What does Fashion Week Venues handle on my behalf for this booking?

We handle the entire chain from first enquiry to your final day on site at this address. What we manage on your behalf here specifically is landlord negotiation, the contract structure for a short-term commercial space in the 4th arrondissement, the local permit checks tied to your window display and signage, fit-out coordination, furniture, staffing and payment systems. Because the space is already move-in ready with lighting, air conditioning, wifi and a complete kitchen, most of our production effort goes into your brand identity rather than base infrastructure. Concierge included means you have one contact for the whole activation, and you can see the full scope across all services

What is the day rate for this Le Marais showroom?

The day rate for this space is on request rather than fixed publicly, which is standard for gallery and showroom properties in the 4th arrondissement. Pricing moves with your dates, the length of your run and whether you fall inside Paris Fashion Week, when Marais ground floor rates rise sharply. Send us your dates, format and approximate build requirements and we will come back with brief-based pricing, usually with a reply within 24h. There is no charge until confirmed, and you can pressure test your overall figure using our budget calculator

How much lead time do I need to book this space?

Plan on four to six weeks for a straightforward pop-up shop in this space and eight to twelve weeks if you want a full custom fit-out. Fashion week windows in Paris are the exception and ground floor Marais addresses like this one are typically committed two to three months ahead of the September and March seasons. If you are working to a shorter runway we can often still make it happen, since the space is move-in ready and needs no base works. Tell us your target dates when you enquire and we will tell you honestly whether the timeline holds.

What is the minimum rental period?

There is no fixed published minimum for this property, so the shortest viable rental is agreed case by case with the landlord. In practice brands book by the week here because a 300 sqm space in Le Marais needs a few days of trading to justify the setup investment, though single day hire for a press day or collection preview is possible. Shorter bookings of one to three days are most common for brand presentations and buyer previews where you are not selling stock. Tell us your intended format and we will structure the shortest term that the owner will accept.

What contract type is used for a temporary rental at this address?

For a short-term rental in France you will normally sign either a bail dérogatoire or a convention d'occupation précaire, depending on the length of your stay and how the owner holds the property. A bail dérogatoire covers terms up to thirty six months without triggering standard commercial lease protections, while a temporary use agreement suits runs of a few days or weeks. We prepare and review the paperwork so the term, deposit, insurance requirements and restoration obligations are clear before you sign. Brands new to the French market find this the least intuitive part of the process, so our permit guide

Do I need a permit to run a pop-up here, and what about signage?

You do not need a street trading permit because you are operating inside a private commercial unit with its own street entrance, but signage and window graphics are regulated. The 4th arrondissement sits within a protected heritage perimeter, so any exterior branding, vinyl or projecting sign is subject to the Paris règlement local de publicité and may require a déclaration préalable. Interior window display work behind the glass is far simpler and is how most brands solve visibility on Rue du Roi de Sicile. We assess your creative against the local rules before your build is finalised so nothing gets removed mid activation.

Is the space suitable for a showroom and buyer appointments?

Yes, the gallery layout across 300 sqm gives you enough depth to run a fashion showroom with rail presentation at the back and a curated front of house facing the street. The stock room takes overflow samples and packing out of sight, the complete kitchen supports catering for wholesale appointments, and air conditioning and heating keep the room comfortable through both Paris seasons. Brands running collection previews in this type of Marais space typically split it into a public retail zone and a private appointment area using demountable partitions. If your season needs both showroom rental and consumer trading in one footprint, this address handles it.

Can I use this space for a product launch or private event?

Yes, product launches and private sales are among the listed uses for this space and the occupancy estimate is around 310 people. The integrated lighting system, security system and complete kitchen give you the base you need for an evening reception without bringing in a full technical package. Ground floor street access on Rue du Roi de Sicile means guest arrival is simple and there is no lift bottleneck, which matters when you are receiving press and buyers in a short window. For evening events we advise on noise and closing hours, since Le Marais is residential above street level and neighbour relations are worth protecting.

Does it work as a content studio or shoot location?

Yes, the gallery character and integrated lighting make this a workable content studio for lookbook and campaign shoots between or alongside retail days. The street-facing window brings daylight into the front of the 3,229 sqft floor plan, and the stock room doubles as wardrobe and equipment storage during a shoot. Crews find the ground floor access valuable because grip and lighting kit can be wheeled in from the street rather than carried through a building. If shoot days are part of your plan, tell us at enquiry stage so we build them into the contract term and any additional insurance.

How does loading and delivery access work?

Deliveries come in directly at street level from Rue du Roi de Sicile, so there is no freight lift or service corridor to negotiate. Rue du Roi de Sicile is a narrow one way street typical of Le Marais, which means large vehicles need a timed delivery slot and short unloading window rather than extended kerbside parking. In our experience coordinating installs at addresses like this, early morning drops before shops open cause the fewest problems. We schedule your delivery windows and manage the loading plan as part of the build so your fit-out crew is not waiting on the pavement.

Is the space accessible for visitors with reduced mobility?

Yes, the space is handicap accessible with level street entry from the pavement on the ground floor. This is genuinely worth noting in Le Marais, where a large share of available commercial units sit in historic buildings with stepped entrances or basement retail. The single level 300 sqm layout means you can plan circulation for wheelchair users without needing a temporary ramp or alternative entrance. A water closet is on site, and we can confirm exact door widths and threshold details as part of your site survey if accessibility is a stated requirement for your brand.

What amenities are already installed?

The space arrives with lighting, air conditioning, heating, high-speed wifi, a water closet, a complete kitchen, a dedicated stock room, a professional security system and a street-facing window display. That combination makes it effectively move-in ready, so your budget goes into brand expression rather than base services. Wifi and power matter more than brands expect because your point of sale, tablet clienteling and footfall counters all depend on stable connectivity. Fixtures, rails, seating and display furniture are not included, and we cover those through furniture rental

Can I change the interior or build a custom fit-out?

Yes, fit-out is possible and the interior layout was designed to be reconfigured for successive temporary rentals. Non structural work such as freestanding units, partitions, vinyl, plinths and repaintable surfaces is normally straightforward, while anything touching the shopfront, electrics or structure needs landlord sign off in writing. We confirm the exact permissions and restoration standard before you commit design spend, because the cost of returning a Marais gallery space to its original condition is often underestimated. Our production team scopes and builds to the agreed condition so handback is clean.

What is the retail environment and footfall like on Rue du Roi de Sicile?

You are in the working retail core of Le Marais, with 14 stores within 600 m and a dense mix of fashion, jewellery, beauty and hospitality around you. Immediate neighbours include LePantalon Marais and Ikat within 45 m, Lush at 80 m, Dr. Martens and Dinh Van under 175 m, and COS and Free People within about 280 m. There are 21 restaurants and 12 cafés in the same radius, plus the Maison Européenne de la Photographie at 157 m, which pulls a design literate audience past your window at weekends. The mix of independent labels and recognised brands means walk-in traffic already expects discovery here, which is why this district converts well for temporary retail.

How well connected is the space by public transport?

The space sits between Saint-Paul on line 1 and Hôtel de Ville on lines 1 and 11, both within a short walk of Rue du Roi de Sicile in the 75004. That puts you a handful of stops from the Paris Fashion Week hubs around the Tuileries, Palais de Tokyo and the Right Bank show venues, which matters when buyers are moving between appointments on a tight schedule. There is no dedicated parking at the property, so guests and staff should plan on Métro or taxi rather than driving into the Marais. If transport access is central to your shortlist, compare this address against other spaces in Paris

Can you provide staff, point of sale and reporting for the activation?

Yes, we supply French speaking retail staffing, payment systems and daily reporting as part of your booking at this address. Staff are vetted and briefed on your collection before opening, which matters in Le Marais where walk-in customers ask detailed product questions and expect service in both French and English. On the data side we track conversion, footfall against passing traffic on Rue du Roi de Sicile, basket size and returning visitors so you leave with a defensible read on the market. Brands testing Paris for the first time in a 300 sqm space usually treat this reporting as the primary deliverable alongside sales.

How do I enquire and what happens next?

Send us your dates, format and budget range through the enquiry form on this listing and you will get a reply within 24h. We confirm availability with the owner, come back with brief-based pricing, then arrange a site visit or a video walkthrough of the 300 sqm floor plan if you are outside Paris. Once you approve terms we issue the temporary use agreement, take the deposit and start the permit and fit-out workstreams in parallel. There is no charge until confirmed, and you can see the sequence step by step in how our process works

What is the day rate?

Rates are quoted on request — send your dates and use case through the inquiry card.

Is staging, branding and fit-out permitted?

Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry.

Included on-site: lighting, wc, handicap accessible, air conditioning, complete kitchen, heating, wifi, ground floor street.

How far in advance should we book?

Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks.

shell — paris · 75004

Boutique Showroom and Gallery in Le Marais, Paris.

300 m²

3229 sq ft

paris

75004

on request

brief-based

pop-up store

3 use cases

city

Paris

area

300 sqm

day rate

on request

postcode

75004

use cases

pop up store · retail activation · product launch

included

lighting · wc · handicap accessible

about this space

Located on Rue du Roi de Sicile in the 4th arrondissement of Paris, this 300-square-meter commercial space functions as a gallery and showroom. The property is situated on the ground floor with street access and includes a street-facing window display. The interior layout is designed for temporary rentals, including pop-up stores, brand launches, and private sales. The facility is equipped with essential utilities, including air conditioning, heating, and high-speed wifi. For operational support, the space features a complete kitchen and a dedicated stock room. Technical amenities include integrated lighting systems and a water closet. The premises are also handicap accessible. For security, the property is fitted with a professional security system. This versatile retail environment provides a functional setting for ephemeral stores in a centrally located district of Paris. All listed amenities are available to support various commercial uses within the 3,229-square-foot floor plan.

what's included

lighting
wc
handicap accessible
air conditioning
complete kitchen
heating
wifi
ground floor street
stock room
window display
security system

package add-ons

make the space yours.

with our package add-ons you can make your chosen space move-in ready. from furniture and branding, to staffing and marketing — we've got you covered.

how to book this space

01
Check the shell and the dates
Review the gallery, 300 sqm floor plan and amenities for Boutique Showroom and Gallery in Le Marais, Paris, then note the window you want in Paris. Fashion week dates book 6–10 weeks out.
02
Send the brief
Use the request panel on this page to send your dates, expected footfall and budget. Pricing on this space is quoted on request.
03
Get availability and a quote
We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Paris.
04
Lock the contract
Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.
05
Build and open
Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Paris.

activation ideas

Pop-Up Store

This works as a temporary retail unit because the ground floor street entrance and street-facing window display give you a genuine shopfront rather than a hidden appointment space. At 300 sqm you can hold 60 to 80 shoppers comfortably during a launch weekend and still keep clear circulation, with the stock room absorbing replenishment so you never break the floor to restock. Rue du Roi de Sicile carries steady Marais foot traffic from COS, Dr. Martens and Free People within a 300 metre walk, which means passing browsers convert without paid acquisition. Card terminals and staffing are worth confirming early alongside your point of sale and payments setup.

SS/AW Seasonal Showroom

Strong fit for a seasonal showroom because 300 sqm across a single ground floor plate lets you run three or four rail zones plus a seated presentation area without partitioning. Brands running wholesale appointments in spaces like this typically dedicate the front third to the collection preview and hold the rear near the kitchen for buyer hospitality, with the stock room used for pre-season samples and packing. Air conditioning matters more than people expect during June and September market weeks when rails are dense and rooms fill fast. Central 4th arrondissement positioning keeps buyers on schedule between other Marais showrooms.

Buyer Appointments and Wholesale Previews

Adequate to strong for back-to-back buyer appointments, mainly because the layout separates a private meeting zone from the open display floor without construction. In practice you can run two appointment tables simultaneously and hold 12 to 15 buyers on site at once before it starts feeling crowded, so stagger slots at 45 minutes. The complete kitchen handles coffee and lunch service internally rather than relying on external catering, and high-speed wifi supports live linesheet and order entry. Handicap accessibility removes a common objection when international accounts send mixed delegations.

Press Day and Media Preview

A credible press day venue because the Marais address is one journalists and stylists already walk during market weeks, and the ground floor entrance means no lift queues or signage confusion on arrival. What makes this work for press days specifically is the ability to hold 40 to 60 attendees in rolling waves while keeping a quiet corner for one-to-one editor briefings. Integrated lighting gives you consistent conditions for on-the-spot product photography, and the kitchen supports a light service without a separate catering build. Nearby cafes such as Le Pick Clops and Le Trésor absorb overflow conversations.

Sample Sale

Well suited to a sample sale because the stock room plus 300 sqm of open floor is the combination that makes high-volume selling manageable rather than chaotic. Queue management is the real constraint on Rue du Roi de Sicile, which is a narrow Marais street, so brands typically run timed entry with 70 to 90 people inside at a time and staff the door from opening. Fitting areas, till banks and a bagging station all fit within the plate, and the window display lets you communicate discount messaging to street traffic. Model your take with the ROI estimator before committing dates.

Product Launch

This performs well for a launch because you get gallery neutrality plus a shopfront window, so the product reveal reads from the street and inside the room. Expect 80 to 100 guests standing for an evening launch, with the kitchen functioning as a back-of-house bar station and the stock room taking coats, gifting and crew kit. Integrated lighting handles the hero product moment without a full rig, though most brands add accents for photography. The 4th arrondissement location keeps guest attendance rates high across a Paris invite list.

Brand Activation and Experiential Concept

Strong for an experiential pop-up concept because the space is designed for temporary tenancies, which means fewer restrictions on set build than a traditional retail lease. The 300 sqm plate takes a central installation with perimeter circulation, and the window display is the acquisition tool that pulls Marais footfall into the retail experience. Heating and air conditioning make the room viable year round, and the security system covers overnight storage of stock and fixtures between build days. Our production and build team typically installs a concept of this scale across two to three days.

Art Exhibition or Gallery Showing

This already functions as a gallery, so exhibition formats need very little adaptation beyond hanging and lighting adjustment. The volume supports 30 to 50 works depending on scale, with 100 guests at a vernissage, and the Maison Européenne de la Photographie 160 metres away means you sit inside an established cultural walking route. What matters operationally is that the integrated lighting system reduces reliance on hired track and fixtures, and the stock room doubles as crate storage during install and de-install. Fashion brands use this format to frame archive or collaboration work rather than sell directly.

Content and E-commerce Shoot

Works as a content studio because a 300 sqm ground floor room with street access solves the two things that slow shoot days down, which are load-in and space to work. Crews of 10 to 15 fit without congestion, and you can run a shooting set, a styling and rails area and a client viewing corner simultaneously. Integrated lighting gives a base level to build from, though e-commerce and editorial shoots will still bring their own strobes for consistency. The kitchen handles crew catering on site, and the window display area gives a natural street-facing set for lifestyle frames. Compare rates against other spaces in Paris before locking a multi-day booking.

Influencer and Networking Event

Adequate to strong for creator events, with the main advantage being a gallery-neutral backdrop that photographs cleanly without heavy dressing. Plan for 60 to 80 guests for a comfortable evening flow rather than pushing toward capacity, since content creation needs floor space that dense guest lists remove. The kitchen supports a bar and canapé service in house, and the Marais location means guests arrive on foot from surrounding restaurants and stay longer. Build two or three dedicated content moments into the layout rather than relying on the room to work by default.

Workshop or Masterclass

A workable choice for hands-on sessions because the complete kitchen and open floor plate support seated workshop formats that most retail spaces cannot. Twenty-five to 35 participants at tables is the practical ceiling if you want instructors to circulate, or 50 seated theatre style for a masterclass. Wifi supports live streaming or hybrid delivery, and the stock room stores materials between sessions across a multi-day programme. Ground floor access and handicap accessibility make public-facing registration straightforward, which matters when workshops are used as a customer acquisition layer on top of a pop-up.

use cases

pop up storeretail activationproduct launchprivate eventshowroom presentationgallery showing

location

plotting…

paris · 75004·48.8562° · 2.3576°

what's around

14 stores within 600 m, incl. LePantalon Marais, Lush, Ikat

brands nearby

LePantalon MaraisLushIkatVivaldiThe Different Company 香水Jhin tissus japonaisThomas SaboDinh VanFranprixDr. MartensCOSNilaï ParisLe Pain QuotidienBimba y Lola

fashion stores: 9
jewellery & watches: 3
beauty: 2
culture: 5
hotels: 1
cafés: 12
restaurants & bars: 21
other retail: 7

Voltaire40 m
LePantalon Marais40 m
Ecox50 m
Le Pick Clops70 m
Lush80 m
Ikat80 m

the neighbourhood

Independent designers, contemporary jewellery labels, Japanese and Korean concept brands, photography galleries and small press agencies make up the working population of this pocket of the 4th arrondissement. Rue du Roi de Sicile itself runs through a cluster of owner-operated fashion retail such as LePantalon and Ikat, with Jhin selling Japanese textiles two streets over and The Different Company doing niche perfumery nearby. Walk five minutes in any direction and you hit the Maison Européenne de la Photographie on Rue de Fourcy, the Centre Culturel Suisse up on Rue des Francs Bourgeois, and the dense showroom corridors around Rue de Poitou and Rue Charlot in the Haut Marais. Casting directors, stylists and freelance production teams take meetings at Le Pick Clops and Le Trésor daily during market weeks. In our experience placing brands across spaces in Paris, this is the part of the Marais where the creative quarter still functions as a working fashion district rather than a retail parade, which is why gallery-format showroom space here books out early in September and March.

Brands choose this stretch of the Marais over Avenue Montaigne, Rue Saint Honoré and Place Vendôme because it delivers editorial credibility without the luxury-flagship price ceiling or the corporate association those addresses carry. Against the Haut Marais above Rue de Bretagne, the tradeoff is subtler: the north has more showroom density and more agency offices, but rates have hardened considerably and the good ground floors get locked in by returning clients. Against Saint Germain, you gain a younger buyer and press profile and lose the old-guard press contacts who cluster on the Left Bank. Practical logistics favour this address. Saint Paul on Line 1 is a four minute walk, Hôtel de Ville puts you on Lines 1 and 11, and Châtelet RER connects Roissy arrivals directly, which matters when Milan and London buyers are doing three cities in ten days. Press and buyer hotels around Rue de Rivoli and the Pletzl are walkable. What you do not get is Champs Élysées scale footfall or the department store adjacency of the 1st. Teams weighing this against other markets often run the numbers through our city compare tool before committing.

Arriving here for a press day feels calm in the morning and considerably busier from midday. Rue du Roi de Sicile is a narrow one-way street with limited pavement, so mornings until around eleven are quiet enough for unloading, appointment arrivals and controlled shoot access, which is exactly the window most showroom teams want. From lunchtime the rhythm changes as Marais shoppers, gallery visitors and the cafe crowd from Le Pick Clops and Au Petit Fer à Cheval push through, and weekends including Sunday trading bring heavy pedestrian volume. The ground floor position with a street-facing window display gives you real presentation value at eye level, and the 300 square metres allows a genuine separation between a public front, a seated buyer appointment area and stock. What we consistently hear from brand teams who activate here is that the street reads as considered rather than commercial, and the production and build possibilities suit gallery-style installs. Honest limitation: this is not a location for high-volume tourist retail or mass walk-in conversion. Delivery access is tight, the street carries no anchor-store pull, and brands needing maximum visibility from a main artery should look at Rivoli or the grands boulevards instead.

getting here & street life

nearest transit

Saint-Paulmetro224 m · 3 min
Pont Mariemetro281 m · 4 min
Hôtel de Villemetro · 01-15468 m · 6 min
Sully - Morlandmetro618 m · 8 min
Rambuteaumetro677 m · 8 min
Châteletmetro682 m · 9 min

street activity

high footfall.

34 places within 200 m · 21 stores · 33 cafés and restaurants · pedestrianised street

within 200 m: 34
within 400 m: 60
within 600 m: 60

the neighbourhood

The 4th arrondissement of Paris is one of the twenty arrondissements of Paris, the capital city of France. In spoken French, this arrondissement is referred to as quatrième. Along with the 1st, 2nd and 3rd arrondissements, it is in the first sector of Paris, which maintains a single local government rather than four separate ones. In 2023, it had a population of 27,332.

Hôtel de Beauvais · 125 m
Le Fourcy · 149 m
Maison européenne de la photographie · 164 m
La Force Prison · 168 m
L'As du Fallafel · 171 m

frequently asked

Yes, this 300 sqm ground floor space on Rue du Roi de Sicile is available for pop-up shops and was laid out specifically with temporary retail in mind. The street-facing window display, direct street access and dedicated stock room mean you can trade properly rather than improvise, which is the difference between a pop-up shop that converts and one that only looks good. In our experience handling bookings on this stretch of Le Marais, brands take the full 3,229 sqft for a two to four week run covering a launch weekend plus steady weekday walk-in. You can request availability for your preferred dates and we will confirm whether the window you want is open before any commitment.

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about this space

what's included

make the space yours.

how to book this space

Check the shell and the dates

Send the brief

Get availability and a quote

Lock the contract

Build and open

activation ideas

Pop-Up Store

SS/AW Seasonal Showroom

Buyer Appointments and Wholesale Previews

Press Day and Media Preview

Sample Sale

Product Launch

Brand Activation and Experiential Concept

Art Exhibition or Gallery Showing

Content and E-commerce Shoot

Influencer and Networking Event

Workshop or Masterclass

use cases

location

what's around

the neighbourhood

getting here & street life

frequently asked

set in cormorant.printed for paris, this session.

set in cormorant.
printed for paris, this session.