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Versatile 2nd Generation Space with Comprehensive Amenities.

tl;dr

Space
Second generation 108 sqm (1,157 sq ft) basement showroom space and pop-up store for hire on First Avenue in Seattle's West Edge district, holding the enclosed, warm, hospitality led character of its former life as a tasting room.
Best For
Wholesale appointments and buyer preview weeks, press day and collection preview programmes, trunk shows and showroom sample sales, ecommerce and content studio shoots, and hosted cocktail receptions for up to 110 guests. All formats are available on a full week booking.
Standout Features
Move-in ready second generation retail fit-out with counters, fitting rooms, garment rack and a stock room already installed, plus a full lighting rig with in-house sound and video equipment, a kitchen area suitable for catering setup, elevator access for sample and kit load-in, on-site parking, and a monitored security system. Every feature listed here was vetted by Fashion Week Venues on site.
Location
Symphony Station light rail sits roughly 5 minutes on foot, Pike Place Market around 3 minutes north, and Westlake Station about 8 minutes, putting SeaTac arrivals at the door without a car. The block between Seneca and Pine is an appointment led design and gallery corridor with Seattle Art Museum, B & B Italia and Pirkko inside 150 metres, so this rental is calm to load into and easy for buyers arriving to a scheduled slot.
Availability
Day rate is 428.57 USD with a seven day minimum, so this is a book by the week space rather than a single day hire. Spaces on this stretch of First Avenue typically book 6 to 10 weeks ahead, with peak demand around the July art fair period and the late October pre-holiday trunk show window, so request availability early.
How to Book
Enquire with Fashion Week Venues and we reply within 24h with confirmed dates, floor plan and a costed brief, with no charge until confirmed. Permit paperwork, retail staffing and fit-out coordination are handled by our team on the brand's behalf, so send your dates now to request availability and hold the week.
108 m²
1157 sq ft
seattle
US
$429 / day
per day
pop-up store
3 use cases
in short
Second generation 108 sqm (1,157 sq ft) basement showroom space and pop-up store for hire on First Avenue in Seattle's West Edge district, holding the enclosed, warm, hospitality led character of its former life as a tasting room. Best For Wholesale appointments and buyer preview weeks, press day and collection previe…
city
Seattle
area
108 sqm
day rate
$429 / day
postcode
use cases
pop up store · retail activation · showroom presentation
included
Internet · Air Conditioning · Security System

about this space

This adaptable second-generation space, formerly a tasting room, is ideal for various commercial uses. It features essential amenities including internet access, air conditioning, and a security system. The space is equipped with a stock room, counters, fitting rooms, a garment rack, and comprehensive lighting. Additionally, it comes with furniture, sound and video equipment, electricity, and heating facilities. Convenient features also include parking and an elevator, along with a kitchen area for practical use. This well-appointed space is ready to accommodate your operational needs.

what's included

  • Internet
  • Air Conditioning
  • Security System
  • Stock Room
  • Counters
  • Fitting Rooms
  • Garment Rack
  • Lighting
  • Furniture
  • Sound & Video Equipment
  • Electricity
  • Heating
  • Parking
  • Elevator
  • Kitchen

options de package

faites de ce lieu le vôtre.

avec nos options de package, votre lieu est prêt à ouvrir. du mobilier et de l'identité au personnel et au marketing, nous nous en occupons.

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how to book this space

  1. 01

    Check the shell and the dates

    Review the gallery, 108 sqm floor plan and amenities for Versatile 2nd Generation Space with Comprehensive Amenities, then note the window you want in Seattle. Fashion week dates book 6–10 weeks out.

  2. 02

    Send the brief

    Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €370 per day.

  3. 03

    Get availability and a quote

    We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Seattle.

  4. 04

    Lock the contract

    Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.

  5. 05

    Build and open

    Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Seattle.

use cases

pop up storeretail activationshowroom presentationart exhibitiongallery showingproduct launchbrand activationpress eventinfluencer eventcontent creationphoto shootvideo productionecommerce shootworkshopcreative workshopprivate eventcocktail receptiontrunk showshowroom saleexhibition opening

location

plotting…
seattle·47.6069° · -122.3396°

what's around

9 stores within 600 m, incl. B & B Italia, Pirkko, Ancient Grounds

brands nearby

B & B ItaliaPirkkoAncient GroundsThe Jewelry Boxthe VutiqueMcKinnon FurnitureJ & J Sportswear028 Barber ShopTarget
fashion stores
4
jewellery & watches
1
beauty
1
department stores
1
design & interiors
2
galleries
6
culture
5
cafés
6
restaurants & bars
17
other retail
17
  • B & B Italia50 m
  • West Edge Market50 m
  • Noi Thai Cuisine50 m
  • Mason's70 m
  • Fran's Chocolates90 m
  • Von's 1000 Spirits100 m

the neighbourhood

Independent fashion retailers, design showrooms, framers and gallery operators are the real working population of this stretch of First Avenue, and they sit shoulder to shoulder between Seneca and Pine. B & B Italia is roughly fifty metres from this door, McKinnon Furniture holds the block to the south, and walking north towards the market you pass Pirkko, Ancient Grounds, the Vutique, Vetri, The Jewelry Box and Milagros before Eighth Generation at the market entrance. Seattle Art Museum anchors the corner at First and Union and sets the register for the whole West Edge corridor: art handlers with crates, creative directors between meetings, agency people moving on a schedule rather than shoppers drifting. South of here, Patricia Rovzar Gallery, Skylinyl and NieU tie this block into the Pioneer Square gallery circuit, which matters if you are programming an exhibition opening or a hosted preview and want an audience that already turns out for openings. In our experience placing brands into this creative quarter, the ones who perform treat the surrounding showroom cluster as part of their guest list rather than as background scenery, and you can browse all spaces across our US inventory if you want to benchmark this against East Coast showroom stock.

Walking distance to press, buyer and visiting-executive hotel beds is the honest reason brands choose West Edge over Capitol Hill, Ballard or Bellevue. The Pike and Pine corridor on Capitol Hill delivers younger organic traffic and better nightlife adjacency, but it is a hard ask for a 10am buyer appointment and the parking punishes anyone arriving with sample trunks. Ballard and Georgetown give you better square metre value and rawer industrial character, at the cost of thirty minutes each way for out-of-town guests. South Lake Union has corporate density and almost no retail texture. Bellevue Square and The Bravern price like a mall and read suburban to editorial guests. This block sits minutes from the Four Seasons, the Thompson, Inn at the Market and Symphony light rail station, which means SeaTac arrivals reach your door without a car. What it does not give you is Capitol Hill's spontaneous evening energy or Pike Place's raw volume, and you should not book here expecting either. If you are weighing that tradeoff honestly against fit-out savings on a second-generation space, our budget calculator is the fastest way to model it before you commit to the seven day minimum.

Arriving here feels deliberately calmer than the market chaos two blocks north, which is the point of this particular block. Mornings on First belong to commuters, hotel guests walking to coffee and gallery staff unlocking, so load-in before ten is straightforward and the rhythm is steady rather than heavy. Midday brings SAM visitors and the lunch trade feeding Noi Thai, Mason's and Japonessa, then mid afternoon picks up Pike Place spillover drifting south, which thins noticeably below Union. Evenings lift again around Von's, the Diller Room and Showbox at the Market, useful if your cocktail reception runs late. Because this space sits at basement level with elevator and parking access, guests arrive on purpose rather than by accident, and the fitting rooms, stock room, garment rack and kitchen make it genuinely workable as a multi-day press day location or buyer appointment venue. What we consistently hear from brand teams who activate here is that clear street-level signage and a host on the door are non-negotiable. Be clear-eyed: this is not the address for high-volume tourist retail, walk-in impulse traffic or brands whose whole case rests on window visibility, and our venue sourcing team will steer you to ground-floor stock if that is your requirement.

getting here & street life

nearest transit

  • Symphonyrail · 51288 m · 4 min
  • Westlakerail · 50598 m · 7 min
  • Westlake Centerrail602 m · 8 min
  • Pioneer Squarerail · 52772 m · 10 min
  • Westlake Hubtram697 m · 9 min
  • 2nd Ave & Pike Stbus · 101 102 113 150 162 177213 m · 3 min

street activity

high footfall.

36 places within 200 m · 26 stores · 23 cafés and restaurants · pedestrianised street

within 200 m
36
within 400 m
60
within 600 m
60

the neighbourhood

Seattle Garden is a 1988 painted steel sculpture by Ann Sperry, installed in Seattle, Washington. The work is approximately 4 ft, 5 in tall and 334 ft long. It runs along two sides of the Seattle City Light Union Street Substation, on Post Alley between Union and University Streets.

  • Central Waterfront, Seattle · 58 m
  • Harbor Steps · 67 m
  • Goldfinch Tavern · 68 m
  • Union Street Pedestrian Bridge · 82 m
  • Seattle Art Museum · 120 m

frequently asked

Yes — Versatile 2nd Generation Space with Comprehensive Amenities is a vetted pop-up ready space in Seattle, 108 sqm. Request availability and dates through the inquiry card on the listing.

who it suits

Brand Scale

This 108 sqm basement space near Pike Place suits a brand with a 3 to 15 person team, roughly 2 to 6 years of trading, and an established DTC or regional wholesale base looking to test physical retail in the Pacific Northwest without committing to a lease. The seven day minimum and the fact that it is second generation fit-out, with counters, fitting rooms, garment rack and stock room already installed, means a small team can open with two or three staff and minimal build. In our experience the profile that gets the most from this space is a brand running its first or second West Coast activation, treating Seattle as a market test rather than a flagship statement. Where we see mismatches is when large houses with 500 sqm expectations and a full production crew try to force a headline moment here, or when a pre-revenue label with no mailing list books a week and has nobody to invite. If you need street-level windows and passing footfall as your primary acquisition channel, look at other spaces across our marketplace before enquiring here.

Aesthetic Fit

Brands with a warm, material-led, considered aesthetic work best here, because the space was formerly a tasting room and carries that intimate, enclosed, hospitality-adjacent character. Think contemporary womenswear and menswear, outerwear and technical apparel suited to the Northwest climate, jewellery, ceramics, homeware, fragrance and craft-led accessories. The controlled basement lighting rig, sound and video equipment and included furniture support a curated, gallery-like hang rather than a high-density rail programme. Neighbours such as B & B Italia, Ancient Grounds and the galleries along First Avenue set a design-literate tone that a considered brand can borrow from. What does not work here is high-turnover fast fashion, loud youth streetwear built on window impact, or any identity that depends on daylight, tall ceilings and shopfront visibility to communicate. Brands needing a hard white cube or a raw industrial shell will also fight the existing finishes rather than use them.

Best Use Cases

First choice is a showroom presentation and wholesale appointment programme, because the fitting rooms, garment rack, stock room and private basement setting allow buyer meetings to run undisturbed across a full week. Second choice is a press day or collection preview, where controlled lighting, sound and video equipment and a kitchen for catering support a tight editorial schedule. Third choice is a trunk show or showroom sale, since counters, security system and existing furniture mean you can trade from day one with only retail staffing to arrange. Fourth is a content studio or ecommerce shoot, where the enclosed basement gives full lighting control and the elevator and parking make kit load-in straightforward. Fifth is an influencer or cocktail reception, with a 110 person occupancy estimate and kitchen area supporting a hosted evening. Sixth is a short pop-up shop or retail activation, strong for an existing audience but weaker on discovery given the basement floor level. Seventh is a creative workshop or small exhibition opening, well served by the adaptable layout and cultural neighbours including Seattle Art Museum.

Budget Signal

This sits in the mid tier for downtown Seattle, priced below street-level retail on First and Pine and well below a comparable footprint in a prime commercial corridor, with the trade-off being basement positioning rather than shopfront exposure. What you are paying for is a fully amenitised second-generation space: internet, air conditioning, heating, security, lighting, sound and video, furniture, fitting rooms, stock room, kitchen, parking and elevator all included, which typically removes five figures of build and hire from a week-long activation. Against a hotel event space you get longer dwell and actual retail infrastructure rather than a room rental. Against a co-working venue or a shared pop-up format you get exclusivity and the ability to trade properly. Brands at this stage typically find the numbers work once fit-out savings are modelled, and we recommend running the figures through our budget calculator before committing to the seven day minimum.

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FWV

/ colophon — build stamp /

set in cormorant.
printed for paris, this session.

stamped
edition
vol. iv · ss27
type
cormorant · plex mono
finish
gold foil 871c