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shell — paris · 75002

Brick and Stone Space with Glass Roof on Rue du Sentier.

230 m²
2476 sq ft
paris
75002
on request
brief-based
pop-up store
3 use cases
city
Paris
area
230 sqm
day rate
on request
postcode
75002
use cases
pop up store · retail activation · showroom presentation
included
change space · lighting · wc

about this space

Located at 23 Rue du Sentier in the 75002 district of Paris, this 230-square-meter commercial property offers a versatile environment suitable for retail, showrooms, galleries, or events. The interior features an open layout characterized by white stone and brick walls, integrated with a four-sided diamond-point glass roof that provides natural light throughout the space. The ground floor facility includes essential infrastructure such as professional lighting, a kitchenette equipped with a coffee machine and dishwasher, and a water closet. For operational support, the property is designed with a stock room, a dedicated staff room, and a separate staff entry. Practical features include multiple entrances, well-placed electrical sockets, and a heating system. Security is maintained through an alarm system, security shutters, and a comprehensive security system. The space is handicap accessible and features a street-facing window display for retail visibility. This unique venue on Rue du Sentier combines historical architectural elements with functional amenities to support a variety of professional requirements in the heart of Paris.

what's included

  • change space
  • lighting
  • wc
  • handicap accessible
  • multiple entrances
  • well placed sockets
  • heating
  • kitchenette
  • stock room
  • window display
  • alarm
  • security shutters
  • security system
  • staff room
  • staff separate entry

options de package

faites de ce lieu le vôtre.

avec nos options de package, votre lieu est prêt à ouvrir. du mobilier et de l'identité au personnel et au marketing, nous nous en occupons.

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how to book this space

  1. 01

    Check the shell and the dates

    Review the gallery, 230 sqm floor plan and amenities for Brick and Stone Space with Glass Roof on Rue du Sentier, then note the window you want in Paris. Fashion week dates book 6–10 weeks out.

  2. 02

    Send the brief

    Use the request panel on this page to send your dates, expected footfall and budget. Pricing on this space is quoted on request.

  3. 03

    Get availability and a quote

    We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Paris.

  4. 04

    Lock the contract

    Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.

  5. 05

    Build and open

    Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Paris.

activation ideas

SS/AW Seasonal Showroom

This works as a Paris Fashion Week showroom primarily because the four-sided diamond-point glass roof puts even overhead daylight across all 230 sqm, which is the condition buyers need to read fabric weight and colour accurately. Brands running a full seasonal collection preview here typically rail three walls, hold backstock behind the door in the stock room, and route deliveries through the separate staff entry so the main entrance stays clear for appointments. The Sentier address carries weight with French agents when you compare it against other spaces in Paris.

Buyer Appointments and Wholesale Previews

Strong fit for back-to-back wholesale appointments because the open ground floor layout lets you run two or three buyer groups simultaneously without them colliding. In practice the multiple entrances handle staggered arrivals and departures, and the kitchenette with coffee machine covers hospitality for a full day of meetings without bringing in catering. Plan on four to six seated appointment settings across the floor, with the staff room used as a private space for pricing conversations or agent briefings between slots.

Press Day and Media Preview

A press day venue lives or dies on how the product photographs on a journalist's phone, and the glass roof handles that without a single additional light. Brands running press days in spaces like this typically build a linear product journey along the white stone and brick walls, keep a look book and sample table near the kitchenette, and use the stock room for press kit assembly. Comfortable for 40 to 60 attendees across a rolling three hour window rather than a single fixed call time.

Sample Sale

This is one of the better sample sale spaces in the 2nd because the operational infrastructure is already there: stock room for replenishment, change space for try-ons, security shutters for overnight stock, and a full alarm and security system. The 230 sqm ground floor absorbs a queue turning over inside rather than spilling far down Rue du Sentier. Run four to six cash points along one wall and staff the door on a controlled entry count, with point of sale and payments configured before doors open.

Pop-Up Store and Temporary Retail

The street-facing window display and ground floor access make this a credible short-term commercial space for a two to eight week retail experience rather than a purely private venue. Sentier and neighbouring Montorgueil deliver a fashion-literate walk-in audience, with SneakersnStuff and Devialet within 200 metres setting the retail tone. What makes this work for temporary retail specifically is that the white stone and brick shell needs very little dressing, so build budget goes into fixtures and the window rather than covering up the existing walls.

Product Launch

Works well for a launch because you can hold a hero product display under the glass roof as the natural focal point and let the daylight do the work that a lighting rig would otherwise have to. The 230 sqm open floor takes 100 to 130 guests standing comfortably, or up to 150 if you keep the product plinths tight to the walls. Multiple entrances allow a separate press and VIP arrival, and the staff room doubles as a talent holding area away from guests.

Influencer Event and Cocktail Reception

Adequate to strong for an evening influencer activation, with the caveat that the glass roof is a daylight asset and evening events need a supplementary lighting plan to keep content quality up. The professional lighting already installed covers the base layer. Kitchenette with dishwasher supports a bar service pass without a full production kitchen, and the well-placed sockets handle content stations around the perimeter. Around 80 to 120 guests is the honest working number for a reception where people can still see the product.

E-commerce, Editorial and Content Days

This functions as a content studio without studio hire rates, because the diamond-point roof gives soft overhead daylight across the full floor and the white stone and brick walls provide two distinct backdrop textures in one location. Teams running an e-commerce shoot here typically set the main position under the roof apex, use the change space for talent and the stock room for garment prep and steaming. A crew of eight to twelve works comfortably, with furniture rental covering set pieces.

Art Exhibition and Gallery Showing

The combination of top light and raw white stone walls makes this a genuinely usable gallery format, which is why it suits brand-adjacent exhibitions and pop-up exhibitions as well as pure art shows. Hanging is straightforward along the perimeter walls, and the daylight means a full day viewing schedule needs minimal supplementary lighting. For an opening night, hold the private view to around 100 guests so sightlines to the work stay clear, then run public viewing hours with two staff and the stock room as a small office.

use cases

pop up storeretail activationshowroom presentationfashion showroomfashion sample saleart exhibitiongallery showingproduct launchbrand activationpress daypress eventinfluencer eventnetworking eventcorporate eventteam offsiteprivate eventcocktail receptiontrunk showshowroom saleexhibition opening

location

plotting…
paris · 75002·48.8690° · 2.3456°

what's around

5 stores within 600 m, incl. Carrefour City, Devialet, Tandem

brands nearby

Carrefour CityDevialetTandemSneakersnStuffStarbucksSFRFranprixU ExpressYamahaIndiana CaféLa Grande RécréBetter Than CreamLevi'sZXSBN6DD3VZBGSY
fashion stores
3
beauty
2
culture
6
hotels
3
cafés
6
restaurants & bars
26
other retail
14
  • Théâtre Montorgueil100 m
  • Carrefour City130 m
  • Le Métropole140 m
  • Devialet150 m
  • Brasserie Le Sentier160 m
  • Tandem160 m

getting here & street life

nearest transit

  • Sentiermetro148 m · 2 min
  • Bonne Nouvellemetro285 m · 4 min
  • Boursemetro306 m · 4 min
  • Grands Boulevardsmetro307 m · 4 min
  • Richelieu - Drouotmetro566 m · 7 min
  • Réaumur - Sébastopolmetro601 m · 8 min

street activity

high footfall.

11 places within 200 m · 19 stores · 32 cafés and restaurants · pedestrianised street

within 200 m
11
within 400 m
60
within 600 m
60

the neighbourhood

The assassination of Jean Jaurès occurred on Friday 31 July 1914. Jean Jaurès was a French deputy for the department of Tarn, a Socialist politician, a prominent antimilitarist, and editor of the newspaper L'Humanité. He was attacked by Raoul Villain at 9:40 pm while he dined at the Café du Croissant on rue Montmartre in Paris's 2nd arrondissement, close to the newspaper's headquarters. Jaurès was hit by two gunshots: one bullet pierced his skull and killed him almost instantly.

  • Café du Croissant · 169 m
  • Sentier station · 171 m
  • Galerie Lebrun · 177 m
  • Grand Rex · 231 m
  • Lycée Edgar-Poe · 247 m

frequently asked

Yes — Brick and Stone Space with Glass Roof on Rue du Sentier is a vetted pop-up ready space in Paris, 230 sqm. Request availability and dates through the inquiry card on the listing.

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FWV

/ colophon — build stamp /

set in cormorant.
printed for paris, this session.

stamped
edition
vol. iv · ss27
type
cormorant · plex mono
finish
gold foil 871c