Skip to content
Fashion Week Venues — homeFashion Week Venues — home
shell — new york

Versatile 750 Sq Ft White Box Gallery Space in Midtown.

70 m²
750 sq ft
new york
US
$720 / day
per day
pop-up store
3 use cases
city
New York
area
70 sqm
day rate
$720 / day
postcode
use cases
art exhibition · pop up store · brand activation
included
Internet · Air Conditioning · Security System

about this space

Bring your vision to life in this 750 square foot white box gallery space located in Midtown Manhattan's Garment District. This versatile venue features a clean, minimalist design, providing the perfect blank canvas for art exhibitions, brand pop-ups, showrooms, and curated events. The open layout allows for flexible installations and easy guest flow, enabling you to adapt the space to fit your concept. Whether hosting an intimate gallery opening, a fashion presentation, or a creative gathering, this location offers a professional setting. Available for entire gallery rentals, this adaptable space is ideal for artists, designers, and brands looking for a centrally located environment for short-term activations and exhibitions. The space comes equipped with essential amenities, including internet access, air conditioning, security system, stock room, counters, fitting rooms, garment rack, lighting, furniture, sound and video equipment, electricity, heating, parking, elevator, and kitchen.

what's included

  • Internet
  • Air Conditioning
  • Security System
  • Stock Room
  • Counters
  • Fitting Rooms
  • Garment Rack
  • Lighting
  • Furniture
  • Sound & Video Equipment
  • Electricity
  • Heating
  • Parking
  • Elevator
  • Kitchen

servizi aggiuntivi

rendi lo spazio tuo.

con i nostri servizi aggiuntivi lo spazio scelto è pronto ad aprire. dagli arredi al branding, dal personale al marketing, pensiamo a tutto noi.

  • how this works →
  • how this works →
  • how this works →
  • how this works →
  • how this works →
  • how this works →

how to book this space

  1. 01

    Check the shell and the dates

    Review the gallery, 70 sqm floor plan and amenities for Versatile 750 Sq Ft White Box Gallery Space in Midtown, then note the window you want in New York. Fashion week dates book 6–10 weeks out.

  2. 02

    Send the brief

    Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €618 per day.

  3. 03

    Get availability and a quote

    We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for New York.

  4. 04

    Lock the contract

    Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.

  5. 05

    Build and open

    Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in New York.

use cases

art exhibitionpop up storebrand activationshowroom presentationproduct launchgallery showingcocktail reception

location

plotting…
new york·40.7535° · -73.9897°

what's around

18 stores within 600 m, incl. Angelic Rise, Ralph Lauren, Selini Neckwear Inc.

brands nearby

Angelic RiseRalph LaurenSelini Neckwear Inc.Lee Jean CorpTerani CoutureMetro by T-MobileCoCoclaire'sGNCMujiI Love NY GiftsDSWAT&TStaples
fashion stores
13
jewellery & watches
3
beauty
1
department stores
1
culture
3
cafés
8
restaurants & bars
15
other retail
16
  • Mood Fabrics70 m
  • District Tap House100 m
  • Magic Hour120 m
  • PaPi Pasta & Pizza130 m
  • Go! Go! Curry!140 m
  • Angelic Rise150 m

the neighbourhood

Midtown's Garment District is the nucleus of fashion's creative giants and boutique stars alike. Laden with historic fashion powerhouses like Ralph Lauren and Terani Couture just steps away, this area is a magnet for designers, showroom spaces, and pop-up shop aficionados. Studio spaces and agencies line the streets from Seventh Avenue to Eighth Avenue, offering hubs for both established brands and emerging designers. There's an impressive variety of fashion storefronts and retail spaces within walking distance — perfect for both permanent stores and short-term commercial space ventures. Brands seeking to connect with a network deeply rooted in New York’s fashion history will find this neighbourhood indispensable for showrooms and creative quarters.

Brands flock to the Garment District for its balance of prestige and practicality, strategically choosing it over the intensely crowded scenes of SoHo or Times Square. While these areas come with high tourist traffic, the Garment District offers a more calculated, industry-fluent audience — perfect for targeted, invite-only presentations and collaborations. Moreover, the area presents a valuable proposition in terms of square meter leasing costs when compared to the inflated rates in prime districts like the Upper East Side. Its proximity to key hotels used by press and buyers, as well as major transit lines, makes it a transport-friendly locale for international visitors. For those looking to maximize their reach without succumbing to overcrowded sidewalks, Midtown’s fashion district offers the perfect compromise. Explore more of this city's spaces on our platform to uncover strategic advantages spaces in New York.

This gallery space is situated right in the pulse of Midtown, away from the fervor of tourist hotspots. The block rhythm is a blend of purposeful fashion enthusiasts and professionals, with foot traffic dominated by those directly involved in New York's fashion and business fields. Early mornings see a steady flow of fashion insiders and industry mavens heading to meetings or showroom appointments, while afternoons slow into a more relaxed pace perfect for intimate press days or product launches. One honest note — this area is not well-suited for high-volume walk-in retail. The Garment District's emphasis on industry connections means that foot traffic can be specific and industry-oriented rather than general consumer-flow. If you're considering a transformation or need further assistance with your activation, our activation service can provide the tailored touch to make your brand stand out.

getting here & street life

nearest transit

  • Times Square–42nd Streetmetro266 m · 3 min
  • 34th Street–Penn Stationmetro286 m · 4 min
  • Times Squaremetro399 m · 5 min
  • 42nd Street–Port Authority Bus Terminalmetro427 m · 5 min
  • 42nd Street–Bryant Parkmetro437 m · 5 min
  • 34th Street–Herald Squaremetro445 m · 6 min

street activity

high footfall.

17 places within 200 m · 34 stores · 23 cafés and restaurants

within 200 m
17
within 400 m
60
within 600 m
60

the neighbourhood

The Garment District, also known as the Garment Center, the Fashion District, or the Fashion Center, is a neighborhood located in the borough of Manhattan in New York City. Historically known for its role in the production and manufacturing of clothing, the neighborhood derives its name from its dense concentration of fashion-related uses. The neighborhood, less than 1 square mile, is generally considered to lie between Fifth Avenue and Ninth Avenue, from 34th to 42nd Streets.

  • Globe Institute of Technology · 50 m
  • William Esper Studio · 74 m
  • DKNY · 147 m
  • The Garment Worker · 160 m
  • Needle Threading A Button · 161 m

frequently asked

Yes — Versatile 750 Sq Ft White Box Gallery Space in Midtown is a vetted pop-up ready space in New York, 70 sqm. Request availability and dates through the inquiry card on the listing.

checking brand…
for brands
plan this pop-up in minutes.

free · no credit card · unlocks personalised recommendations

FWV

/ colophon — build stamp /

set in cormorant.
printed for paris, this session.

stamped
edition
vol. iv · ss27
type
cormorant · plex mono
finish
gold foil 871c