{
  "source": "Fashion Week Venues",
  "title": "Versatile Coffee Social Club Space for Events and Gatherings",
  "description": "Discover a 2,500-square-foot coffee social club designed for both relaxation and productivity. This fully equipped space integrates the atmosphere of a casual café with the functionality needed for community events. \n\nWith multiple major subway lines just steps away from the entrance, transit access is convenient for all visitors. There are also various parking garages and metered street parking options available. \n\nThe space is equipped with full coffee shop equipment, including a large beverage cooler for easy drink service. Security cameras ensure a safe environment, while the ADA-compliant restroom caters to all guests. \n\nAdditional features include a DJ booth for music events, a pool table for recreational fun, and flexible tables and chairs for various setups. There are TVs, an Xbox, and iPads for entertainment needs, and an electric rail with display racks allows for merchandising opportunities.\n\nThis venue is not just a coffee shop; it is a versatile setting for open mics, private parties, casual meetups, and coworking sessions, making it a vibrant community hub.",
  "tldr": "A 204 sqm (2,200 sq ft) basement level studio in NoMad, New York, available for short-term rental as a coffee house styled brand activation space with café counters, lounge seating, and full retail fittings already installed. Best For Pop-up shop and temporary retail runs, press day and collection preview events, cocktail receptions and buyer networking evenings, creative workshops, and content studio or brand shoot days. All formats can book by the day across a one to seven day window. Standout Features Full coffee shop equipment with a large beverage cooler for unassisted drink service, an electric garment rail with display racks plus fitting rooms and a separate stock room, and a built in DJ booth with house sound and video equipment. Also included are an ADA compliant restroom, elevator access down to the basement floor, camera security throughout, and a 210 person standing capacity, all vetted by Fashion Week Venues. Location 28th Street (1) is a 3 minute walk, 28th Street (R/W) on Broadway is 5 minutes, and 23rd Street (F/M) at Sixth Avenue is 5 minutes, in the 10001 district between the Garment District showrooms and NoMad hotels. The block is a working commercial stretch with Fairway Market, Starbucks, and the Museum at FIT inside 250 metres, so load in is straightforward for teams who hire the space for multi day runs and guests arrive on a well lit street. Availability Day rate is USD 2,700 (approximately EUR 2,353) with a one day minimum and a seven day maximum. Request availability four to six weeks ahead for standard dates and eight to ten weeks for the September and February fashion week windows, when spaces at this address typically book first. How to Book Enquire through the listing form and our New York team will reply within 24h with confirmed dates and a full cost breakdown, with no charge until confirmed. Permit paperwork, event staffing, and fit-out coordination are handled by Fashion Week Venues on the brand's behalf, so send your brief to hold your dates.",
  "neighbourhoodMood": "Wholesale showrooms, trim and button suppliers, costume jewellery trade offices and sample rooms make up the working fabric of these blocks between Sixth and Seventh Avenue in the upper Twenties, and they sit directly alongside the newer layer of DTC brand offices, photo studios and small agency teams that moved south from Midtown for cheaper floors. The Museum at FIT is two minutes north, which means students, faculty and visiting curators move through this stretch daily, and the surrounding streets still carry the residue of the old Flower District in the form of ground floor trade counters and freight doors that never got prettified. Showroom clusters on West 27th, 28th and 29th Street run appointment calendars all through market weeks, and the jewellery and accessory wholesalers toward Broadway keep the area commercially busy well before the retail world wakes up. In our experience placing brands across spaces in New York, this pocket reads as a genuine working fashion district rather than a styled version of one, which is exactly why production and casting teams keep returning to it. Cost per square foot and proximity to the buyer and press hotel cluster are the two reasons brands choose this stretch over SoHo, the Meatpacking District or Tribeca. A day rate here buys considerably more floor area than an equivalent footprint on Wooster Street or Gansevoort, and you are within a ten minute walk of the NoMad and Fashion District hotels where visiting buyers, stylists and editors actually stay during market. The tradeoff is honest: you lose the automatic prestige and browsing crowd that comes with a SoHo address, and you will not catch the tourist flow that Fifth Avenue or Hudson Yards delivers. What you gain is a location that international visitors can reach without a cab, with the 1 at 28th Street, the R and W on Broadway and the F and M at 23rd Street all within five minutes, plus loading conditions that do not require negotiating cobbles or landmark restrictions. What we consistently hear from brand teams who activate here is that invite-only formats, buyer appointment schedules and press days convert better in this district because guests arrive on time. Our venue sourcing team routinely shortlists this corridor against Chelsea for exactly that reason. Arriving on this block feels like arriving at a business address rather than a destination, and that shapes how you should plan the guest experience. Mornings bring delivery vans, FIT students heading north and deli queues along Sixth Avenue, so load in before ten is straightforward if you book the elevator slot early. Midday footfall is steady and local, made up of office workers and trade staff, then it thins noticeably after seven when the wholesale operations close and the restaurant crowd shifts toward NoMad proper. The space itself sits at basement level with elevator access, which means arrival is controlled and private, and the street dynamic works particularly well for ticketed evenings, cocktail receptions, sample sale runs and content studio days where you want no accidental audience. Be clear on the limitation: this is not a walk-in retail address. Brands needing maximum street visibility, spontaneous browsing traffic or a shop window that sells the concept from the pavement should look elsewhere, and our activation service will tell you so before you commit budget.",
  "faq": [
    {
      "question": "Is Versatile Coffee Social Club Space for Events and Gatherings available for pop-up shops?",
      "answer": "Yes — Versatile Coffee Social Club Space for Events and Gatherings is a vetted pop-up ready space in New York, 204 sqm. Request availability and dates through the inquiry card on the listing."
    },
    {
      "question": "What is the day rate?",
      "answer": "$2,700 / day. Weekly and press-preview rates are quoted on request."
    },
    {
      "question": "Is staging, branding and fit-out permitted?",
      "answer": "Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry."
    },
    {
      "question": "What is included?",
      "answer": "Included on-site: Internet, Air Conditioning, Security System, Stock Room, Counters, Fitting Rooms, Garment Rack, Lighting."
    },
    {
      "question": "How far in advance should we book?",
      "answer": "Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks."
    }
  ],
  "editorialFaqCount": 0,
  "city": "New York",
  "country": "US",
  "lat": 40.74516685,
  "lon": -73.9923784,
  "areaSqm": 204,
  "areaSqft": 2200,
  "priceLabel": "$2,700 / day",
  "priceEur": 2329,
  "coverImage": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-1.jpg",
  "gallery": [
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-2.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-3.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-4.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, second interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-5.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, third interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-6.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, additional interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-7.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, further interior view"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-8.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, detail view"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-9.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, further detail view"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-10.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, interior view 2"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-11.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, second interior view 2"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-12.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, third interior view 2"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-13.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, additional interior view 2"
    },
    {
      "url": "https://fashionweekvenues.com/i/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715-14.jpg",
      "caption": "Versatile Coffee Social Club Space for Events and Gatherings, 204 sqm, pop up store in New York, further interior view 2"
    }
  ],
  "amenities": [
    "Internet",
    "Air Conditioning",
    "Security System",
    "Stock Room",
    "Counters",
    "Fitting Rooms",
    "Garment Rack",
    "Lighting",
    "Furniture",
    "Sound & Video Equipment",
    "Electricity",
    "Heating",
    "Parking",
    "Elevator",
    "Kitchen",
    "Lounge",
    "Wifi",
    "Safe"
  ],
  "useCases": [
    "pop up store",
    "retail activation",
    "brand activation",
    "private event",
    "cocktail reception",
    "networking event",
    "corporate event",
    "creative workshop",
    "workshop"
  ],
  "canonicalUrl": "https://fashionweekvenues.com/spaces/versatile-coffee-social-club-space-for-events-and-gatherings-a9bac715"
}