Skip to content
Fashion Week Venues — homeFashion Week Venues — home
shell — new york · 10024

Charming Boutique Space in Upper West Side.

65 m²
700 sq ft
new york
10024
on request
brief-based
pop-up store
3 use cases
city
New York
area
65 sqm
day rate
on request
postcode
10024
use cases
pop up store · retail activation · showroom presentation
included
daylight · lighting · handicap accessible

about this space

This 65-square-meter commercial property is located at 215 West 83rd Street in the Upper West Side of New York. The 700-square-foot venue functions as an intimate and artistically curated space suitable for event, gallery, retail, and showroom use. The interior celebrates nature through fine craftsmanship and features work from a resident sculptor. The space is situated on the ground floor with street-level access and includes a front window display for retail support. Essential amenities provided include air conditioning, heating, and wifi connectivity. The layout features a service counter and a bathroom. Technical lighting and natural daylight are present throughout the premises. For safety and accessibility, the building is equipped with a security system and is handicap accessible. All mentioned features are available to support operational requirements for brands and professionals seeking a functional environment in this New York location.

what's included

  • daylight
  • lighting
  • handicap accessible
  • air conditioning
  • bathroom
  • counter
  • heating
  • wifi
  • ground floor street
  • window display
  • security system

package add-ons

make the space yours.

with our package add-ons you can make your chosen space move-in ready. from furniture and branding, to staffing and marketing — we've got you covered.

  • how this works →
  • how this works →
  • how this works →
  • how this works →
  • how this works →
  • how this works →

how to book this space

  1. 01

    Check the shell and the dates

    Review the gallery, 65 sqm floor plan and amenities for Charming Boutique Space in Upper West Side, then note the window you want in New York. Fashion week dates book 6–10 weeks out.

  2. 02

    Send the brief

    Use the request panel on this page to send your dates, expected footfall and budget. Pricing on this space is quoted on request.

  3. 03

    Get availability and a quote

    We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for New York.

  4. 04

    Lock the contract

    Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.

  5. 05

    Build and open

    Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in New York.

use cases

pop up storeretail activationshowroom presentationfashion showroomart exhibitiongallery showingproduct launchbrand activationpress daypress eventinfluencer eventtrunk showshowroom saleexhibition openingpop up exhibitionretail experienceexperiential marketing

location

plotting…
new york · 10024·40.7861° · -73.9769°

getting here & street life

nearest transit

  • 86th Streetmetro247 m · 3 min
  • 79th Streetmetro363 m · 5 min
  • 81st Street–Museum of Natural Historymetro640 m · 8 min
  • Amsterdam Avenue & West 83rd Streetbus · M1167 m · 1 min
  • Broadway / 82nd Stbus · M104109 m · 1 min
  • Broadway & West 84 Streetbus · 403163120 m · 2 min

the neighbourhood

520 West End Avenue, also known as the John B. and Isabella Leech Residence, is a landmarked mansion on the northeast corner of West End Avenue and 85th Street, on the Upper West Side of Manhattan.

  • Children's Museum of Manhattan · 41 m
  • Holy Trinity Church (Upper West Side) · 84 m
  • Metropolitan Fireproof Warehouse · 87 m
  • Upper West Side · 186 m
  • Bretton Hall (Manhattan) · 187 m
  • Public School 9 (historic building) · 216 m

frequently asked

Yes — Charming Boutique Space in Upper West Side is a vetted pop-up ready space in New York, 65 sqm. Request availability and dates through the inquiry card on the listing.

who it suits

Brand Scale

This 65 sqm ground floor unit fits an independent brand with a 3 to 15 person team, roughly 2 to 6 years of trading, and an established DTC base or a small wholesale book of 10 to 40 doors. The operational logic is simple: 700 square feet supports one clear merchandising story, a service counter for transactions, and a window display for street conversion, but it will not absorb a full seasonal range plus a hosting area plus back of house at the same time. Brands at this stage typically find the Upper West Side location works because the audience is residential, high income, and repeat visiting rather than tourist churn, so a five to fourteen day run builds recognition. Where we see mismatches is when a global house books a space like this for a flagship style launch, or when a pre revenue label with no mailing list expects walk in footfall alone to carry the week. Compare footprints across spaces in New York before committing if your range needs more than one wall of density.

Aesthetic Fit

Craft led, natural material brands read best here. The interior is artistically curated around nature and fine craftsmanship, with resident sculptor work in situ, so ceramics, jewellery, leather goods, knitwear, botanical skincare, slow fashion, and artisanal homeware sit inside the existing language rather than fighting it. Daylight plus technical lighting flatters texture, matte finishes, undyed fibres, and hand finished detail. What does not work is high gloss streetwear, neon and vinyl driven sneaker culture, chrome minimalism, or a loud logo led activation that needs a blank white box to land. The resident art is a feature, not a backdrop you can fully strip, so any brand whose identity depends on total spatial control should consider a shell venue instead, or budget properly for branded store design to reconcile the two visual worlds.

Best Use Cases

First choice is a craft focused pop-up shop, because the street level entrance, window display, service counter and bathroom give you everything a short-term retail space needs with minimal build. Second is a fashion showroom for wholesale appointments and collection preview, since the intimate scale and daylight suit one to one buyer meetings without echo or crowding. Third is a gallery showing or pop-up exhibition, where the existing sculptural curation adds credibility to a product and art crossover. Fourth is a press day or influencer event, comfortable for 20 to 30 guests in rotation rather than a standing crowd. Fifth is a trunk show or showroom sale for a focused capsule. Sixth is content studio use, with daylight and technical lighting covering both stills and short form video. Seventh is a product launch evening, best kept invitation led given the residential street.

Budget Signal

Expect mid tier pricing for Manhattan, materially below SoHo, NoLIta or Fifth Avenue temporary retail space and closer to what a well located neighbourhood storefront commands. For that tier you get something a co-working venue or hotel event space cannot offer: an actual street frontage with a window, a legitimate retail address, and a finished interior that reduces build spend. Hotel rooms charge for service and catering, not for footfall, and shared pop-up formats dilute your brand next to three others. In our experience the profile that gets the most from this space is the brand that treats the saved build budget as marketing spend and books a longer run rather than a single weekend. Model the trade off with our budget calculator before you set the dates.

checking brand…
for brands
plan this pop-up in minutes.

free · no credit card · unlocks personalised recommendations

FWV

/ colophon — build stamp /

set in cormorant.
printed for paris, this session.

stamped
edition
vol. iv · ss27
type
cormorant · plex mono
finish
gold foil 871c