Versatile Hair Salon and Event Space.
about this space
This multifunctional space operates as a hair salon while also serving as an ideal venue for small events and photo shoots. It features a reception desk, coat rack, and a sophisticated speaker system, complemented by large frosted windows that provide ample light while ensuring privacy. A small curtain-enclosed room is available for event hosts or can function as a breakout space, depending on event requirements. The back room, equipped with shampoo bowls, can be utilized as needed or kept obscured for storage or staff use. This versatile layout accommodates a variety of gatherings seamlessly.
what's included
- Internet
- Air Conditioning
- Security System
- Stock Room
- Counters
- Fitting Rooms
- Garment Rack
- Lighting
- Furniture
- Sound & Video Equipment
- Electricity
- Heating
- Parking
- Elevator
- Kitchen
- Reception
- Wifi
- CCTV
servizi aggiuntivi
rendi lo spazio tuo.
con i nostri servizi aggiuntivi lo spazio scelto è pronto ad aprire. dagli arredi al branding, dal personale al marketing, pensiamo a tutto noi.
how to book this space
- 01
Check the shell and the dates
Review the gallery, 102 sqm floor plan and amenities for Versatile Hair Salon and Event Space, then note the window you want in Brooklyn. Fashion week dates book 6–10 weeks out.
- 02
Send the brief
Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €1037 per day.
- 03
Get availability and a quote
We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Brooklyn.
- 04
Lock the contract
Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.
- 05
Build and open
Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Brooklyn.
use cases
location
getting here & street life
nearest transit
- Ralph Avenuemetro462 m · 6 min
- Halsey Streetmetro477 m · 6 min
- Chauncey Streetmetro764 m · 10 min
- Gates Avenuemetro792 m · 10 min
- Saratoga Avenue & MacDonough Streetbus · B7212 m · 3 min
- Saratoga Avenue & Bainbridge Streetbus · B7216 m · 3 min
the neighbourhood
Saratoga Park is a public park in Bedford–Stuyvesant, Brooklyn. It is bordered by Halsey Street, Saratoga Avenue, Macon Street, and Howard Avenue.
- Broadway Arena · 408 m
- Chief Charles A. Joshua Plaza · 444 m
- Brevoort Houses · 454 m
- Immanuel Congregational Church · 456 m
- Ralph Avenue station (BMT Fulton Street Line) · 463 m
frequently asked
Yes — Versatile Hair Salon and Event Space is a vetted pop-up ready space in Brooklyn, 102 sqm. Request availability and dates through the inquiry card on the listing.
who it suits
Brand Scale
This 102 sqm basement space fits independent brands with a 2 to 15 person team, roughly 1 to 6 years of trading, and either a growing DTC base or a small wholesale book of 10 to 40 stockists. The single day minimum and maximum lease means it works for brands running one focused moment rather than a multi week retail run, so the profile that gets the most from it is a beauty, haircare, grooming or accessible apparel brand with a content or community shoot in the calendar and a budget that does not stretch to Manhattan. The reception desk, coat rack, kitchen, fitting rooms and stock room mean a small team can run the day without hiring a full production crew. Where we see mismatches is when a luxury house needs a multi day press programme with 200 plus buyer appointments, or when a brand expects street level visibility and organic footfall. A basement in Bedford-Stuyvesant delivers neither. Larger brands needing 200 sqm plus, or anyone wanting a fortnight of temporary retail, should spaces in New York with longer lease terms instead.
Aesthetic Fit
Brands with a warm, tactile, salon-adjacent visual language work best here: haircare, skincare, fragrance, nail and grooming lines, plus streetwear and knitwear labels with a Brooklyn community identity. The frosted windows give diffused, even light that photographs cleanly without harsh direct sun, and the existing salon fixtures, counters and mirrors read as intentional set dressing rather than something to hide. Textured, lived-in, editorial styling suits the room. What does not work is severe minimalism or high gloss luxury. The shampoo bowls in the back room, the basement floor level and the working salon character all fight a white cube presentation, and covering everything up costs more in build than starting from a raw shell. In our experience a brand that insists on a gallery-blank interior ends up spending its whole budget on concealment, which is a signal to look at a different space or budget properly for branded store design.
Best Use Cases
First choice is a content studio day or campaign shoot, because the frosted window light, existing lighting kit, fitting rooms, garment rack and curtain-enclosed side room give you a shootable set plus talent changing area under one roof. Second is a beauty or haircare brand activation with live services, since the shampoo bowls and salon chairs are functional rather than props. Third is a cocktail reception or launch party for up to roughly 110 guests, supported by the sound system, reception desk, coat rack and kitchen. Fourth is a workshop or masterclass, where the breakout room handles overflow and the speaker system covers the main floor. Fifth is a press day or collection preview for a small wholesale list, with the curtained room used for one to one wholesale appointments. Sixth is a one day sample sale, though the basement level and modest passing trade mean you must drive the audience yourself.
Budget Signal
This sits in the mid tier for Brooklyn day rates and well below anything comparable in SoHo, Tribeca or the Lower East Side, where the same square metreage on a ground floor commercial lease typically costs several times more per day. What you are paying for is a furnished, functional room rather than a location premium: internet, air conditioning, heating, CCTV, parking, elevator access, kitchen, sound and video equipment, counters and racks are already in place, which removes most of the line items that inflate a raw shell budget. Against a hotel event room you get far more freedom to brand and shoot, and against a co-working or shared pop-up format you get exclusive use and a genuine interior character. Brands at this stage typically find the true cost sits in audience acquisition, not rent, so model it properly with our budget calculator before committing.
- brand passportpersonalised recs from your homepage
- roi estimatorfootfall & revenue for this space
- budget calcrent · fit-out · staffing · press
free · no credit card · unlocks personalised recommendations
/ colophon — build stamp /
set in cormorant.
printed for paris, this session.
- stamped
- —
- edition
- vol. iv · ss27
- type
- cormorant · plex mono
- finish
- gold foil 871c