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shell — dubai

Versatile Exhibition Space for Events.

985 m²
10602 sq ft
dubai
AE
AED 42,000 / day
per day
showroom
2 use cases
city
Dubai
area
985 sqm
day rate
AED 42,000 / day
postcode
use cases
exhibition opening · art exhibition · showroom presentation
included
Internet · Air Conditioning · Security System

about this space

This exhibition floor offers extensive flexibility, allowing for customized designs tailored to any exhibition or event. Equipped with essential amenities, the space includes high-speed internet, air conditioning, and a comprehensive security system for peace of mind. Convenient features such as a stock room, counters, fitting rooms, and garment racks enhance functionality. The space is well-lit and furnished, making it suitable for a range of activities. Additionally, it includes sound and video equipment, electricity access, and heating for comfort. Parking facilities, an elevator, and a kitchen are also available, alongside Wifi and CCTV for security. This adaptable environment is ideal for various exhibition needs.

what's included

  • Internet
  • Air Conditioning
  • Security System
  • Stock Room
  • Counters
  • Fitting Rooms
  • Garment Rack
  • Lighting
  • Furniture
  • Sound & Video Equipment
  • Electricity
  • Heating
  • Parking
  • Elevator
  • Kitchen
  • Wifi
  • CCTV

servizi aggiuntivi

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how to book this space

  1. 01

    Check the shell and the dates

    Review the gallery, 985 sqm floor plan and amenities for Versatile Exhibition Space for Events, then note the window you want in Dubai. Fashion week dates book 6–10 weeks out.

  2. 02

    Send the brief

    Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €9958 per day.

  3. 03

    Get availability and a quote

    We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Dubai.

  4. 04

    Lock the contract

    Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.

  5. 05

    Build and open

    Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Dubai.

activation ideas

Sample Sale

This is the strongest single use of the space, because the fitting rooms, stock room, counters and garment racks are already installed and remove almost the entire build cost. Across 985 sqm you can run twelve to sixteen rail runs with wide circulation and still hold 200 to 250 shoppers comfortably, with the stock room absorbing replenishment off the floor. Lift access handles pallet delivery. Budget properly for tills and queue flow with point of sale and payments.

SS/AW Seasonal Showroom

Works well because 985 sqm lets you divide a seasonal showroom into brand or category zones without temporary walls fighting for space. Brands running showroom rentals at this scale typically allocate 120 to 180 sqm per collection, with garment racks along the perimeter and counters used as order desks. Air conditioning and controlled lighting protect samples over a long booking window, and the one to thirty day lease range covers a full wholesale cycle.

Buyer Appointments and Wholesale Previews

Adequate to strong, with the stock room doing the heavy lifting as a back of house holding area so the main floor stays clean between appointments. In practice you would set three to five appointment pods of 60 sqm each, each with a rail, a counter and seating from the existing furniture, allowing parallel buyer preview sessions without acoustic bleed. Parking on site matters here, since regional buyers arrive by car rather than metro.

Press Day and Media Preview

Credible as a press day venue because the space is already lit and furnished, which cuts the usual two day dress period down to one. A press day here works best at 60 to 120 attendees across staggered slots rather than a single mass call, since 985 sqm reads empty if you invite too few at once. The kitchen supports catering prep on site, and the fitting rooms convert into interview or try-on rooms for editors.

Product Launch

Works at scale, since the installed sound and video equipment plus an occupancy allowance above 1,000 means you can build a launch for several hundred guests without hiring a full technical package. What makes this work for launches specifically is the basement position, which gives you total light control for projection and reveal moments. Plan a clear guest route from the lift to the reception counter, and use the stock room for crew and talent holding.

Brand Activation and Temporary Retail

A solid short-term commercial space for a pop-up concept, particularly given the mall setting and a booking range that runs from a single day to a full month. The 985 sqm floor takes a built retail experience with a feature installation at the centre and transactional zones at the edges, using the existing counters and fitting rooms. Anything over two weeks justifies a custom set, which is where production and build pays for itself.

Art Exhibition or Gallery Showing

Suits gallery formats well, because a basement floor with no daylight gives you complete control over lighting temperature and direction across the entire 985 sqm. The existing lighting rig handles general wash, and you would add track or floor units for individual works. Air conditioning and a security system with CCTV are the two amenities most loan agreements ask about, and both are already in place, which shortens the insurance conversation considerably.

E-commerce and Editorial Shoot Days

Functions as a content studio with very little conversion work, since a windowless 985 sqm floor means every frame is lit to your specification rather than the clock. A standard e-commerce shoot uses roughly 150 sqm for a cyc or backdrop run, leaving room for a second editorial set, a styling bay on the garment racks and a fitting room for changes. The kitchen doubles as crew catering, and the lift takes equipment cases directly to the floor.

Influencer Event

Works well for creator programmes because the space supports multiple content stations at once rather than a single backdrop with a queue. Set six to eight branded moments across the floor for 80 to 150 creators, using the sound and video equipment for a short presentation before free roaming. High-speed internet on site is the practical detail that matters most, since live posting from a basement fails without it. Pair guest lists with influencer marketing planning.

Workshop or Masterclass

Suitable for multi-station workshop formats rather than a single small class, since 985 sqm is oversized for twenty people but handles eight to ten working tables comfortably. The existing furniture covers seating, the AV equipment supports a demonstration feed to screens, and the kitchen serves both catering and any product preparation. Electricity access across the floor means each station can run its own tools without a distribution board install.

use cases

exhibition openingart exhibitionshowroom presentationpop up exhibition

location

plotting…
dubai·24.9655° · 55.1531°

getting here & street life

nearest transit

  • مدينة اكسبو دبيmetro · 76748 m · 9 min

the neighbourhood

Expo 2020 was a World Expo hosted by Dubai in the United Arab Emirates from 1 October 2021 to 31 March 2022. There are 200 pavilions in Expo 2020 Dubai, out of which 193 are representatives of participating countries. The following nations and organizations are participating in Expo 2020:

  • Expo 2020 · 573 m
  • Expo 2020 (Dubai Metro) · 731 m

frequently asked

Yes — Versatile Exhibition Space for Events is a vetted pop-up ready space in Dubai, 985 sqm. Request availability and dates through the inquiry card on the listing.

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FWV

/ colophon — build stamp /

set in cormorant.
printed for paris, this session.

stamped
edition
vol. iv · ss27
type
cormorant · plex mono
finish
gold foil 871c