{
  "source": "Fashion Week Venues",
  "title": "Rénové Pop Up Space Rue du Bourg Tibourg",
  "description": "Ce local, entièrement rénové en décembre 2023, comprend une surface de 30 mètres carrés au rez-de-chaussée et un sous-sol de 33 mètres carrés accessible par un escalier en colimaçon. Il est équipé d'Internet, d'un système de sécurité, de la climatisation, et d'une cuisine. Le local dispose également d'un espace de rangement, de comptoirs, de cabines d'essayage, d'un portant à vêtements, ainsi que de l'éclairage, du mobilier, et d'équipements audio et vidéo. Ce bien est également pourvu d'électricité, de chauffage, et d'un ascenseur.",
  "editorialTake": "Book this Rue du Bourg Tibourg unit for a trading pop-up shop or a Paris Fashion Week showroom rental where selling and buyer appointments happen on the same day, because the 30 sqm ground floor and 33 sqm basement split cleanly into a public retail experience upstairs and stock, styling and fitting functions below, which is exactly the configuration a two to four person team can operate without hiring off-site storage. The spiral staircase to a full second level is the feature doing the real work here, because it removes rails, boxes and steamers from the customer sightline in a footprint that would otherwise feel congested by mid-afternoon, and the December 2023 renovation means counters, garment rack, fitting rooms, air conditioning and AV are already installed rather than trucked in and charged back through production and build. It suits independent and mid-scale contemporary labels in ready to wear, denim, knitwear, footwear, jewellery or fragrance with two to eight years of trading behind them and a clean, quietly crafted design language, and we would be honest that a luxury maison planning a fashion presentation with long sightlines and a forty guest seating plan will find the ground floor frontage restrictive rather than intimate. In our experience the pedestrianised Marais streets around Hôtel de Ville commit earliest of all spaces in Paris, so enquire eight to ten weeks ahead for the late September womenswear window and expect the seven day minimum to be enforced strictly, and note that basement deliveries come down the spiral stair rather than the lift, so oversized crates and rigid rail systems need to be flat packed before they reach the door.",
  "idealBrandProfile": "This space fits independent and mid-tier brands with a 3 to 25 person team, roughly 2 to 8 years of trading, and an existing DTC audience or a wholesale book of 20 to 80 stockists. The 30 sqm ground floor is a single, focused selling and greeting room, while the 33 sqm basement reached by the spiral staircase absorbs stock, changing, styling and back office functions, which means a small team of two to four people can run a seven day activation without external storage. In our experience the profile that gets the most from this space is a brand launching one category or one capsule in Paris rather than a full multi-line range. Where we see mismatches is when a large house with a 40 person guest list per slot and a heavy set build treats a 30 sqm frontage as a flagship substitute, or when a pre-revenue label with no press list and no local audience commits to a minimum seven day term it cannot fill. Aesthetic Fit Renovated in December 2023, this is a clean, neutral shell that suits contemporary ready to wear, denim, knitwear, footwear, jewellery, fragrance, skincare and small leather goods with a minimal or quietly crafted design language. Existing counters, garment rack, fitting rooms and lighting mean a brand can layer identity through props, colour and graphics rather than rebuilding structure, and the Marais context of Dr. Martens, Birkenstock, Dinh Van and independent labels like Ikat and LePantalon reads as a fashion street rather than a tourist strip. What does not work here is heavy luxury theatre that depends on high ceilings, long sightlines and grand entrances, nor bulky furniture, homeware or large format art that needs uninterrupted wall runs. Brands wanting a raw industrial or unfinished warehouse aesthetic should look elsewhere among spaces in Paris, since the finish here is deliberately polished and would need to be undone. Best Use Cases First choice is a retail pop-up shop of one to four weeks, because fitting rooms, counters, stock room and pedestrianised high footfall on Rue du Bourg Tibourg make a temporary retail space that trades from day one. Second is a fashion showroom or wholesale appointment room during Paris Fashion Week, with the ground floor for the collection preview and the basement for buyer conversations. Third is a press day or influencer event, four minutes from Hôtel de Ville metro and surrounded by 34 cafés and restaurants for post-appointment hosting. Fourth is a sample sale or trunk show, where the stock room and two levels let you rotate volume without cluttering the floor. Fifth is a content studio or ecommerce shoot, using the sound and video equipment, air conditioning and controllable lighting. Sixth is a small brand activation, exhibition or cocktail reception, sensibly capped by the 30 sqm ground floor, and worth pairing with an activation service to manage flow. Budget Signal This sits in the mid market for short-term commercial space in the 4th arrondissement, below Rue des Francs Bourgeois and Rue Vieille du Temple frontages and well below prime Rue Saint-Honoré retail, while offering more operational kit than most spaces at the same level. What you get for the tier is a fully fitted and recently renovated unit with internet, air conditioning, heating, security, kitchen, lift, furniture and AV already in place, which usually removes a full fit-out line from the budget. Compared with a hotel event space you gain daytime trading and street visibility instead of a sealed function room. Compared with co-working venues you gain a genuine retail frontage. Compared with shared pop-up formats you gain sole occupancy and the ability to sell. Brands at this stage typically find the honest comparison is total landed cost rather than day rate, so model the fit-out saving in the budget calculator before comparing shells.",
  "faq": [
    {
      "question": "Is Rénové Pop Up Space Rue du Bourg Tibourg available for pop-up shops?",
      "answer": "Yes — Rénové Pop Up Space Rue du Bourg Tibourg is a vetted pop-up ready space in Paris, 63 sqm. Request availability and dates through the inquiry card on the listing."
    },
    {
      "question": "What is the day rate?",
      "answer": "€343 / day. Weekly and press-preview rates are quoted on request."
    },
    {
      "question": "Is staging, branding and fit-out permitted?",
      "answer": "Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry."
    },
    {
      "question": "What is included?",
      "answer": "Included on-site: Internet, Air Conditioning, Security System, Stock Room, Counters, Fitting Rooms, Garment Rack, Lighting."
    },
    {
      "question": "How far in advance should we book?",
      "answer": "Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks."
    }
  ],
  "editorialFaqCount": 0,
  "city": "Paris",
  "country": "FR",
  "lat": 48.85682466,
  "lon": 2.355614735,
  "areaSqm": 63,
  "areaSqft": 678,
  "priceLabel": "€343 / day",
  "priceEur": 343,
  "coverImage": "https://fashionweekvenues.com/i/renove-pop-up-space-rue-du-bourg-tibourg-428d1e6e-1.jpg",
  "gallery": [
    {
      "url": "https://fashionweekvenues.com/i/renove-pop-up-space-rue-du-bourg-tibourg-428d1e6e-2.jpg",
      "caption": "Rénové Pop Up Space Rue du Bourg Tibourg, 63 sqm, pop up store in Paris"
    },
    {
      "url": "https://fashionweekvenues.com/i/renove-pop-up-space-rue-du-bourg-tibourg-428d1e6e-3.jpg",
      "caption": "Rénové Pop Up Space Rue du Bourg Tibourg, 63 sqm, pop up store in Paris, interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/renove-pop-up-space-rue-du-bourg-tibourg-428d1e6e-4.jpg",
      "caption": "Rénové Pop Up Space Rue du Bourg Tibourg, 63 sqm, pop up store in Paris, second interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/renove-pop-up-space-rue-du-bourg-tibourg-428d1e6e-5.jpg",
      "caption": "Rénové Pop Up Space Rue du Bourg Tibourg, 63 sqm, pop up store in Paris, third interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/renove-pop-up-space-rue-du-bourg-tibourg-428d1e6e-6.jpg",
      "caption": "Rénové Pop Up Space Rue du Bourg Tibourg, 63 sqm, pop up store in Paris, additional interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/renove-pop-up-space-rue-du-bourg-tibourg-428d1e6e-7.jpg",
      "caption": "Rénové Pop Up Space Rue du Bourg Tibourg, 63 sqm, pop up store in Paris, further interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/renove-pop-up-space-rue-du-bourg-tibourg-428d1e6e-8.jpg",
      "caption": "Rénové Pop Up Space Rue du Bourg Tibourg, 63 sqm, pop up store in Paris, detail view"
    }
  ],
  "amenities": [
    "Internet",
    "Air Conditioning",
    "Security System",
    "Stock Room",
    "Counters",
    "Fitting Rooms",
    "Garment Rack",
    "Lighting",
    "Furniture",
    "Sound & Video Equipment",
    "Electricity",
    "Heating",
    "Parking",
    "Elevator",
    "Kitchen"
  ],
  "useCases": [
    "pop up store",
    "retail activation",
    "showroom presentation",
    "art exhibition",
    "gallery showing",
    "product launch",
    "brand activation",
    "press day",
    "influencer event",
    "content creation",
    "photo shoot",
    "video production",
    "ecommerce shoot",
    "workshop",
    "creative workshop",
    "masterclass",
    "networking event",
    "corporate event",
    "team offsite",
    "private event",
    "cocktail reception",
    "trunk show",
    "showroom sale",
    "exhibition opening",
    "pop up exhibition",
    "retail experience",
    "experiential marketing"
  ],
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}