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Versatile Event Space in Porta Genova.

500 m²
5382 sq ft
milano
IT
€3,840 / day
per day
pop-up store
3 use cases
city
Milano
area
500 sqm
day rate
€3,840 / day
postcode
use cases
product launch · corporate event · private event
included
Internet · Air Conditioning · Security System

about this space

Located in via Mortara, this contemporary event space spans approximately 500 square meters and features an industrial aesthetic combined with exceptional versatility. The open area benefits from ample natural light provided by skylights and is adorned with an elegant neutral color palette, making it ideal for customized setups, photo shoots, and experiential formats. The venue includes a reception area, a lounge or green room for guests and staff, and a service/backstage zone suited for technical management and catering needs. It is well-suited for product presentations, meetings, conferences, team-building activities, private sales, private exhibitions, photo shoots, and corporate dinners. Key amenities include internet access, air conditioning, a security system, a stock room, counters, fitting rooms, garment racks, adequate lighting, furniture, sound and video equipment, electricity, heating, parking, an elevator, a kitchen, reception services, Wi-Fi, and a stage.

what's included

  • Internet
  • Air Conditioning
  • Security System
  • Stock Room
  • Counters
  • Fitting Rooms
  • Garment Rack
  • Lighting
  • Furniture
  • Sound & Video Equipment
  • Electricity
  • Heating
  • Parking
  • Elevator
  • Kitchen
  • Reception
  • Wifi
  • Stage

package add-ons

make the space yours.

with our package add-ons you can make your chosen space move-in ready. from furniture and branding, to staffing and marketing — we've got you covered.

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how to book this space

  1. 01

    Check the shell and the dates

    Review the gallery, 500 sqm floor plan and amenities for Versatile Event Space in Porta Genova, then note the window you want in Milano. Fashion week dates book 6–10 weeks out.

  2. 02

    Send the brief

    Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €3840 per day.

  3. 03

    Get availability and a quote

    We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Milano.

  4. 04

    Lock the contract

    Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.

  5. 05

    Build and open

    Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Milano.

use cases

product launchcorporate eventprivate eventart exhibitionphoto shootworkshopretail activationshowroom presentation

location

plotting…
milano·45.4541° · 9.1734°

what's around

8 stores within 600 m, incl. Ferretti, Vigevano 25, I grandi viaggi, Club Med

brands nearby

FerrettiVigevano 25I grandi viaggi, Club MedCarrefour ExpressCoinNespressoG. TurciLibraccioVanitàMeet2BizDoppelgängerJean Louis David
fashion stores
4
jewellery & watches
1
beauty
2
department stores
1
galleries
1
culture
4
hotels
2
cafés
7
restaurants & bars
25
other retail
13
  • Nova Artese20 m
  • Caffetteria della Darsena60 m
  • Bruni80 m
  • Ferretti100 m
  • Bontà Più120 m
  • Etta140 m

getting here & street life

nearest transit

  • Porta Genovametro393 m · 5 min
  • Sant'Agostinometro574 m · 7 min
  • De Amicismetro638 m · 8 min
  • Vetrametro792 m · 10 min
  • Via Vigevano - Via Corsicotram · 11190117 m · 1 min
  • Piazzale Cantoretram · 11192120 m · 2 min

street activity

high footfall.

25 places within 200 m · 21 stores · 32 cafés and restaurants · pedestrianised street

within 200 m
25
within 400 m
60
within 600 m
60

the neighbourhood

Porta Genova is a neighborhood ("quartiere") of Milan, Italy, located within the Zone 6 administrative division. The name "Porta Genova" means "Genoa gate"; the district is named after a city gate of the old Spanish Walls of Milan, namely that leading to Genoa, that used to be in what is now Piazza Cantore. The only remnants of the old gate are the small buildings that used to house the customs offices, which replaced the Spanish gate in the 19th century.

  • Scuola professionale Arnaldo Mussolini (Fondazione Emilio de Magistris) · 246 m
  • Milano Porta Genova railway station · 323 m
  • Porta Genova (Milan Metro) · 340 m
  • San Vincenzo in Prato · 397 m
  • Conca del Naviglio · 513 m

frequently asked

Yes — Versatile Event Space in Porta Genova is a vetted pop-up ready space in Milano, 500 sqm. Request availability and dates through the inquiry card on the listing.

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FWV

/ colophon — build stamp /

set in cormorant.
printed for paris, this session.

stamped
edition
vol. iv · ss27
type
cormorant · plex mono
finish
gold foil 871c