{
  "source": "Fashion Week Venues",
  "title": "Unique Manhattan Event Venue with Flexible Spaces",
  "description": "Host your next event in this unique and spacious venue located in Manhattan, easily accessible via a main subway line. Accommodating up to 100 guests, it is suitable for various occasions including private parties, corporate events, and creative gatherings. \n\nThe venue features a flexible open layout, allowing for customization whether for dining, dancing, or presentations. The upper level boasts a kitchen and dining area filled with natural light, complemented by additional meeting rooms at the back. It is equipped with tables and a dishwasher, making it convenient for sit-down meals.\n\nThis venue is also distinguished by its timeless elegance, doubling as a beautiful furniture store where unique pieces can enhance the ambiance or be stored for a more neutral setup. Advanced audio-visual equipment is available for presentations, live music, or curated playlists. \n\nAdditionally, a spacious backyard offers an outdoor area for mingling or activities. This versatile venue presents a rare opportunity to host larger gatherings while maintaining an intimate and sophisticated atmosphere.",
  "editorialTake": "Book this Harlem venue for a combined press day and wholesale showroom, because the split-level layout gives you a rare operational luxury in Manhattan: fitting rooms, garment racks, counters and a stock room on one level, with separate back meeting rooms upstairs where buyers can sit through appointments while press and stylists circulate below without colliding. The upper level kitchen and dining area brings in genuine natural light and a working dishwasher, which means a seated buyer lunch or a catered press breakfast runs off the space itself rather than off a hired mobile kitchen, and the backyard absorbs the overflow that a 100 guest cocktail reception always generates around the two hour mark. This suits established independent labels rather than luxury maisons, specifically material-led categories such as heritage tailoring, leather goods, ceramics, homeware and natural-fibre womenswear at four or more years of trading, where the in-house furniture inventory reads as considered set dressing instead of borrowed props, and we would steer chrome-and-white minimalism or technical sportswear towards a raw industrial shell in a different postcode. In our experience the February window here fills faster than September and wants six to eight weeks of lead time, and two operational notes are worth raising at enquiry: the maximum booking runs to ten days, so plan build, run and strike inside that, and confirm elevator dimensions early because the basement level and 125th Street kerbside loading make oversized fixtures the single most common late problem, which is why we usually fold this address into production and build planning rather than treating it as a turn-key hire, and why it is worth comparing against other spaces in New York before you sign.",
  "idealBrandProfile": "This 650 sqm venue fits established independent brands with a 15 to 60 person team, 4 or more years of trading, and either a functioning wholesale book or a DTC business doing seven figures annually. The reason is capacity rather than prestige: 7,000 sqft across two levels with a 100 guest allowance, meeting rooms at the back, a full kitchen, and a backyard is a footprint that needs programming to feel intentional. Brands at this stage typically find they can fill it with a showroom floor, seated appointments, a press area, and catering without renting in extra structure. Where we see mismatches is when a two person label books it for a first collection preview and ends up styling 400 sqm of empty floor. Equally, a global house wanting a locked-down Manhattan flagship moment will find the Harlem basement level and mall-type building wrongly positioned against downtown or Midtown alternatives, and should compare other spaces in New York before committing. Aesthetic Fit Warm, material-led and craft-driven brands read best here, because the venue doubles as a furniture store and carries a lived-in timeless quality rather than a blank shell. Think heritage tailoring, artisanal leather goods, ceramics and homeware, natural-fibre womenswear, Black-owned and community-rooted labels with a strong cultural narrative, plus jewellery and fragrance lines that benefit from soft natural light on the upper level. The furniture pieces can either stay in as set dressing or be stored away for a more neutral setup, which gives a brand real control over the interior. What does not work here is hard-edged futurism: chrome-and-white minimalism, technical sportswear, or hyper-clinical beauty concepts will fight the timber, the domestic dining area, and the basement level. Those brands are better served by a raw industrial box or a purpose-built white cube. Best Use Cases First choice is a press day and buyer showroom combined, because fitting rooms, garment racks, counters, a stock room, and separate back meeting rooms let you run wholesale appointments on one level while press circulate on the other. Second choice is a seated dinner or cocktail reception tied to a collection launch, supported by the kitchen, dishwasher, dining tables, and the backyard for pre-drinks and smoking guests. Third is a brand activation or product launch for up to 100 guests, using the sound and video equipment for presentation moments and curated playlists. Fourth is a sample sale, where the elevator, parking, stock room, and 1 to 10 day lease window make load-in and high-volume selling workable. Fifth is a content studio booking, given natural light upstairs and the furniture inventory as ready-made set. Sixth is a creative workshop or networking programme, which the meeting rooms handle without disrupting the main floor. If you are weighing which format returns most against spend, our ROI estimator is a useful first pass. Budget Signal This sits in the mid tier for Manhattan on a total-cost basis and in the value tier on a cost-per-square-metre basis, which is the number that matters at 650 sqm. Comparable SoHo or Tribeca temporary retail space of half this size commands more per day, and hotel event spaces in Midtown will match or exceed this rate while restricting your branding, catering supplier, and load-in hours. What you get here instead is a large short-term commercial space with furniture, lighting, AV, kitchen, fitting rooms, and a backyard already in place, which removes a meaningful production line item that a bare shell would force you to pay for. In our experience the profile that gets the most from this space is the brand trading floorspace and included fit-out against a prime postcode, accepting a Harlem address three minutes from 125th Street in exchange. Co-working venues and shared pop-up formats will undercut the rate, but neither gives you exclusive use, a 100 guest capacity, or a credible fashion showroom layout. Our venue sourcing team can benchmark it against equivalents before you commit.",
  "faq": [
    {
      "question": "Is this space available for pop-up shops?",
      "answer": "Yes, this 650 sqm Harlem venue is available for pop-up shops and it already carries most of the retail infrastructure you would otherwise build from scratch. Counters, fitting rooms, garment racks, a stock room, lighting and furniture are in place, which makes it close to move-in ready for temporary retail rather than a bare shell. The open main layout takes a merchandised sales floor while the upper level kitchen, dining area and back meeting rooms handle staff, styling and VIP appointments. In our experience handling short-term retail in Manhattan, a pop-up here works best when you programme a launch night for up to 100 guests and then trade the following days off the same fit-out."
    },
    {
      "question": "What is the day rate for this venue?",
      "answer": "The published day rate is 3,600 USD, roughly 3,135 EUR, for exclusive use of the full 7,000 sqft across both levels including the backyard. On a cost per square metre basis that sits in the value tier for Manhattan, because comparable SoHo or Tribeca temporary retail at half the size regularly commands more per day. Final pricing is brief-based once we know your run length, build and strike days, guest numbers and whether you need catering access to the kitchen. Fashion week windows in February and September price differently from quiet months, so it is worth benchmarking this address against other spaces in New York"
    },
    {
      "question": "What is the minimum and maximum rental period?",
      "answer": "You can book by the day here, with a one day minimum and a ten day maximum on any single booking. That ceiling matters operationally, because your build, run and strike all have to fit inside the ten days rather than sitting outside it. Brands running a press day plus a three or four day buyer showroom usually land on a six to eight day total, leaving a full day either side for load in and clear out. For February and September activations we advise six to eight weeks of lead time, since this address fills faster in the spring window than the autumn one."
    },
    {
      "question": "How large is the space and how is it laid out?",
      "answer": "The venue is 650 sqm, or 7,000 sqft, arranged over a lower main floor and an upper level, with a backyard attached. The main floor is a flexible open layout you can configure for retail merchandising, dining, dancing or a presentation set, and the retail fixtures live on this level. Upstairs you get a kitchen and dining area with genuine natural light, plus additional meeting rooms at the back that work as buyer appointment rooms or a press interview space. The split gives you something rare in a Manhattan rental of this size, which is two functional zones that can run different formats at the same time without guests colliding."
    },
    {
      "question": "How many guests can the venue hold?",
      "answer": "The venue accommodates up to 100 guests, with an estimated total occupancy of 680 across the building. For a standing cocktail reception tied to a collection launch, 100 is a comfortable number across the main floor and backyard combined. For a seated format the upper level dining area and supplied tables are the constraint rather than the floor area, so we scope seated numbers against your table plan at enquiry. Brands hiring this space for receptions typically find guests migrate outdoors around the two hour mark, which is why the backyard is doing more work here than it looks like on paper."
    },
    {
      "question": "Does it work as a fashion showroom for wholesale appointments?",
      "answer": "Yes, this is one of the stronger showroom rental options in upper Manhattan because the wholesale kit is already installed. Fitting rooms, garment racks, counters and a stock room sit on the main floor, so samples can be steamed, stored and pulled without you shipping in rails. The separate back meeting rooms upstairs let buyers sit through appointments in private while stylists and press move around the main level. In our experience handling bookings at addresses with this kind of split, a combined buyer preview and press day is the format that gets the most out of the 3,600 USD day rate."
    },
    {
      "question": "Is there a kitchen for catering and seated meals?",
      "answer": "Yes, the upper level has a working kitchen with a dishwasher plus a dining area and tables, which means a seated buyer lunch or a catered press breakfast runs off the space itself. That removes the mobile kitchen line item that most Manhattan venues of this size force onto your budget. Natural light through the dining area makes daytime hospitality far easier to shoot than a windowless event box would. We coordinate caterer access, delivery timing and kitchen handover as part of the booking, and catering suppliers can be sourced on request if you do not already have a New York partner."
    },
    {
      "question": "Is there an outdoor area?",
      "answer": "Yes, a spacious backyard is included in the rental and it functions as your overflow, smoking and mingling area. For a 100 guest cocktail reception it takes pressure off the main retail floor, and for a daytime press day it gives you a second content backdrop in open air. Brands running product launches here often place a bar or a demonstration station outdoors and keep the interior purely for the collection. Weather contingency is worth planning for, and we will build a wet weather layout into your floor plan before you confirm so you are not resolving it on the day."
    },
    {
      "question": "What AV, lighting and connectivity are in place?",
      "answer": "Advanced sound and video equipment is installed, alongside lighting, wifi, wired internet, electricity, heating and air conditioning. That covers presentation playback, live music, curated playlists and speaker moments without an external AV hire in most cases. A security system is in place, which matters when you are holding stock overnight across a multi day booking. For anything beyond the house system, such as a full screen wall or theatrical lighting for a brand presentation, we specify and quote the supplement as part of your brief-based pricing rather than leaving you to source it locally."
    },
    {
      "question": "How does load in work, and is there an elevator and parking?",
      "answer": "There is an elevator and on site parking, with kerbside loading from the street network around 125th Street. Because the main level sits at basement floor level, elevator dimensions are the single detail we push clients to confirm early, since oversized fixtures and long rails are the most common late problem at this address. Send us your fixture and crate dimensions when you enquire and we will pressure test them against the lift and stair route before you sign anything. Parking availability also makes this a workable sample sale venue, where van turnaround and restock volume usually decide whether a Manhattan space is viable."
    },
    {
      "question": "What permit do I need to run a pop-up or retail event here?",
      "answer": "For a short-term commercial use in New York you are typically working under a temporary use agreement or licence to occupy with the venue rather than a retail lease, and additional permits depend on what you are actually doing. Selling goods, serving alcohol, amplifying sound outdoors in the backyard or installing temporary signage each carry their own New York City requirements, and a booking of one to ten days is normally handled without a change of use. We flag which of those apply to your specific format at enquiry stage and manage the paperwork rather than handing you a checklist, and our permit guide"
    },
    {
      "question": "Can I change the interior, and can the existing furniture be removed?",
      "answer": "Yes, the venue doubles as a furniture store and those pieces can either stay in as set dressing or be stored away to give you a more neutral setup. That flexibility is genuinely useful, because material led brands in tailoring, leather goods, ceramics and homeware read well against the existing timber and domestic textures, while a cleaner concept will want the floor cleared. Structural fit-out, vinyl, branded fascias and freestanding builds are agreed with the venue in advance and specified as part of your production scope. Reversibility is the rule at this address, so anything you install has to come out cleanly inside your ten day window."
    },
    {
      "question": "Where is the venue and how do guests get there?",
      "answer": "The venue sits in East Harlem in Manhattan, a three minute walk from the 125th Street subway station and five minutes from Harlem 125th Street on the Metro North line, with 116th Street six minutes away. Bus stops on 3rd Avenue at East 122nd Street and East 124th Street are within a minute, carrying the M35 and the BxM6 through BxM10 express routes. That combination of subway, commuter rail and express bus makes it one of the easier uptown addresses to get buyers and press to on a schedule. Footfall in the immediate area grades high, with around 37 stores and 23 cafés and restaurants within 600 metres including Footaction, The Children's Place and Goodwill, so walk in traffic exists but the location is better used for a destination brand activation than for passing trade."
    },
    {
      "question": "What does Fashion Week Venues handle on my behalf for this booking?",
      "answer": "We handle the full booking and delivery chain at this address, from negotiating the occupancy terms and rate through to strike. Specifically for this venue that means confirming elevator and load in dimensions with the operator, agreeing whether the furniture inventory stays or goes, coordinating kitchen and caterer access on the upper level, scheduling your build inside the ten day maximum, and managing the New York permit items your format triggers. We also brief and place front of house teams through our retail staffing"
    },
    {
      "question": "How do I enquire and what happens next?",
      "answer": "Send an enquiry with your dates, format, guest numbers and rough budget, and we reply within 24h with availability, a total cost view and any operational flags specific to this Harlem address. There is no charge until confirmed, so the first stage costs you nothing beyond the brief. From there we hold dates, issue the occupancy agreement and deposit terms, and move into planning across permits, build, staffing and suppliers, which is set out in detail in how our process works"
    },
    {
      "question": "What is the day rate?",
      "answer": "$3,600 / day. Weekly and press-preview rates are quoted on request."
    },
    {
      "question": "Is staging, branding and fit-out permitted?",
      "answer": "Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry."
    },
    {
      "question": "What is included?",
      "answer": "Included on-site: Internet, Air Conditioning, Security System, Stock Room, Counters, Fitting Rooms, Garment Rack, Lighting."
    },
    {
      "question": "How far in advance should we book?",
      "answer": "Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks."
    }
  ],
  "editorialFaqCount": 15,
  "city": "New York",
  "country": "US",
  "lat": 40.80199055,
  "lon": -73.93641362,
  "areaSqm": 650,
  "areaSqft": 7000,
  "priceLabel": "$3,600 / day",
  "priceEur": 3106,
  "coverImage": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-1.jpg",
  "gallery": [
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-2.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-3.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-4.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, second interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-5.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, third interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-6.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, additional interior vi…"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-7.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, further interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-8.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, detail view"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-9.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, further detail view"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-10.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, interior view 2"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-11.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, second interior view 2"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-12.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, third interior view 2"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-13.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, additional interior vi…"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-14.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, further interior view 2"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-15.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, detail view 2"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-16.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, further detail view 2"
    },
    {
      "url": "https://fashionweekvenues.com/i/unique-manhattan-event-venue-with-flexible-spaces-509f16dc-17.jpg",
      "caption": "Unique Manhattan Event Venue with Flexible Spaces, 650 sqm, private event, pop-up rental in New York, interior view 3"
    }
  ],
  "amenities": [
    "Internet",
    "Air Conditioning",
    "Security System",
    "Stock Room",
    "Counters",
    "Fitting Rooms",
    "Garment Rack",
    "Lighting",
    "Furniture",
    "Sound & Video Equipment",
    "Electricity",
    "Heating",
    "Parking",
    "Elevator",
    "Kitchen",
    "Wifi"
  ],
  "useCases": [
    "private event",
    "corporate event",
    "dining experience",
    "fashion showroom",
    "art exhibition",
    "gallery showing",
    "product launch",
    "brand activation",
    "networking event",
    "cocktail reception",
    "workshop",
    "creative workshop"
  ],
  "canonicalUrl": "https://fashionweekvenues.com/spaces/unique-manhattan-event-venue-with-flexible-spaces-509f16dc"
}