{
  "source": "Fashion Week Venues",
  "title": "Pop-up Studio on Simon-Dach-Strasse, Friedrichshain",
  "description": "This two-room studio is located on Simon-Dach-Strasse in the Friedrichshain district of Berlin. Spanning 25 square feet, the property functions as an atelier and is suitable for use as a gallery, showroom, or retail space. The interior layout consists of two distinct rooms, including a front room and a dedicated staff room.\n\nThe facility is equipped with several functional amenities, including wooden floors, clean walls, and a kitchenette. The space features integrated lighting, heating, and a water closet. Practical features for commercial use include a window display for retail visibility, a stock room for inventory management, and multiple entrances for accessibility. Additionally, the premises include a staff room with a separate staff entry and a private staff toilet. This entire space is available for shared use and can accommodate various activities such as art exhibitions, fashion showcases, photography sessions, and design projects. All features listed are available to support operational requirements within this professional setting.",
  "tldr": "A two room atelier studio of 2 sqm (25 sq ft) for rent on Simon-Dach-Strasse in Friedrichshain, Berlin, with wooden floors, clean white walls and a street facing window display. The format is a compact, move-in ready shopfront rather than a large open floor, vetted by Fashion Week Venues for small independent labels. Best For Short run pop-up shop or temporary retail with a working window, fashion showroom hire for wholesale appointments and collection preview, intimate press day and buyer preview sessions, content studio and brand shoot location days, and small art exhibition or gallery showings. Sample sales are workable but need a queue plan given the footprint. Standout Features Street level window display for retail visibility, a dedicated stock room for inventory and rail storage, a separate staff room with its own private entry and staff toilet, and multiple entrances that let public and crew flow run independently. Integrated lighting, heating, wooden floors and a kitchenette are included, so the space is available as a working shop rather than a shell requiring full fit-out. Location Warschauer Strasse (U1, U3, S-Bahn, multiple tram lines) sits roughly 10 minutes on foot, with Frankfurter Tor (U5, M10 tram) around 10 minutes north and RAW-Gelände within the same radius in the Boxhagener Kiez of Friedrichshain. Mornings on this stretch are quiet and residential, which makes load-in and booked buyer appointments straightforward, while evenings bring dense bar and restaurant traffic past the window. Availability Day rate is on request and pricing is brief-based, calculated against your dates, opening hours and staffing needs, and you can book by the day or book by the week. We advise six to eight weeks lead time for Berlin, extending to twelve weeks around Berlin Fashion Week and the September and January windows, when spaces on this street typically book first. How to Book Enquire with your dates, activation format and expected guest numbers and our Berlin team will confirm availability and reply within 24h, with no charge until confirmed. Permit paperwork, staffing and fit-out coordination are handled by Fashion Week Venues on the brand's behalf, so request availability now to hold your window.",
  "idealBrandProfile": "This studio suits a small independent brand running a team of two to eight people, roughly one to five years of trading, with a DTC base and a handful of stockists rather than a national wholesale network. The compact two room footprint, the front room with window display and the back staff room with its own entry, means one or two people can run the floor while a third preps stock behind the scenes. That is the honest operating ceiling. Brands with a 20 plus person commercial team, a full seasonal buy to present, or a launch expecting hundreds of guests per day will outgrow this within an hour of opening and should look at larger Berlin retail units instead. In our experience the profile that gets the most from this space is a founder led label using Friedrichshain to test a market before committing to a longer lease, and if that is not you it may be worth taking time to browse all spaces at a bigger scale first. Aesthetic Fit Raw, studio led and subculture adjacent brands read best here. Wooden floors, clean white walls and integrated lighting give you a neutral gallery shell that flatters streetwear, vintage and archive resale, small run jewellery, ceramics, zines, tattoo and body adornment adjacent labels, and independent womenswear with a hand finished feel. The neighbours set the tone: Big Brobot, Strychnin Store, vintage sellers and tattoo studios along Simon Dach Strasse. What does not work is high polish luxury. A brand needing marble, backlit vitrines, ceiling heights for dramatic hanging installs or a controlled climate for delicate materials will fight the building rather than use it. Heritage luxury, fine jewellery at high price points and corporate beauty launches will feel wrongly positioned on this street. If your identity needs a built environment rather than a found one, budget for a fit out and specify pieces through furniture rental early. Best Use Cases First choice is a short run pop-up shop or temporary retail space, because the window display, stock room and multiple entrances give you an actual shop operation rather than a room with rails. Second is a fashion showroom for wholesale appointments and collection preview, since the two room split lets you keep buyers in front and samples and steaming behind the staff door. Third is a press day or intimate collection preview, where controlled numbers suit the footprint. Fourth is a content studio or photo and video shoot, helped by wooden floors, clean walls and a kitchenette for crew. Fifth is an art exhibition or gallery showing, a natural fit given the atelier layout. Sixth is a sample sale, workable but only with a queue plan given capacity. Seventh is a creative workshop for small paying groups. Ranking your options against expected return is quicker with the ROI estimator. Budget Signal This sits in the accessible tier for Berlin brand activation, below Mitte and Torstrasse retail and well below prime commercial units on Kurfürstendamm. What you buy at this level is street level credibility in a district with genuine independent retail density, 15 stores within 600 metres, plus real shop infrastructure: window, stock room, staff facilities and separate staff entry. Compare that to a hotel event space where you pay for catering minimums and get no retail frontage, a co-working venue with no window and no street traffic, or a shared pop-up format where you split attention with three other brands. Where we see mismatches is when brands expect luxury district footfall at neighbourhood pricing. Price your build and staffing realistically against the tier using the budget calculator before you commit dates.",
  "neighbourhoodMood": "Independent labels, tattoo studios, vintage resellers and small-batch makers do the actual trading on this stretch of Friedrichshain, and almost all of them work from shopfronts rather than upper-floor offices. Within a two minute walk of Simon-Dach-Strasse you have Frau Eismann and Strychnin Store covering the alternative fashion end, Big Brobot and Vintage Fashion pulling the streetwear and second-hand crowd up towards Grünberger Strasse, Für Immer tattoo to the west, Alma Ceramics and Aywa for object and jewellery buyers, and a run of salons including Ponyclub Berlin and Schnittzone that function as informal casting and styling networks. Boxhagener Platz anchors the kiez three blocks north with its Saturday flea market and Sunday food market. Photographers and video teams book around here for a practical reason: RAW-Gelände, Skatehalle Berlin and the Warschauer Strasse corridor sit within ten minutes on foot, giving a brand shoot location two or three distinct backdrops in a single day. Our venue sourcing team walks this strip regularly, and the ecosystem is genuinely bottom-up rather than curated. Brands choose Friedrichshain over Mitte because the audience here is native rather than imported, and a day rate for a small showroom space or pop-up shop costs a fraction of what Torstrasse, Mulackstrasse or the Alte Schönhauser cluster now command. Mitte is still the correct default for press-heavy Berlin Fashion Week formats and luxury positioning, particularly if your guest list is flying in and staying near Rosenthaler Platz. Kreuzberg around Oranienstrasse carries comparable independent energy but with heavier evening bar chaos and tighter load-in. Prenzlauer Berg reads calmer and more affluent, though it skews family retail over fashion. What this neighbourhood gives you is credibility with a younger, music-adjacent, subculture-literate audience and real retail density at street level. What it does not give you is proximity to buyer and press hotel clusters, so budget fifteen to twenty minutes by taxi for anyone travelling from central showrooms. Transport compensates: Warschauer Strasse covers U1, U3, S-Bahn and trams, Frankfurter Tor adds the U5 and M10, and both connect cleanly to BER and Hauptbahnhof. Run the comparison through our budget calculator before you accept a Mitte quote, because the sqm value gap is usually wider than teams assume. Arriving here on a weekday morning feels almost residential, which surprises brand teams who only know Simon-Dach-Strasse by its evening reputation. Before midday the pavement belongs to dog walkers, freelancers heading to Fesi Coffee or Spluffin, and delivery vans servicing the restaurant strip, so load-in and quiet buyer appointments run without friction. From late afternoon the rhythm changes as bar and restaurant traffic builds towards Boxhagener Platz, and by evening the crowd is loud, young and social rather than commercial. The two-room layout suits that pattern: the front room and its window display take the public face while the staff room with its separate entry handles changing, stock and steaming. What we consistently hear from brand teams who activate here is that the window earns attention in the evening pass-by, but the revenue arrives through booked slots and pre-invited guests. Honest note: this is not a location for high-volume tourist retail or brands needing spontaneous walk-in conversion at scale, and the footprint is a precision format rather than a flagship. If frontage and volume are the priority, browse all spaces with wider street presence instead.",
  "faq": [
    {
      "question": "Is Pop-up Studio on Simon-Dach-Strasse, Friedrichshain available for pop-up shops?",
      "answer": "Yes — Pop-up Studio on Simon-Dach-Strasse, Friedrichshain is a vetted pop-up ready space in Berlin, 2 sqm. Request availability and dates through the inquiry card on the listing."
    },
    {
      "question": "What is the day rate?",
      "answer": "Rates are quoted on request — send your dates and use case through the inquiry card."
    },
    {
      "question": "Is staging, branding and fit-out permitted?",
      "answer": "Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry."
    },
    {
      "question": "What is included?",
      "answer": "Included on-site: change space, entire, lighting, share space, wc, multiple entrances, heating, kitchenette."
    },
    {
      "question": "How far in advance should we book?",
      "answer": "Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks."
    }
  ],
  "editorialFaqCount": 0,
  "city": "Berlin",
  "country": "DE",
  "lat": 52.5086083,
  "lon": 13.4552988,
  "areaSqm": 2,
  "areaSqft": 25,
  "priceLabel": "on request",
  "priceEur": null,
  "coverImage": "https://fashionweekvenues.com/i/pop-up-studio-on-simon-dach-strasse-friedrichshain-3a840f69-1.jpg",
  "gallery": [
    {
      "url": "https://fashionweekvenues.com/i/pop-up-studio-on-simon-dach-strasse-friedrichshain-3a840f69-2.jpg",
      "caption": "Pop-up Studio on Simon-Dach-Strasse, Friedrichshain, 2 sqm, pop up store in Berlin"
    },
    {
      "url": "https://fashionweekvenues.com/i/pop-up-studio-on-simon-dach-strasse-friedrichshain-3a840f69-3.jpg",
      "caption": "Pop-up Studio on Simon-Dach-Strasse, Friedrichshain, 2 sqm, pop up store in Berlin, interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/pop-up-studio-on-simon-dach-strasse-friedrichshain-3a840f69-4.jpg",
      "caption": "Pop-up Studio on Simon-Dach-Strasse, Friedrichshain, 2 sqm, pop up store in Berlin, second interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/pop-up-studio-on-simon-dach-strasse-friedrichshain-3a840f69-5.jpg",
      "caption": "Pop-up Studio on Simon-Dach-Strasse, Friedrichshain, 2 sqm, pop up store in Berlin, third interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/pop-up-studio-on-simon-dach-strasse-friedrichshain-3a840f69-6.jpg",
      "caption": "Pop-up Studio on Simon-Dach-Strasse, Friedrichshain, 2 sqm, pop up store in Berlin, additional interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/pop-up-studio-on-simon-dach-strasse-friedrichshain-3a840f69-7.jpg",
      "caption": "Pop-up Studio on Simon-Dach-Strasse, Friedrichshain, 2 sqm, pop up store in Berlin, further interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/pop-up-studio-on-simon-dach-strasse-friedrichshain-3a840f69-8.jpg",
      "caption": "Pop-up Studio on Simon-Dach-Strasse, Friedrichshain, 2 sqm, pop up store in Berlin, detail view"
    },
    {
      "url": "https://fashionweekvenues.com/i/pop-up-studio-on-simon-dach-strasse-friedrichshain-3a840f69-9.jpg",
      "caption": "Pop-up Studio on Simon-Dach-Strasse, Friedrichshain, 2 sqm, pop up store in Berlin, further detail view"
    }
  ],
  "amenities": [
    "change space",
    "entire",
    "lighting",
    "share space",
    "wc",
    "multiple entrances",
    "heating",
    "kitchenette",
    "wooden",
    "stock room",
    "window display",
    "staff room",
    "staff separate entry",
    "staff toilet",
    "clean walls"
  ],
  "useCases": [
    "pop up store",
    "art exhibition",
    "gallery showing",
    "fashion showroom",
    "photo shoot",
    "video production",
    "workshop",
    "creative workshop"
  ],
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}