What does Fashion Week Venues handle on my behalf for this booking?

We handle the full path from enquiry to move-out, so your team only makes brand decisions. At 296 Rue Saint-Roch specifically we manage owner negotiation, the occupancy contract, the temporary use agreement or licence to occupy paperwork, permit checks for signage and window vinyl, fit-out coordination across the three levels, furniture and rail sourcing, retail staffing, point of sale setup, and daily reporting through your activation. You can also add concept and direction

What is the day rate for this space?

The day rate here is available on request, because pricing at this address moves with season, duration, and whether you need the shop during Paris Fashion Week. We work on brief-based pricing: tell us your dates, your format, and whether you are trading or presenting, and we return a full quoted figure including any fit-out and staffing lines. In our experience handling bookings on and around Rue Saint-Honoré, a multi-week rental lands at a materially better per-day figure than a three-day press window in market season. There is no charge until confirmed, and you can sense-check your total against the budget calculator

How is the 65 sqm distributed across the three levels?

The 65 sqm (roughly 700 sq ft) is split vertically across three levels rather than presented as one open room. The ground floor carries the street entrance and window display and is where your selling or presentation surface sits, while the remaining levels absorb stock, styling, fittings, and private meeting use. Brands running a fashion showroom in this footprint typically find the vertical split is the advantage, because separating buyer appointments from rail storage is the hardest thing to achieve in a small central Paris unit. Plan on each level needing a person on it during trading hours, which is worth factoring into your staffing brief when you request availability.

Is the space suitable for a showroom and wholesale appointments?

Yes, showroom rental with wholesale appointments is the format this space handles best. The three levels let you seat buyers away from the street window, hold rails on a separate floor, and keep a styling area out of view, which is what makes a 65 sqm unit workable for a collection preview. Multiple entrances also allow staggered buyer arrivals so two appointments never overlap in the same doorway. If your Paris market week involves a full main-line collection plus seated capacity for large buying teams, we would steer you toward a larger footprint and can show alternatives when you enquire.

Can I use this for a press day, launch, or cocktail reception?

Yes, this shop is available for press days, product launches, influencer events, and small cocktail receptions. The multiple entrances give you a controlled arrival route and a separate exit, which matters when you are running timed press slots rather than an open evening. The complete kitchen on site supports catering prep without hiring an external unit, and the WC plus separate bathroom cover guest facilities for an evening event. Capacity is governed by the 65 sqm rather than the layout, so this suits intimate guest lists and considered brand presentations rather than large-scale receptions.

Does it work as a content studio or shoot location?

Yes, and it is one of the reasons brands hire this address for multi-purpose weeks. The recent renovation means clean, neutral surfaces across all three levels with no period detailing competing with your product, and the installed lighting gives you a working base to build on. The window display and street frontage also give you an exterior shot with a genuine Paris 1st arrondissement address in frame, next to the Saint-Roch church on Rue Saint-Honoré. Brands running content capture alongside trading here usually block shoot time before opening hours, which we schedule into the booking on your behalf.

What amenities and equipment are already in place?

The shop comes move-in ready with lighting, a heating system, a WC, a separate bathroom, a complete kitchen, multiple entrances, ground floor street access, and a window display. That combination means you are not sourcing basic facilities before day one, which shortens your build window considerably in the 75001 where contractor access is tight. What is not included is retail furniture, rails, seating, or display units, so most brands add furniture rental

What permit or contract do I need to run a pop-up here?

For a short-term commercial space in Paris you will normally occupy under a bail dérogatoire or a licence to occupy, depending on the owner's preference and your duration. Separately, any exterior signage, window vinyl, or banner on Rue Saint-Roch falls under Paris signage rules and may require declaration, and we handle that check before your dates are locked. Because the frontage sits within a heritage-sensitive stretch of the 1st arrondissement near the Saint-Roch church, exterior treatments get more scrutiny here than in outer arrondissements, which is worth knowing early. We prepare and file the paperwork as part of the booking, and our permit guide

Can I change the interior or add a custom fit-out?

Yes, fit-out is generally permitted, subject to owner approval and a return-to-original condition clause that we negotiate on your behalf. Because the unit has been recently renovated, most brands work additively with freestanding structures, vinyl, and lighting rather than touching walls, which keeps approvals fast and dilapidation risk low. The renovated shell reads as neutral, so if your brand identity depends on texture or a strong built environment you should budget for a real build rather than expecting the room to supply character. Our production and build

How accessible is the space by public transport?

Very accessible: Pyramides metro is a 2 minute walk at 151 metres, Tuileries is 3 minutes, and Palais Royal - Musée du Louvre is 5 minutes. Quatre Septembre, Opéra, and Concorde all sit within a 7 minute walk, giving your guests and buyers six station options within a short radius. For a press day or buyer preview in Paris that density genuinely reduces no-shows, because international visitors can reach you from almost any line without a transfer. If you are comparing transit convenience across shortlisted addresses, tell us your guest origins when you request availability and we will map arrival times.

What is the neighbourhood like for footfall and brand adjacency?

You are on Rue Saint-Roch in the 75001, immediately off Rue Saint-Honoré, which is one of the most established luxury retail corridors in Paris. The former Colette site sits roughly 120 metres away, the Saint-Roch church is 37 metres from the door, and the Louvre and Tuileries draw steady daytime traffic through the surrounding streets. Footfall here is a mix of luxury shoppers, agency and press offices in the surrounding blocks, and visitors moving between Opéra and the Louvre, which suits temporary retail with a considered price point. In our experience handling activations in this pocket, brands get a stronger address credibility signal than the rate on a comparable Marais or 2nd arrondissement unit would suggest.

Is the shop available during Paris Fashion Week?

Availability during Paris Fashion Week exists but moves quickly, and this address is typically committed earliest of any window in the year. We advise confirming market-week dates eight to twelve weeks ahead for a 1st arrondissement shop with street frontage, because showroom demand in the 75001 concentrates into the same fortnight. Rates during fashion week sit above standard periods, which we quote transparently rather than folding into a headline figure. Send us your season and your format and we will confirm whether the dates are still open within 24h.

How do loading and access work at this address?

Access is at ground floor street level directly from Rue Saint-Roch, with multiple entrances, which means rails, crates, and display units come straight in without a lift or freight booking. That is a real operational advantage in the 1st arrondissement, where many comparable units sit on upper floors with narrow stair access. The trade-off is that Rue Saint-Roch is a working central Paris street, so delivery vehicles need timed windows rather than open kerb access, and stock movement between the three levels is done by stair. We schedule your load-in and load-out slots as part of the booking so your crew is not waiting on the pavement.

What is the minimum rental period and how much lead time do I need?

Minimum duration at this address is set by the owner and confirmed with your quote, and you can book by the day or by the week depending on the period you want. For a straightforward move-in ready activation using the existing lighting, heating, and kitchen, four to six weeks of lead time is usually comfortable. If you are adding a custom fit-out, signage approval, and retail staffing recruitment, plan on eight to ten weeks so nothing compresses at the end. Mapping your dates against the activation timeline

How do I enquire and what happens next?

Send an enquiry on this listing with your dates, format, and headcount, and we reply within 24h with availability and a full quote. From there we arrange a viewing or a video walkthrough of all three levels, issue the occupancy contract, and confirm the deposit terms, which vary with duration and are stated up front rather than late in the process. There is no charge until confirmed, so you can shortlist this space against others without commitment. Once signed, your account contact takes over permits, build, staffing, and reporting for the full run of your activation at 296 Rue Saint-Roch.

What is the day rate?

Rates are quoted on request — send your dates and use case through the inquiry card.

Is staging, branding and fit-out permitted?

Yes. Fashion Week Venues runs the full production build — signage, fixtures, lighting, sound, catering and staffing — subject to venue rules. Include your fit-out brief in the inquiry.

Included on-site: lighting, wc, multiple entrances, bathroom, complete kitchen, heating, ground floor street, window display.

How far in advance should we book?

Fashion week windows book 6–10 weeks out. Off-season activations can be secured in 2–3 weeks.

shell — paris · 75001

Recently Renovated Shop in Paris 1st Arrondissement.

65 m²

700 sq ft

paris

75001

on request

brief-based

pop-up store

3 use cases

city

Paris

area

65 sqm

day rate

on request

postcode

75001

use cases

pop up store · retail activation · showroom presentation

included

lighting · wc · multiple entrances

about this space

Located at 296 Rue Saint-Roch in the 1st arrondissement of Paris, France, this recently renovated commercial property provides 65 square meters of space across three levels. The total area is approximately 700 square feet. This ground floor street-level space is situated with frontage exposure directly connected to the Rue Saint Roch church on Rue Saint Honore. The property is suitable for a variety of professional uses, including retail, showroom, gallery, office, and event purposes. The interior includes several functional features and equipment. It is outfitted with a heating system and lighting. The layout offers multiple entrances for accessibility and includes a water closet and a separate bathroom. A complete kitchen is also available within the premises. For retail support, the property features a window display. This three-level store has been recently renovated, ensuring a fresh environment for occupants. The address is 296 Rue Saint-Roch, within the 75001 postal code. The space provides a functional environment for commercial activities requiring a renovated setting in central Paris.

the fwv take

Treat 296 Rue Saint-Roch as a market-week showroom that also trades, because the vertical split across three levels within 65 square metres lets you hold buyer appointments and rail storage away from a ground floor that keeps selling to the street, and in our experience that is the one operational problem most small central Paris units cannot solve.

The working feature is the street-level frontage with a single glazed window display sitting 37 metres from Saint-Roch church on the Rue Saint-Honoré axis, paired with multiple entrances that allow you to stagger buyer arrivals through one door while walk-in traffic uses another, and a complete kitchen plus separate WC and bathroom that carry a full press day or trunk show without hiring an external catering unit.

Brand fit is contemporary rather than heritage: ready-to-wear, leather goods, demi-fine jewellery, eyewear or fragrance labels roughly two to eight years into trading with a restrained, gallery-adjacent identity, because the recent renovation gives you clean neutral surfaces and no period detailing to borrow atmosphere from, so maisons trading on patina and mouldings should keep reviewing other spaces in Paris.

Practically, the September and early March windows on this stretch of the 75001 commit eight to twelve weeks out and the Saint-Honoré end always goes first, load-in comes straight off the pavement but needs timed delivery slots because Rue Saint-Roch is a working street, and any window vinyl or exterior signage here draws heavier scrutiny than in outer arrondissements, so read our permit guide before you lock a creative scheme.

what's included

lighting
wc
multiple entrances
bathroom
complete kitchen
heating
ground floor street
window display

package add-ons

make the space yours.

with our package add-ons you can make your chosen space move-in ready. from furniture and branding, to staffing and marketing — we've got you covered.

how to book this space

01
Check the shell and the dates
Review the gallery, 65 sqm floor plan and amenities for Recently Renovated Shop in Paris 1st Arrondissement, then note the window you want in Paris. Fashion week dates book 6–10 weeks out.
02
Send the brief
Use the request panel on this page to send your dates, expected footfall and budget. Pricing on this space is quoted on request.
03
Get availability and a quote
We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Paris.
04
Lock the contract
Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.
05
Build and open
Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Paris.

activation ideas

SS/AW Seasonal Showroom

This works well as a market-week showroom because the 65 sqm is split vertically across three levels, which lets you keep rails and steaming off the presentation floor entirely. Brands running a seasonal collection preview in spaces like this typically dress the ground floor with a single edited rail plus the window display, then hold the full buy on the upper or lower level. Plan for one capsule or one division rather than a complete main line.

Buyer Appointments and Wholesale Preview

Genuinely strong for wholesale appointments, mainly because the multiple entrances let you stagger buyer arrivals so two teams never cross in the same doorway. In practice one level carries a seated appointment table for two to four buyers while stock and styling stay out of sight on another, and six metro stations within a seven minute walk keep international no-shows low. Cap at two concurrent appointments; three starts to feel compressed at this footprint.

Press Day / Media Preview

A credible press day venue for timed slots rather than an open house, and the 75001 address off Rue Saint-Honoré does real work on the invitation. What makes this work for press specifically is the combination of multiple entrances for arrival and exit control, a complete kitchen for coffee and light catering prep without an external unit, and a WC plus separate bathroom. Budget for eight to twelve editors and stylists on site at any one time.

Temporary Retail Pop-Up

This is the format the space was built for: ground floor street level access, direct frontage on Rue Saint-Roch, and a window display facing footfall moving between Pyramides, the Tuileries and the former Colette site 120 metres away. The three levels let a team of two or three trade the ground floor while stock sits above or below. Because each level needs coverage during opening hours, brief retail staffing around three people minimum.

Sample Sale / Showroom Sale

Works well for a controlled sample sale rather than a queue-driven one, because 65 sqm caps the room at roughly 15 to 20 shoppers before circulation suffers. The vertical layout is the advantage here: run tills and fitting on the ground floor and restock from the level above without closing the floor. Ticketed entry slots are the sensible approach, and mobile point of sale and payments keeps the transaction point off the main rail run.

Product Launch

Suited to a single-product or capsule launch where the window display carries the hero message to the street and the interior stays deliberately spare. The recent renovation gives you neutral surfaces on all three levels, so a launch scheme reads clearly without competing with period detailing. Expect a comfortable working guest list of 25 to 35 across the levels for a standing format. Exterior signage and window vinyl need declaration on this heritage-sensitive stretch, so confirm early.

Influencer Event and Cocktail Reception

Works for intimate creator hosting rather than volume events, and the three-level split is what makes it viable: seated content capture on one level while drinks and mingling run on the ground floor. The complete kitchen handles catering prep on site and the two bathroom facilities cover guest needs for an evening. Around 20 to 30 guests is the honest ceiling. Pair with influencer marketing if you need the guest list built rather than invited.

Content Creation and E-commerce Shoot

A practical content studio for stills and lookbook work, because the renovation leaves clean neutral walls across all three levels and installed lighting gives you a base to build on. Brands shooting here typically use one level as set, one as styling and wardrobe, and the frontage for an exterior frame with a real Paris 1st address in shot. Suits e-commerce and editorial shoot crews of four to eight; larger rigs will find the levels tight.

Gallery Showing / Pop-Up Exhibition

Adequate to good for a small exhibition, with the renovated shell and window display doing the heavy lifting on presentation. In practice the three levels let you sequence a visitor route rather than presenting everything at once, which suits limited-edition or single-artist showings better than group formats. Hanging is additive only, so plan freestanding plinths and tension systems over wall fixings. For larger volume shows, keep reviewing other spaces in Paris.

use cases

pop up storeretail activationshowroom presentationfashion showroomart exhibitiongallery showingproduct launchbrand activationpress eventinfluencer eventcontent creationphoto shootvideo productionworkshopcreative workshopnetworking eventcorporate eventprivate eventcocktail receptiontrunk show

location

plotting…

paris · 75001·48.8656° · 2.3324°

getting here & street life

nearest transit

Pyramidesmetro151 m · 2 min
Tuileriesmetro237 m · 3 min
Palais Royal - Musée du Louvremetro436 m · 5 min
Quatre Septembremetro510 m · 6 min
Opérametro560 m · 7 min
Concordemetro588 m · 7 min

the neighbourhood

The Rue Saint-Honoré is a street in the 1st arrondissement of Paris, France. It is named after the collegial Saint-Honoré church, situated in ancient times within the cloisters of Saint-Honoré, itself named for Saint Honoré, or Honoratus, Bishop of Amiens.

Saint-Roch, Paris · 37 m
Carmaux-Bons Enfants bombing · 61 m
General Delegation for the French language and the languages of France · 75 m
Rue d'Argenteuil · 104 m
Colette (boutique) · 122 m

frequently asked

Yes, this 65 sqm shop at 296 Rue Saint-Roch is available for pop-up shops and is one of the more straightforward temporary retail formats we handle in the Paris 1st arrondissement. It sits at ground floor street level with direct frontage and a window display, which is the combination that actually drives walk-in trade on the Rue Saint-Honoré side of the 75001. The three-level layout lets you trade on the ground floor while keeping stock, fittings, and back-of-house on the other levels, so a small team can run a full retail day without clutter in the customer sightline. Brands running short-term rental pop-ups here typically book by the week rather than the day, because the location rewards repeat footfall over a single evening.

who it suits

Brand Scale

This space fits a brand with a 3 to 15 person team, roughly 2 to 8 years of trading, and an existing wholesale book or a DTC business doing consistent monthly revenue that now needs a physical Paris presence. At 65 sqm split across three levels, the operational logic is vertical zoning rather than open volume: ground floor street frontage and window display handle walk-in and retail sell-through, while the additional levels absorb stock, styling, fittings, and private wholesale appointment space. That configuration rewards a brand running two or three functions at once with a small team. Where we see mismatches is when a large house books this for a main-line presentation and discovers 65 sqm cannot hold a full seasonal collection plus seated buyer capacity plus press circulation. Equally, a solo designer with no wholesale pipeline and no staffing budget will find the multi-level layout hard to cover, since each floor needs a person on it. For those brands, smaller single-room formats among spaces in Paris make more sense.

Aesthetic Fit

Brands with a clean, contemporary, gallery-adjacent visual identity work best here, because the space has been recently renovated and reads as a neutral shell rather than a period interior with its own opinion. Ready-to-wear, leather goods, fine and demi-fine jewellery, fragrance, eyewear, ceramics, and considered skincare all sit comfortably against fresh walls with controlled lighting and a single window display to focus the message. Quiet luxury, Scandinavian minimalism, Japanese-influenced restraint, and architectural tailoring photograph well in this envelope. What will not work is a maximalist streetwear drop needing raw industrial texture and graffiti-friendly surfaces, or a heritage brand that trades on aged parquet, mouldings, and patina, since the renovation has removed exactly the character those narratives borrow from. Brands needing a strong point of view built into the shell should plan for branded store design rather than expecting the room to supply it.

Best Use Cases

First choice is a fashion showroom with wholesale appointments during market: three levels let you separate buyer meetings from rail storage and styling, which is the single hardest thing to achieve in a small Paris footprint. Second is a pop-up shop or temporary retail space, supported by ground floor street-level access, window display, and Pyramides metro two minutes away on the Rue Saint-Honoré retail corridor. Third is a press day and collection preview, where multiple entrances allow staggered arrival and a controlled route through the levels. Fourth is a trunk show or showroom sale, since the complete kitchen and two bathroom facilities support long trading days without external catering hire. Fifth is a content studio or photo and video shoot, using the renovated neutral surfaces and existing lighting as a base. Sixth is an intimate cocktail reception or influencer event, capped by the modest sqm rather than the layout. Seventh is a gallery showing or pop-up exhibition, and eighth is a small creative workshop or networking session on the upper or lower level.

Budget Signal

Expect upper-mid to premium positioning for a short-term commercial space in the 75001, priced on address and frontage rather than square metres. Brands at this stage typically find it undercuts a comparable unit on Rue Saint-Honoré proper while sitting within a few doors of it, which is the actual value here. Against a hotel event space you gain a real street-level window, daily trading capability, and a multi-day footprint instead of hourly room hire. Against a co-working venue or shared pop-up format you gain full brand control, exclusivity, and no competing logos in your press images. Against a prime commercial lease you avoid a multi-year commitment for a market-week or seasonal need. In our experience the profile that gets the most from this price tier is the brand using it as both showroom and retail simultaneously, and it is worth modelling that dual function through the ROI estimator before enquiring.

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about this space

the fwv take

what's included

make the space yours.

how to book this space

Check the shell and the dates

Send the brief

Get availability and a quote

Lock the contract

Build and open

activation ideas

SS/AW Seasonal Showroom

Buyer Appointments and Wholesale Preview

Press Day / Media Preview

Temporary Retail Pop-Up

Sample Sale / Showroom Sale

Product Launch

Influencer Event and Cocktail Reception

Content Creation and E-commerce Shoot

Gallery Showing / Pop-Up Exhibition

use cases

location

getting here & street life

frequently asked

who it suits

Brand Scale

Aesthetic Fit

Best Use Cases

Budget Signal

set in cormorant.printed for paris, this session.

set in cormorant.
printed for paris, this session.