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Real briefs from brands planning a pop-up. The city, the areas, the budget, the size and the dates are open to everyone. The brand profile, the audience and the press read free once you have an account. The brand name, the contact and the pitch angle open when you unlock a brief.

live briefs
49
cities
10
budget on the table
1m EUR

3 posted in the last 7 days · 35 starting within 60 days

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  2. 02 list one space, we review it by hand
  3. 03 unlock only the brief you want

Reading briefs is free. Pay per brief, or take a monthly plan for unlimited unlocks. Every brief you unlock stays in your account with the contact details.

showing 12 of 49 briefs · page 1 of 5

35 of these start within 60 days

  • Contemporary Ready-to-Wear Brand — Paris — February 2027.

    Paris · France · Fashion

    February 2027posted 4 days ago
    budget (indicative)
    12,000 EUR – 18,000 EUR
    duration
    2 weeks
    format
    Retail

    fits a space that is paris · retail · 12k–18k eur budget · february 2027

    The brief suggests a men’s and women’s capsule launch seeking a compact, high-visibility Paris location. The preference appears to favour central corridors with strong pedestrian flow and showroom character.

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    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

    18k eur on the table

  • High-end Interior Fabrics Brand — London — January 2027.

    London · Belgium · Other

    January 2027posted 7 days ago
    budget (indicative)
    4,500 EUR – 6,500 EUR
    duration
    1 weeks
    format
    Retail

    fits a space that is london · retail · 4.5k–6.5k eur budget · january 2027

    The brief appears to favour a boutique, design-led street location in a central neighbourhood with strong footfall from interior designers and trade buyers. Size preference is flexible but typically in the range of 20–80 sq m (215–860 sq ft) to accommodate sample displays and a small consultation area.

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

    6.5k eur on the table

  • Contemporary Womenswear Brand — November 2026.

    United States · Fashion

    November 2026starts in 3 weeksposted 7 days ago
    duration
    1 weeks
    format
    Showroom

    fits a space that is showroom · november 2026

    The brief indicates a contemporary womenswear label seeking a furnished showroom for a November activation. Location corridor is unspecified but the preference appears to favour central, easy-to-reach neighbourhoods with footfall from trade and press.

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

  • Contemporary Fashion Brand — October 2026.

    France · Fashion

    October 2026starts within a weekposted 11 days ago
    duration
    1 weeks
    format
    Showroom

    fits a space that is showroom · october 2026

    The brand seeks a showroom presentation during fashion week to debut the SS27 collection, with initial retail activity and salon-style client access. Location corridor and footprint are to be determined, with size range to be defined in collaboration with the landlord (expressed in both metric and imperial units once identified).

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

  • Contemporary Luxury Brand — Le Marais Paris, Paris — December 2026.

    Paris · France · Other

    December 2026starts in 8 weeksposted 13 days ago
    areas they want
    le marais paris
    budget (indicative)
    6,000 EUR – 9,000 EUR
    size
    530–790 sqm (5650–8450 sqft)
    duration
    1 weeks
    format
    Retail

    fits a space that is paris · 530–790 sqm (5650–8450 sqft) · retail · 6k–9k eur budget · december 2026

    The brief appears to favour a Paris location with strong street presence in the Le Marais area for a December 2026 activation. The size range specifies 530–790 sqm (5650–8450 sqft) to accommodate branded scenography, product presentation, and visitor experiences over a four-day period.

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

    9k eur on the table

  • Contemporary Fashion Brand — Marie Heinekenplein, Amsterdam — May 2027.

    Amsterdam · NL · Fashion

    May 2027posted 15 days ago
    areas they want
    marie heinekenplein
    budget (indicative)
    17,000 EUR – 25,500 EUR
    size
    ~70 sqm (~750 sqft)
    duration
    5 weeks
    format
    Retail

    fits a space that is amsterdam · ~70 sqm (~750 sqft) · retail · 17k–25.5k eur budget · may 2027

    The brief appears to favour a central, high-footfall retail corridor in Amsterdam with a space around 70 sqm (approximately 750 sqft) available for a May 2027 activation. The size aligns with a compact flagship concept and the budget range signals a mid-market activation, roughly EUR 17,000–25,500 for the full period.

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

    25.5k eur on the table

  • Emerging French Brand — Paris — December 2026.

    Paris · FR · Fashion

    December 2026starts in 8 weeksposted 19 days ago
    budget
    6,500 EUR
    size
    ~20 sqm (~250 sqft)
    duration
    2 weeks
    format
    Hybrid

    fits a space that is paris · ~20 sqm (~250 sqft) · hybrid · 6.5k eur budget · december 2026

    The project seeks a space in Paris, preferably a renovated boutique around 20–22 sqm for a 7-day activation in December 2026. The target activation window is from the 12th to the 20th of December, with a total budget signal around €6,500.

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

    6.5k eur on the table

  • Contemporary Womenswear Brand — Paris — October 2026.

    Paris · FR · Fashion

    October 2026starts within a weekposted 20 days ago
    budget
    25,000 EUR
    size
    ~20 sqm (~200 sqft)
    duration
    1 weeks
    format
    Retail

    fits a space that is paris · ~20 sqm (~200 sqft) · retail · 25k eur budget · october 2026

    The brand is seeking a central Paris location for a showroom in October 2026 to present a SS27 collection to international buyers. The target footprint is around 20 sqm (approximately 200 sqft) with a requested activation window around €708 per day, aligning with a total budget signal of €25,000 for the full activation.

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

    25k eur on the table

  • Beauty Tech Activation Brand — San Francisco — October 2026.

    San Francisco · US · Other

    October 2026starts within a weekposted 20 days ago
    budget
    18,000 EUR
    size
    ~2500 sqft (~230 sqm)
    duration
    1 weeks
    format
    Event

    fits a space that is san francisco · ~2500 sqft (~230 sqm) · event · 18k eur budget · october 2026

    The brand appears to favour a mid to premium event space around 2,500 sq ft (approximately 230 sqm) in San Francisco, suitable for a talk with founders, a product demo, and networking. The desired location corridor seems to be within a busy tech-focused district with easy access for attendees during Tech Week in October 2026.

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

    18k eur on the table

  • Contemporary Fashion Brand — January 2027.

    United Kingdom · Fashion

    January 2027posted 20 days ago
    duration
    1 weeks
    format
    Event

    fits a space that is event · january 2027

    The project seeks a three-day activation with a focus on immersive brand experience in a historic urban corridor, ideally in a district akin to the Marais; exact city remains open. Space requirements are unknown, with emphasis on a flexible footprint capable of accommodating a kitchen for alcohol and food service, plus room for furniture, decor, and potential custom builds.

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

  • Contemporary Food Experience Brand — Cannes Lions, Cannes — November 2026.

    Cannes · FR · Other

    November 2026starts in 3 weeksposted 22 days ago
    areas they want
    cannes lions
    budget (indicative)
    12,000 EUR – 18,500 EUR
    size
    ~40 sqm (~450 sqft)
    duration
    1 weeks
    format
    Showroom

    fits a space that is cannes · ~40 sqm (~450 sqft) · showroom · 12k–18.5k eur budget · november 2026

    The brief appears to favour a showroom footprint in a high-visibility location within Cannes, suitable for a ~40 sqm (≈450 sqft) space. The activation is planned for November 2026 with a total budget signal in the range of 12,000–18,500 EUR.

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

    18.5k eur on the table

  • Sustainable Thrift Fashion Brand — Toronto — November 2026.

    Toronto · CA · Fashion

    November 2026starts in 3 weeksposted 22 days ago
    budget
    10,500 EUR
    size
    ~1000 sqft (~90 sqm)
    duration
    1 weeks
    format
    Retail

    fits a space that is toronto · ~1000 sqft (~90 sqm) · retail · 10.5k eur budget · november 2026

    The brief appears to favour a Queen West corridor presence in Toronto for a pop-up. The target size is around 1000 sqft (about 90 sqm) for a five-day activation in mid to late November 2026.

    + full brief · brand profile · audience — free once you have an account

    unlock this brief and you get
    • —the brand name
    • —a named contact with direct email and phone
    • —the full brief in their own words
    • —the pitch angle we suggest for your space

    it stays in your account for ever

    read the full brief →

    free to read · unlock the brand once your space is approved

    10.5k eur on the table

what access costs

Reading every brief is free. Pay per brief, or take a monthly plan for unlimited unlocks.

1 free brief every month when your listings are 100% complete and your dates are up to date. Up to 3 with more spaces.

single unlock

99 / 199 / 299 EUR

  • — per brief, priced by brand budget
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  • — no commitment

pro

2,499 EUR / month

  • — unlimited unlocks
  • — one city of your choice
  • — no per-brief cost
plan 1

agency

4,999 EUR / month

  • — unlimited unlocks
  • — every city
  • — no per-brief cost
plan 2
  • read every brief free
  • account, then one approved space, then unlock
  • unlocked briefs stay in your account with the contact details

Paying is the last step. We approve your space first, by hand, so brands only hear from real venues.

create a landlord account and list a space, then pick the option that fits.

to unlock a brief

  1. 01create your landlord accounttakes a minute
  2. 02list a space and wait for our reviewnot added yet
  3. 03unlock a brief and contact the brand directlyopens after step 02

We check every landlord by hand so brands only hear from real spaces. Reading the briefs is free; unlocking reveals the brand and its contact details.

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FWV

/ colophon — build stamp /

set in cormorant.
printed for paris, this session.

stamped
—
edition
vol. iv · ss27
type
cormorant · plex mono
finish
gold foil 871c