Premier Lounge and Gentlemen's Club for Events.
about this space
Discover a premier high-end lounge and gentlemen's club, the largest of its kind in the area, designed for various events, including intimate gatherings, corporate presentations, celebrations, film premieres, and entertainment industry events. The venue boasts an impressive 100-foot video screen, perfectly suited for eye-catching presentations. The spacious stage is the ideal setting for dynamic performances, ensuring entertaining nights. An outdoor patio offers a charming retreat, suitable for small performances or relaxation with a cocktail, with smoking permitted for guest convenience. An exclusive seating area accommodates up to 100 guests, complemented by additional regular seating for 125 patrons, all served by a dedicated staff committed to an exceptional experience. Enjoy a comprehensive selection of beverages at the full bar, featuring high-end cocktails, well drinks, beer, and wine, crafted by skilled mixologists. The venue also includes a fully equipped kitchen, ready to cater to your culinary needs for private dinners, corporate luncheons, or themed events. Our culinary team focuses on providing an unforgettable dining experience, preparing everything from appetizers to gourmet entrees and desserts with precision and care.
the fwv take
Treat this 10,000 sqft Austin basement as an evening venue for a collection launch party, an after-party or a music-led brand activation rather than a daytime temporary retail run, because the fixed stage, full bar, commercial kitchen and in-house service team mean a single booking covers venue, production and hospitality for a room that carries close to 970 people.
The differentiator is the 100-foot video screen spanning the room, which carries campaign film, lookbook stills and live-mixed visuals at a scale no rented projector rig matches, and it does the scenographic heavy lifting so your build budget can go into seating zones and the outdoor patio, which reliably absorbs the smoking and overflow crowd that otherwise congests a single-room event by the second hour.
Aesthetically this reads best for established streetwear, sneaker, western-Americana, spirits collaboration and music merch brands with real revenue and a nightlife identity, and we would steer quiet-luxury, minimalist or bridal labels elsewhere, since there is no daylight, the bar and stage cannot be struck, and the gentlemen's club provenance tends to surface in press write-ups.
In our experience Austin dates are governed by the festival calendar rather than any fashion week window, so March and early October hold gets locked six to eight months ahead, and the operational quirk worth knowing before enquiring is that all stock, racks and set pieces descend to basement level through one elevator, which is a scheduling question for our production and build team and a real line item to model in the budget calculator before you sign a short-term lease.
what's included
- Internet
- Air Conditioning
- Security System
- Stock Room
- Counters
- Fitting Rooms
- Garment Rack
- Lighting
- Furniture
- Sound & Video Equipment
- Electricity
- Heating
- Parking
- Elevator
- Kitchen
- Lounge
- Wifi
- CCTV
- Stage
options de package
faites de ce lieu le vôtre.
avec nos options de package, votre lieu est prêt à ouvrir. du mobilier et de l'identité au personnel et au marketing, nous nous en occupons.
how to book this space
- 01
Check the shell and the dates
Review the gallery, 929 sqm floor plan and amenities for Premier Lounge and Gentlemen's Club for Events, then note the window you want in Austin. Fashion week dates book 6–10 weeks out.
- 02
Send the brief
Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €10448 per day.
- 03
Get availability and a quote
We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Austin.
- 04
Lock the contract
Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.
- 05
Build and open
Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Austin.
use cases
location
getting here & street life
nearest transit
- State Campsitebus · 6432271 m · 3 min
frequently asked
Yes — Premier Lounge and Gentlemen's Club for Events is a vetted pop-up ready space in Austin, 929 sqm. Request availability and dates through the inquiry card on the listing.
who it suits
Brand Scale
This space fits established brands with a 30 person plus team, eight figure revenue, and a marketing budget structured around single large-format events rather than rolling retail. At 929 sqm with seating for 225 across an exclusive area and general floor, plus a licensed occupancy near 970, this is an event venue first and a retail environment second. Brands at this stage typically find the value sits in the stage, the 100-foot video screen, the full bar and the working kitchen, all of which remove a five figure production line item from the budget. A 5 to 20 person label with a small wholesale base will not fill this room and will pay for square metres it cannot activate. Equally, a global house wanting a controlled white box for a press week will find the fixed bar, basement level and club architecture wrongly positioned for a clean brand presentation space. If your event guest list sits under 150, look at smaller spaces in the marketplace before enquiring here.
Aesthetic Fit
Bold, nightlife-led and entertainment-adjacent identities work here: streetwear, sneaker and skate labels, western and Americana brands with an Austin story, music merch lines, spirits and beverage collaborations, tattoo and body-art adjacent product, and menswear with a maximalist or after-dark position. The dark basement shell, stage lighting rig, lounge seating and large-scale video wall reward brands that treat interiors as a canvas and build a set rather than fight the room. Where we see mismatches is when quiet luxury, minimalist Scandinavian labels, natural skincare or bridal brands try to force a pale, daylight aesthetic into a windowless club interior. There is no daylight, the fixed bar and stage cannot be removed, and the gentlemen's club provenance carries an association some brand teams will not want in press coverage. If your identity depends on light and restraint, this is the wrong shell, though our branded store design team can advise on how far a build-out can realistically shift the atmosphere.
Best Use Cases
First choice is the large-scale launch party or collection after-party, where the stage, sound and video equipment, full bar and mixologist team let one booking cover venue, production and hospitality. Second is a brand activation tied to music or entertainment programming, since the stage and outdoor patio support live sets and secondary performances in parallel. Third is video production and content studio use, where the 10,000 sqft footprint, controllable lighting and multiple distinct backdrops including patio, bar, lounge and stage give a full day of set variety with no daylight to manage. Fourth is a sample sale, using the stock room, garment racks, fitting rooms and counters already on site alongside elevator and parking access for stock delivery. Fifth is a corporate event or industry networking evening, with the kitchen handling seated dinners and luncheons. Sixth is a workshop or creative session for a large cohort. Retail-first pop-up shop use ranks last given the basement floor level and absence of street visibility.
Budget Signal
This sits at the upper end of the Austin event venue market, priced well above a comparable raw warehouse or East Austin gallery shell, and roughly level with a downtown hotel ballroom of similar capacity. The honest read is that you are not paying for location, since this is a basement site served mainly by a single bus route three minutes away, so guest arrival will be car and rideshare led with on-site parking absorbing that. You are paying for infrastructure: stage, 100-foot screen, sound and video, full bar, commercial kitchen and dedicated service staff. Against a bare industrial space the day rate looks high until you add AV hire, bar build, catering infrastructure and staffing, at which point it is often competitive. Against a co-working venue or shared pop-up format it is a different tier entirely and not a fair comparison. Run the numbers through our budget calculator with your production scope included before deciding whether the all-in-one model or a shell plus build is the better route.
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/ colophon — build stamp /
set in cormorant.
printed for paris, this session.
- stamped
- —
- edition
- vol. iv · ss27
- type
- cormorant · plex mono
- finish
- gold foil 871c