{
  "source": "Fashion Week Venues",
  "title": "Retail Shop Available in New Residential Building",
  "description": "This 1,600 square foot retail shop is situated within a newly constructed residential building, benefiting from a steady flow of foot traffic from local residents. The space is equipped with essential amenities, including a security system, air conditioning, internet access, and heating. Additional features include a stock room, counters, fitting rooms, a garment rack, and lighting. The shop is further enhanced by sound and video equipment, furniture, parking, an elevator, and a kitchen. Electricity is provided at 100 amps, along with water and drainage facilities. Immediate availability for interested tenants.",
  "activationIdeas": "This works as a turnkey retail unit because the counters, fitting rooms, garment rack and stock room are already installed, so budget goes into branding rather than base infrastructure. At 145 sqm the floor holds 30 to 40 shoppers with clear circulation and a dedicated wrap desk. Footfall comes from residents above and the surrounding Tseung Kwan O mall cluster rather than street frontage, so signage at the elevator lobby matters more than a window scheme. Add point of sale and payments and you can trade within days of handover. Sample Sale Strong fit for a sample sale space because the separate stock room lets you hold and replenish deep size runs without stacking boxes on the shop floor. Brands running sample sales in units this size typically set up four to six rail lines down the centre, keep the existing fitting rooms for two-in-two-out flow, and cap the room at around 60 shoppers at once. The basement level means queueing happens inside the building rather than on the pavement, which simplifies crowd control, and retail staffing of six to eight covers door, rails and till. SS/AW Seasonal Showroom Credible as a Hong Kong showroom rental base given the 12 month minimum term, which suits brands wanting a standing regional presence rather than a five day fashion week venue. The stock room takes sample trunks and season carryover, the garment rack and lighting handle rail presentation, and parking plus elevator access make sample deliveries straightforward. Plan around 145 sqm split into a presentation zone and a back-of-house area. Model the commitment against wholesale volume using the ROI estimator before signing. Buyer Appointments and Collection Preview Suited to appointment-based wholesale work because the space is enclosed, secure and free of passing distraction, which is what buyers actually want when reviewing a full range. In practice the layout supports two simultaneous appointments, one at the counter area and one in a rail zone, with the kitchen used for coffee service and the stock room for unshown categories. Expect six to ten people in the room at peak. The suburban location is a trade-off, so confirm buyer travel from Central before committing to this as your only preview site. E-commerce Shoot This performs well for e-commerce shoots specifically because a basement unit has no daylight variation, so lighting stays consistent from first frame to last across a two or three day shoot. The stock room becomes wardrobe and steaming, the fitting rooms handle model changes without building temporary cubicles, and the garment rack keeps looks in shot order. At 145 sqm you can run one full lighting setup plus a second background station and still keep crew of eight to ten moving. Content Day and Video Production A practical content studio because the on-site sound and video equipment, mains power at 100 amps and basement acoustic isolation mean dialogue and interview capture do not need external soundproofing or a generator. Crews of ten to twelve work comfortably in 145 sqm with the kitchen doubling as crafts and the stock room as a kit store. Parking and elevator access matter here, since flight cases and lighting rigs move down in one trip rather than being carried through a shopfront. Product Launch Works for a product launch at the smaller end of the scale, with the installed sound and video equipment covering playback and music without an AV hire line in the budget. The room takes roughly 100 to 120 guests standing once rails are cleared to the perimeter, and the kitchen supports catering prep and bar back-of-house on site. Basement positioning means you control arrivals through a single lobby entry point, which makes guest list management and reveal timing considerably easier than a street level unit. Influencer Event Sized correctly for an intimate influencer event of 40 to 60 rather than a large press push, and the controlled basement lighting means content shot on the night looks the same at 7pm as it does at 10pm. What makes this work specifically is that fitting rooms allow try-on and change moments as part of the programming, while the stock room stores gifting boxes out of sight. Air conditioning is essential in Hong Kong humidity and is already installed for a full room. Workshop or Masterclass Suits hosted workshops because furniture is included and the kitchen supports refreshment service without external catering, which keeps a recurring programme affordable across a long lease. Seated at tables the space takes 25 to 35 participants with a demonstration station at the front and clear sightlines to a screen using the existing video setup. Residential footfall directly above gives you a natural local audience for repeat community sessions, and internet access covers live streaming or hybrid attendance.",
  "neighbourhoodMood": "Brands operating in this part of Tseung Kwan O are overwhelmingly lifestyle, family and service led rather than press facing: children's education and kidswear operators, optical and dental groups, athleisure and sportswear chains, Japanese and Korean beauty retail, pet supply, homeware, bakery and bubble tea formats, and a steady layer of independent F&B taking podium units around Tong Chun Street and Tong Ming Street. The commercial gravity here sits inside the linked podium malls, PopWalk across its three phases, PopCorn near the station, Park Central, Metro Town at Tiu Keng Leng and the smaller residential arcades such as CAPRI Place and Monterey Place. The creative layer is real but industrial rather than boutique: television and commercial production crews working out of TVB City and the studio and post houses along Wan Po Road in the industrial estate, e-commerce and wholesale brands running fulfilment out of the same district, and design graduates cycling through Hong Kong Design Institute one stop away at King Ling Road. In our experience placing brands in this neighbourhood, the winning tenants are those treating the unit as a genuine trading store with proper branded store design, not as a showcase. Cost per square foot and a captive resident catchment are the two reasons brands take space here instead of Central, Causeway Bay or Tsim Sha Tsui. You are paying a fraction of Queen's Road Central or Russell Street rates for 1,560 sq ft with a stock room, fitting rooms, garment rails and a kitchen already in place, and the shoppers walking past are residents of the towers above rather than mainland tour groups or cruise arrivals. That changes the commercial logic completely: repeat visit frequency is high, basket sizes are modest, and marketing spend goes into district WhatsApp groups, estate noticeboards and local KOLs rather than luxury print. What this district does not give you is the press and buyer infrastructure of Sheung Wan and PoHo, the gallery adjacency of Wong Chuk Hang, or the walk-by prestige of Star Street in Wan Chai. It is roughly half an hour on the Tseung Kwan O Line to Central, which is fine for staff and suppliers but too far for a fashion editor with three appointments in one afternoon. What we consistently hear from brand teams who activate here is that the numbers only work when you model twelve months of trading rather than a two week burst, which is worth running through our ROI estimator before committing. Arriving at this unit means descending into a basement retail level beneath a newly completed residential tower, reached through a podium lobby with lift access and parking, and the rhythm of the block is entirely dictated by residents' routines. Mornings are a fast, purposeful flow toward Tseung Kwan O station between seven and nine, with almost no browsing. Weekday middays are genuinely quiet, mostly domestic helpers, retirees and stroller traffic heading toward the waterfront promenade and the cycle track. The block reactivates around four in the afternoon with school pickup, then holds steady through the dinner window as families move between Picnic Casual Eatery, the pizza and bistro cluster toward Monterey Place, and Don Don Donki. Saturdays and Sundays are the real trading days. The street dynamic works particularly well for repeat purchase categories, kids formats and anything supported by well briefed retail staffing who can build relationships with regulars. Be clear on the limitation: this is not a fashion week venue, a press day location or an invite only showroom address, and the basement position plus a twelve month minimum term rules out short temporary retail and brands who need visibility from the pavement.",
  "faq": [
    {
      "question": "Is Retail Shop Available in New Residential Building available for pop-up shops?",
      "answer": "Yes — Retail Shop Available in New Residential Building is a vetted pop-up ready space in Hong Kong, 145 sqm. Request availability and dates through the inquiry card on the listing."
    },
    {
      "question": "What is the day rate?",
      "answer": "HK$3,380 / day. Weekly and press-preview rates are quoted on request."
    },
    {
      "question": "Is staging, branding and fit-out permitted?",
      "answer": "Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry."
    },
    {
      "question": "What is included?",
      "answer": "Included on-site: Internet, Air Conditioning, Security System, Stock Room, Counters, Fitting Rooms, Garment Rack, Lighting."
    },
    {
      "question": "How far in advance should we book?",
      "answer": "Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks."
    }
  ],
  "editorialFaqCount": 0,
  "city": "Hong Kong",
  "country": "HK",
  "lat": 22.30311095,
  "lon": 114.2577673,
  "areaSqm": 145,
  "areaSqft": 1560,
  "priceLabel": "HK$3,380 / day",
  "priceEur": 375,
  "coverImage": "https://fashionweekvenues.com/i/retail-shop-available-in-new-residential-building-0fa092bb-1.jpg",
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      "caption": "Retail Shop Available in New Residential Building, 145 sqm, retail activation, pop-up rental in Hong Kong"
    },
    {
      "url": "https://fashionweekvenues.com/i/retail-shop-available-in-new-residential-building-0fa092bb-3.jpg",
      "caption": "Retail Shop Available in New Residential Building, 145 sqm, retail activation, pop-up rental in Hong Kong, interior view"
    },
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      "url": "https://fashionweekvenues.com/i/retail-shop-available-in-new-residential-building-0fa092bb-4.jpg",
      "caption": "Retail Shop Available in New Residential Building, 145 sqm, retail activation, pop-up rental in Hong Kong, second interior v…"
    }
  ],
  "amenities": [
    "Internet",
    "Air Conditioning",
    "Security System",
    "Stock Room",
    "Counters",
    "Fitting Rooms",
    "Garment Rack",
    "Lighting",
    "Furniture",
    "Sound & Video Equipment",
    "Electricity",
    "Heating",
    "Parking",
    "Elevator",
    "Kitchen"
  ],
  "useCases": [
    "retail activation"
  ],
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}