests. Best For Strongest fit for large-format pop-up store and temporary retail runs, followed by showroom presentation with buyer previews and wholesale appointments, press days and influencer launch events, ecommerce and content studio shoots with video production, and cocktail receptions or creative workshops for up to several hundred attendees. Standout Features Fitting room and separate stock room on site remove the usual retail build cost for a pop-up shop, and a dedicated staff room with its own staff toilet keeps crew separate from guests. The unit also carries integrated lighting rigging, densely placed power sockets across the full 650 sqm floor, kitchenette for caterer prep, alarm and security shutters for overnight stock, step-free handicap accessible entry and on-site parking for load-in vehicles, all vetted by Fashion Week Venues. Location Bus M27 at Wiebestraße/Huttenstraße is a 1 minute walk, with Turmstraße/Beusselstraße (M27, 106, 123) 8 minutes on foot, in Berlin 10553 near the Charlottenburg Canal and the AEG turbine factory. The street is a wide industrial and automotive corridor with Volvo and Polestar showrooms as neighbours, which means quiet kerbside truck access for set-up crews and an unpolished Berlin backdrop guests arrive into by taxi or bus. Availability Day rate is on request and brief-based, priced against your build, duration and guest numbers rather than a fixed list figure. Minimum rental is one day, you can book by the day or book by the week, and we advise six to eight weeks lead time in Berlin, extending to twelve weeks around Berlin Fashion Week and the September and January show windows when large-floorplate spaces at this size book first. How to Book Enquire with your dates, format and guest count and we reply within 24h with confirmed availability and a costed proposal, with no charge until confirmed. Permit paperwork, event staffing and fit-out coordination are handled by our team on your behalf, so request availability now to hold your Berlin dates.",
  "idealBrandProfile": "This 650 sqm Moabit facility fits established mid-market and upper-contemporary brands running multi-function programmes: teams of 15 to 60 people, five or more years of trading, and a business that already carries both a wholesale book and a DTC channel. The reason is operational rather than aesthetic. A floorplate of 6,997 sqft with a stock room, fitting room, kitchenette, staff room and separate staff toilet is built for brands that need to run a showroom presentation, a shoot and a stockroom-fed sample sale in the same week without renting three separate sites. On-site parking and a full security system with shutters mean overnight stock can stay in the building, which matters when you are moving a full collection rather than a capsule. Where we see mismatches is when a two or three person label with a single seasonal drop takes a footprint this size and spends the entire budget on dressing empty square metres. Those brands are better served by smaller studio units across browse all spaces. Equally, global houses wanting a Mitte or Charlottenburg address for tier-one press will find Wiebestraße correctly equipped but wrongly positioned for prestige signalling. Aesthetic Fit Function-led, technical and industrial-modern identities read best here. The building sits in a working industrial corridor near the AEG turbine factory and the Charlottenburg Canal, surrounded by automotive showrooms including Volvo and Polestar, and the interior follows that logic: integrated lighting, well placed sockets throughout, clean utility zones and a neutral shell. That suits performance and technical outerwear, denim, footwear and sneaker culture, streetwear, eyewear, mobility and gear-adjacent product, and beauty or wellness lines with a clinical or laboratory-led visual language. Brands wanting a raw white-box canvas will also do well, since the shell takes set build cleanly with support from our production and build team. What does not work is heritage luxury built on period detail, gilt, parquet and salon intimacy, or a soft romantic bridal and couture aesthetic that depends on architectural charm the building simply does not have. If your brand story needs the room to be the mood, this is the wrong shell. If your brand story needs the room to disappear behind your set, it is the right one. Best Use Cases First choice is content production and ecommerce shoots. The integrated lighting, generous socket distribution, fitting room, stock room and dedicated staff areas mean a full crew, a rail of samples and a styling team can work a two week shoot block without improvising. Second is a fashion showroom and wholesale appointment season, where 650 sqm allows separate buyer rooms, a stock area and a hosted lounge with kitchenette service. Third is a sample sale or showroom sale, with security shutters, an alarm system and parking for stock delivery and cash-out logistics. Fourth is press day and collection preview, which the layout supports through clean circulation and step-free handicap accessible entry. Fifth is a pop-up shop or temporary retail space, though this works best as a destination drop rather than a passing-trade play. Sixth is workshops, masterclasses and creative programming, well served by the staff room and kitchenette. Seventh is corporate and team offsite use, and eighth is a cocktail reception or influencer event, where scale carries the room but the location needs transport briefing for guests. Match the format to the calendar with our activation timeline. Budget Signal Expect mid-tier Berlin pricing with a strong cost-per-square-metre advantage over Mitte, Kreuzberg and Charlottenburg retail frontage. Wiebestraße is an industrial pocket in Moabit with M27 bus service 75 metres away and no pedestrianised shopping street, so you are not paying for footfall you would only partially convert. What you get instead is volume, secure stock handling, parking and a genuinely production-ready shell. Against a prime commercial unit at a third of the size, this space delivers materially more usable area for a comparable outlay. Against hotel event rooms, it offers multi-day tenancy, private stock storage and no catering lock-in. Against co-working venues and shared pop-up formats, it gives full exclusivity and the ability to build. Brands at this stage typically find the saving on rate is best redirected into set, staffing and paid reach. In our experience the profile that gets the most from this space treats it as a production and trade base for a full season rather than a single evening.",
  "neighbourhoodMood": "Production companies, photo and film crews, e-commerce content teams and automotive brands are the working population of this stretch of Moabit, and they set the tone for everything that happens on Wiebestraße. The blocks between Huttenstraße and the Charlottenburg Canal are full of converted industrial halls, vehicle showrooms and light manufacturing units that have quietly been absorbed by casting studios, set builders, rental houses and post-production offices. Volvo and Polestar hold ground floor showroom space within a minute of the door, Harley-Davidson and a cluster of classic car dealers sit on the Huttenstraße side, and the Peter Behrens AEG turbine factory anchors the architectural memory of the area a few hundred metres away. Fraunhofer FOKUS brings a technical and research crowd into the same postcode. In our experience placing brands here, this is a neighbourhood where a crew of thirty with a truck causes nobody any inconvenience, which is exactly why studio operators, workshop hosts and teams needing serious production and build capacity keep returning to it. Brands choose this corridor over Mitte because they get industrial-scale floorplates, on-site parking and genuine load-in freedom at a fraction of what Torstraße, Auguststraße or the Mulackstraße showroom cluster will cost per square metre during Berlin Fashion Week. Mitte gives you the address and the walk-by press traffic; it does not give you 650 square metres with a stock room, a fitting room and a vehicle-friendly entrance. Kreuzberg and Neukölln offer character but rarely offer clean technical infrastructure or predictable neighbours. Charlottenburg around Kurfürstendamm and Fasanenstraße reads as a luxury retail address, not a working production one. The honest tradeoff here is transport: the M27 bus stops seventy-five metres away, but there is no U-Bahn on the doorstep, so international press and buyers will arrive by taxi or car rather than drifting in on foot. For teams weighing that against a Mitte showroom rental, the sqm-for-euro comparison usually settles it, and our budget calculator makes the gap obvious quickly. Arriving on Wiebestraße feels purposeful rather than incidental, which is precisely the effect a controlled press day or buyer appointment venue benefits from. Mornings bring service vehicles, dealership staff and delivery traffic, with the café and canteen crowd around Lila Pause and the Huttenstraße restaurants filling up between noon and two. Afternoons are quieter, and by early evening the street belongs almost entirely to whoever is working late in the halls. The buildings are wide, set back and unfussy, the pavements are generous, and guests arriving by car will find parking, something no Mitte or Prenzlauer Berg address can promise. What we consistently hear from brand teams who activate here is that the sense of arrival is private and considered, ideal for invite-only presentations, sample sales with a controlled guest list, ecommerce shoots and multi-day content studio use. Be clear on the limitation: this is not a walk-in retail street and never will be. Brands needing spontaneous footfall or maximum street visibility should ask us for other options during venue sourcing.",
  "faq": [
    {
      "question": "Is NIKKUS Digital Studio Berlin available for pop-up shops?",
      "answer": "Yes — NIKKUS Digital Studio Berlin is a vetted pop-up ready space in Berlin, 650 sqm. Request availability and dates through the inquiry card on the listing."
    },
    {
      "question": "What is the day rate?",
      "answer": "Rates are quoted on request — send your dates and use case through the inquiry card."
    },
    {
      "question": "Is staging, branding and fit-out permitted?",
      "answer": "Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry."
    },
    {
      "question": "What is included?",
      "answer": "Included on-site: lighting, handicap accessible, parking, well placed sockets, bathroom, heating, kitchenette, wifi."
    },
    {
      "question": "How far in advance should we book?",
      "answer": "Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks."
    }
  ],
  "editorialFaqCount": 0,
  "city": "Berlin",
  "country": "DE",
  "postalCode": "10553",
  "lat": 52.52792,
  "lon": 13.318977,
  "areaSqm": 650,
  "areaSqft": 6997,
  "priceLabel": "on request",
  "priceEur": null,
  "coverImage": "https://fashionweekvenues.com/i/nikkus-digital-studio-berlin-5fa2b863-1.jpg",
  "gallery": [
    {
      "url": "https://fashionweekvenues.com/i/nikkus-digital-studio-berlin-5fa2b863-2.jpg",
      "caption": "NIKKUS Digital Studio Berlin, 650 sqm, pop up store"
    },
    {
      "url": "https://fashionweekvenues.com/i/nikkus-digital-studio-berlin-5fa2b863-3.jpg",
      "caption": "NIKKUS Digital Studio Berlin, 650 sqm, pop up store, interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/nikkus-digital-studio-berlin-5fa2b863-4.jpg",
      "caption": "NIKKUS Digital Studio Berlin, 650 sqm, pop up store, second interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/nikkus-digital-studio-berlin-5fa2b863-5.jpg",
      "caption": "NIKKUS Digital Studio Berlin, 650 sqm, pop up store, third interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/nikkus-digital-studio-berlin-5fa2b863-6.jpg",
      "caption": "NIKKUS Digital Studio Berlin, 650 sqm, pop up store, additional interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/nikkus-digital-studio-berlin-5fa2b863-7.jpg",
      "caption": "NIKKUS Digital Studio Berlin, 650 sqm, pop up store, further interior view"
    }
  ],
  "amenities": [
    "lighting",
    "handicap accessible",
    "parking",
    "well placed sockets",
    "bathroom",
    "heating",
    "kitchenette",
    "wifi",
    "fitting room",
    "stock room",
    "security shutters",
    "security system",
    "staff toilet"
  ],
  "useCases": [
    "pop up store",
    "retail activation",
    "showroom presentation",
    "product launch",
    "brand activation",
    "press day",
    "press event",
    "influencer event",
    "content creation",
    "photo shoot",
    "video production",
    "ecommerce shoot",
    "workshop",
    "creative workshop",
    "masterclass",
    "networking event",
    "corporate event",
    "team offsite",
    "private event",
    "cocktail reception",
    "showroom sale",
    "retail experience",
    "experiential marketing"
  ],
  "canonicalUrl": "https://fashionweekvenues.com/spaces/nikkus-digital-studio-berlin-5fa2b863"
}