Skip to content
Fashion Week Venues — accueilFashion Week Venues — accueil
shell — brooklyn

2300 SF Williamsburg Warehouse with Comprehensive Amenities.

214 m²
2300 sq ft
brooklyn
US
$686 / day
per day
pop-up store
3 use cases
city
Brooklyn
area
214 sqm
day rate
$686 / day
postcode
use cases
pop up store · retail activation · showroom presentation
included
Internet · Air Conditioning · Security System

about this space

This spacious 2300 square foot warehouse in Williamsburg is conveniently located next to the water off Kent Avenue. The property is equipped with essential amenities including internet access, air conditioning, and a security system. It features a stock room, counters, fitting rooms, garment racks, and ample lighting. Additional offerings include furniture, sound and video equipment, electricity, heating, parking, an elevator, and a kitchen. The site is also monitored by CCTV for enhanced security. This versatile space is suitable for a variety of commercial uses.

what's included

  • Internet
  • Air Conditioning
  • Security System
  • Stock Room
  • Counters
  • Fitting Rooms
  • Garment Rack
  • Lighting
  • Furniture
  • Sound & Video Equipment
  • Electricity
  • Heating
  • Parking
  • Elevator
  • Kitchen
  • CCTV

options de package

faites de ce lieu le vôtre.

avec nos options de package, votre lieu est prêt à ouvrir. du mobilier et de l'identité au personnel et au marketing, nous nous en occupons.

  • how this works →
  • how this works →
  • how this works →
  • how this works →
  • how this works →
  • how this works →

how to book this space

  1. 01

    Check the shell and the dates

    Review the gallery, 214 sqm floor plan and amenities for 2300 SF Williamsburg Warehouse with Comprehensive Amenities, then note the window you want in Brooklyn. Fashion week dates book 6–10 weeks out.

  2. 02

    Send the brief

    Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €598 per day.

  3. 03

    Get availability and a quote

    We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Brooklyn.

  4. 04

    Lock the contract

    Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.

  5. 05

    Build and open

    Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Brooklyn.

use cases

pop up storeretail activationshowroom presentationart exhibitiongallery showingworkshopcorporate eventprivate event

location

plotting…
brooklyn·40.7156° · -73.9640°

what's around

8 stores within 600 m, incl. Vintage Clothing Near Me, Hairitage Barber Company, SEV Laser

brands nearby

Vintage Clothing Near MeHairitage Barber CompanySEV LaserSupreme BrooklynCasperBeamBerlyn 65Lys Nail & Spa CorpLash SymphonyBlue Bottle Coffee
fashion stores
2
beauty
4
design & interiors
2
culture
2
cafés
12
restaurants & bars
21
other retail
17
  • Vintage Clothing Near Me10 m
  • LEIF30 m
  • Aurora60 m
  • Gelateria Gentile70 m
  • Unagi Scooters90 m
  • Dead Letter No. 990 m

the neighbourhood

Independent labels, DTC brands in their second or third growth year, photographers with standing studio bookings, and skate and streetwear operators are the working population of this stretch of Williamsburg between Kent Avenue and Bedford. Within a two minute walk of this address you have LEIF and Geometry Gardens holding down the design and homeware side, Main Drag Music and KCDC on the subculture side, Supreme's Brooklyn store a couple of blocks east, and Beam and Berlyn 65 doing furniture and interiors for the crowd that builds these sets. North 3rd through North 7th are where the sample rooms, small production studios and one person agency offices sit, usually above ground floor retail or behind unmarked doors in converted industrial buildings. Nitehawk Cinema pulls a nightly cultural crowd and Devoción functions as the de facto meeting room for freelance creative Brooklyn. In our experience placing brands in this neighbourhood, the ecosystem is genuinely productive rather than decorative, which is why so much showroom rental and content studio activity happens here rather than across the river. If you are weighing this against other boroughs, it helps to compare spaces in New York side by side before committing.

Brands choose Williamsburg over SoHo, Tribeca and the Meatpacking District because the cost per square foot for a multi day activation is a fraction of those zones and the audience is closer to the actual customer. SoHo delivers tourist volume on Broadway and Spring Street but you pay for it heavily and you compete with fifteen other brand activations during any given market week. Tribeca reads more luxury and more private, but the sqm rates climb fast and the walk-in energy is minimal. The Lower East Side is closer in spirit to Williamsburg but has less usable floorplate at this size. What we consistently hear from brand teams who activate here is that Williamsburg suits invite-only press days, buyer appointments and community-led launches because the neighbourhood residents are the target demographic, not visitors passing through. The honest tradeoff is distance. Press and buyers staying in Midtown or SoHo hotels need to take the L from 14th Street to Bedford Avenue, roughly fifteen minutes plus walk, and some editors will decline. Build that into your invite list assumptions and your budget calculator inputs early.

Arriving at this address off Kent Avenue feels industrial and calm rather than commercial, with the waterfront and Domino Park a short walk west and low rise warehouse frontage on either side. Mornings are quiet, mostly dog walkers, delivery vans and people heading to Two Hands or Gelateria Gentile, which makes it an easy load-in window with parking and elevator access on site. Afternoons pick up steadily and by early evening the Roberta's and Radegast crowds move through in volume, so a 6pm opening works well for atmosphere. Being a basement level warehouse of 2300 square feet with fitting rooms, garment racks, counters and stock room already in place, it is built for showroom presentation, sample sales and press day formats where guests know they are coming. Our venue sourcing team routinely places apparel and lifestyle brands in exactly this kind of below-grade Williamsburg footprint. Be clear on the limitation: this is not a space for spontaneous walk-in retail or maximum street visibility. There is no shop window doing work for you, so budget for signage, staff at the entrance and paid or organic drive to the door.

frequently asked

Yes — 2300 SF Williamsburg Warehouse with Comprehensive Amenities is a vetted pop-up ready space in Brooklyn, 214 sqm. Request availability and dates through the inquiry card on the listing.

who it suits

Brand Scale

This 2,300 sq ft Williamsburg warehouse fits brands with a 10 to 40 person team, roughly 3 to 10 years of trading, and an established wholesale book or a DTC business doing meaningful volume in the New York market. The scale is specific: 214 sqm is far more floor than a single-rail showroom needs, and with a stock room, fitting rooms, counters and garment racks already installed, the space is built to run selling and servicing at the same time rather than display alone. An occupancy estimate around 220 means you need real programming and staff to fill it. Where we see mismatches is when a two or three person label with one season behind them books this footprint for a debut pop-up shop and ends up merchandising thin across a room that reads empty. Equally, a global house planning a 500-guest press moment will find the basement floor level and single loading approach limiting. Brands at this stage typically pair it with other spaces in New York when they need a Manhattan press address alongside a Brooklyn retail experience.

Aesthetic Fit

Raw industrial, workwear, streetwear, denim, skate, outerwear, footwear and design-led homeware all sit naturally in this warehouse shell. The basement warehouse character, waterside Kent Avenue address and utilitarian fit-out give you a backdrop that supports heavy hardware, scaffold rigging, projection and loud sound without fighting the architecture. Neighbours including Supreme Brooklyn, Casper and a cluster of vintage and design retail tell you exactly which visual language the local audience already reads fluently. What does not work here is soft luxury: fine jewellery, couture, delicate silk or a heritage French maison aesthetic that depends on daylight, cornicing and polished stone will read as a costly overlay in a below-grade industrial room. If your brand identity needs light and refinement rather than volume and texture, the money is better spent on a gallery or townhouse format, or on a full branded store design intervention that convincingly resets the shell.

Best Use Cases

First choice is a multi-week pop-up shop or temporary retail space: fitting rooms, counters, garment racks, stock room and lighting are already in place, so you open trading with minimal build and a seven day minimum lease that supports a proper run rather than a weekend. Second is a wholesale showroom rental and collection preview, where the stock room, elevator, parking and private basement setting let you run back-to-back buyer appointments discreetly. Third is a press day and influencer preview, helped by sound and video equipment, a kitchen for catering and a Williamsburg address that editors and creators reach easily. Fourth is a sample sale, where 214 sqm absorbs high volume, queues and multiple till points comfortably. Fifth is a content studio or campaign shoot, using the industrial shell, controllable lighting and blackout basement conditions. Sixth is an art exhibition or gallery showing, and seventh a private dinner or corporate event, both supported by the kitchen, furniture, heating and CCTV. Run the numbers on your chosen format through the ROI estimator before committing to a length of stay.

Budget Signal

This sits in the mid tier for North Brooklyn and represents strong value per square metre against anything comparable in SoHo, NoLIta or the Meatpacking District, where the same footprint commands a multiple of this figure. Against a hotel event space you gain full-day exclusivity, a seven day minimum and the freedom to brand the room properly rather than working inside a venue's house rules and catering minimums. Against a co-working or shared pop-up format you gain the whole floor, your own stock room, fitting rooms and CCTV, plus parking and an elevator that make load-in and restocking straightforward. In our experience the profile that gets the most from this space is the brand that treats the existing retail fit-out as a saving and redirects that budget into build, staffing and audience acquisition. Model the full picture using our budget calculator so you compare total activation cost, not headline rate.

checking brand…
for brands
plan this pop-up in minutes.

free · no credit card · unlocks personalised recommendations

FWV

/ colophon — build stamp /

set in cormorant.
printed for paris, this session.

stamped
edition
vol. iv · ss27
type
cormorant · plex mono
finish
gold foil 871c