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shell — roswell

Retail Space with Essential Amenities.

min 5 days · max 5 days

tl;dr

Space
A 112 sqm (1,200 sq ft) furnished basement-level retail unit for rent inside a mall on the Holcomb Bridge Road corridor in Roswell, Georgia, fitted out with counters, fitting rooms and garment racks. The interior is a move-in ready temporary retail shell with even artificial lighting rather than a raw white box.
Best For
Strongest fit is a direct-to-consumer pop-up store selling stock over a five day run, followed by sample sale space with fitting room throughput, a wholesale appointment and buyer preview showroom, and a small-scale retail activation or brand shoot location using the existing fixtures. Capacity is estimated at 120 people for a launch evening or collection preview.
Standout Features
Full retail fit-out already installed, including cash counters, multiple fitting rooms, hanging garment racks and a dedicated back-of-house stock room, so brands hire the space without building fixtures. Also on site: sound and video equipment for looping campaign content, elevator access for pallet and rail deliveries to basement level, a staff kitchen, on-site parking, and CCTV plus a monitored security system covering overnight stock.
Location
Set on the Holcomb Bridge Road retail corridor in Roswell GA 30076, a car-led suburban district where on-site parking replaces rail transit and MARTA connections into North Atlanta run via bus and a short drive. Neighbouring trade includes Meridian Diamond Co. and Roswell Antiques & Interiors within 150 m, Lidl and Ross within 600 m, plus two hotels for visiting teams, making load-in straightforward and guest arrival by car simple.
Availability
Day rate is 60 USD with a fixed five day rental term, booked as a single block rather than by the day. Allow three to four weeks lead time in the Atlanta metro, and longer across the autumn holiday retail run and spring market weeks when short-term commercial space along this corridor typically books out first.
How to Book
Submit a brief through Fashion Week Venues and we confirm availability within 24 hours, with no charge until confirmed. Our team handles mall permit paperwork, retail staffing and fit-out coordination on the brand's behalf. Request availability now to hold your five day window.
112 m²
1200 sq ft
roswell
US
$60 / day
per day
pop-up store
2 use cases
in short
A 112 sqm (1,200 sq ft) furnished basement-level retail unit for rent inside a mall on the Holcomb Bridge Road corridor in Roswell, Georgia, fitted out with counters, fitting rooms and garment racks. The interior is a move-in ready temporary retail shell with even artificial lighting rather than a raw white box. Best…
city
Roswell
area
112 sqm
day rate
$60 / day
postcode
—
use cases
pop up store · retail activation · showroom presentation
included
Internet · Air Conditioning · Security System

about this space

This well-appointed retail space offers a friendly environment and access to essential support services. The amenities include internet access, air conditioning, and a security system for added peace of mind. The space features a stock room, counters, fitting rooms, and garment racks to facilitate operations. Adequate lighting complements the interior, while the furnished area is suitable for various retail activities. Additional amenities include sound and video equipment, electricity, heating, and parking. The property also offers an elevator for convenient access and a kitchen for staff use. Surveillance is ensured with CCTV for security purposes.

the fwv take

This space is primed for direct-to-consumer pop-up stores, blending essential retail infrastructure—counters, fitting rooms, garment racks—with exceptional ease of operation in a ready-to-use configuration.

Situated in the basement of a mall along Holcomb Bridge Road in Roswell, this location offers a controlled environment that benefits from integrated sound and video equipment, making it conducive to intimate retail experiences and buyer previews.

The space is well-suited for emerging or mid-scale fashion labels with a contemporary style, especially those focusing on short-term retail activations or showroom presentations rather than high-tension luxury pop-ups.

Our experience indicates a lead time of three to four weeks is prudent to ensure booking, especially during peak seasons like autumn holidays, where demand for short-term commercial spaces spikes; leverage our activation timeline tool to strategize effectively.

what's included

  • Internet
  • Air Conditioning
  • Security System
  • Stock Room
  • Counters
  • Fitting Rooms
  • Garment Rack
  • Lighting
  • Furniture
  • Sound & Video Equipment
  • Electricity
  • Heating
  • Parking
  • Elevator
  • Kitchen
  • CCTV

package add-ons

make the space yours.

with our package add-ons you can make your chosen space move-in ready. from furniture and branding, to staffing and marketing — we've got you covered.

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how to book this space

  1. 01

    Check the shell and the dates

    Review the gallery, 112 sqm floor plan and amenities for Retail Space with Essential Amenities, then note the window you want in Roswell. Fashion week dates book 6–10 weeks out.

  2. 02

    Send the brief

    Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €54 per day.

  3. 03

    Get availability and a quote

    We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Roswell.

  4. 04

    Lock the contract

    Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.

  5. 05

    Build and open

    Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Roswell.

activation ideas

Direct-to-Consumer Pop-up Store

This space is primed for direct-to-consumer pop-ups due to its fully fitted retail infrastructure including garment racks and fitting rooms. Brands running pop-up concepts in spaces like this typically maximize the ready-to-use counters and stock room for efficient merchandise presentation and sales over the five-day rental period.

Sample Sale

Well-equipped for a sample sale, the space includes crucial elements like fitting rooms and garment racks, supporting high throughput of up to 120 guests. The layout facilitates easy navigation for shoppers and sellers, making the most of the spacious 112 sqm area for product displays and customer interaction.

Showroom Presentation

The integration of sound and video equipment makes this space suitable for a fashion presentation or buyer preview. With 112 sqm available, brands can create engaging displays for wholesale appointments, utilizing the controlled mall environment for a focused and intimate presentation. Explore our New York listings for similar opportunities.

Retail Activation

For brands looking to engage directly with their audience, this space supports small-scale retail activations. The setup allows for branding visuals using video equipment to enhance the retail experience. It offers a comprehensive infrastructure for hosting interactive sessions or themed days, enhancing customer engagement.

Buyer Appointments

With its controlled setting and existing furnishings, this space accommodates formal buyer appointments. The environment is conducive to discussing new collections with invited guests in a quiet, focused atmosphere, while the elevator access eases logistics and equipment transport. Discover more about enhancing your setup with our concept direction service.

Press Day / Media Preview

Equipped with sound and video projection capabilities, this venue can host a press day or media preview effectively. The comprehensive amenities ensure a seamless setting for showcasing new collections or products to media professionals, while the CCTV ensures discretion and security for high-profile events.

Content Creation Day

The furnished setting and video equipment make it suitable for a brand shoot or content day. The layout allows for diverse shooting angles and setups, ideal for capturing product imagery or promotional material. Utilize the stock room for wardrobe and props, minimizing disruptions during day-long sessions.

Art Exhibition or Gallery Showing

The 112 sqm space, along with its excellent lighting and existing furnishings, supports art exhibitions or gallery showings. Artists can utilize the venue's sound and video equipment to provide multimedia experiences in a secure and controlled mall environment, drawing discerning visitors.

Workshop or Creative Workshop

The inclusion of a kitchen and ample furnished area allows for creative workshops, supporting interactive and hands-on sessions. Brands running workshops in spaces like this benefit from ample parking, ensuring that attendees have easy access and are comfortably accommodated on-site.

use cases

pop up storeretail activationshowroom presentation

location

plotting…
roswell·34.0299° · -84.3386°

what's around

5 stores within 600 m, incl. Tires Plus, Meridian Diamond Co., Roswell Antiques & Interiors

brands nearby

Tires PlusMeridian Diamond Co.Roswell Antiques & InteriorsCVS PharmacyShellCity AntiquesOlive GardenLidlVerizonPizza HutHoliday InnRossEuropean Skin Care
jewellery & watches
1
beauty
1
department stores
1
design & interiors
2
hotels
2
cafés
1
restaurants & bars
5
other retail
9
  • Tires Plus140 m
  • Meridian Diamond Co.150 m
  • Roswell Antiques & Interiors150 m
  • Cloud 9 Smoke & Vape270 m
  • Brookwood Grill280 m
  • CVS Pharmacy300 m

the neighbourhood

Roswell’s retail landscape offers an eclectic mix ideal for brands keen on creative activations. You will find independent designers alongside well-established retailers such as Meridian Diamond Co. and Roswell Antiques & Interiors on Holcomb Bridge Road. This area is home to concept stores that cater to a diverse range of consumers looking for unique pieces and curated experiences. In our experience placing brands in this neighbourhood, it serves as a burgeoning space for fashion presentations and showroom rentals. The mix of design-centric boutiques like City Antiques and strong retail presence, such as CVS Pharmacy and Lidl, creates a vibrant enough cluster to draw in those specifically seeking niche retail experiences on their doorstep.

Brands favor Roswell over Atlanta’s Midtown for several reasons, chief among them being the balance of location benefits without the intensity of a downtown setting. Here, the quieter environment allows for more intimate brand activations — perfect for those requiring a short-term commercial space without the hustle of Peachtree Street and Lenox Square. Roswell's proximity to key press and buyer hotels, such as Best Western Plus, makes it attractive for invite-only events that benefit more from planned visits rather than impromptu foot traffic. With the city being car-centric, on-site parking provides an added advantage for visiting executives and clients. To explore more about spaces like this, visit our New York listings.

The space itself is situated in a mall off Holcomb Bridge Road, surrounded by a mix of well-frequented dining spots like Brookwood Grill and Olive Garden, contributing to a steady but subdued foot traffic pattern. The activity dynamically ebbs and flows, with peak periods typically aligning with lunch and early evening when nearby offices empty. This setting works particularly well for brands looking for a controlled environment over high-footfall chaos. However, for those needing spontaneous walk-ins or organic street visibility, the area's reliance on planned visits means it might not be the perfect fit. If your activation requires extensive foot traffic analysis, our data and analytics service could guide you in understanding the best approach within this suburban corridor.

getting here & street life

street activity

quiet street.

3 places within 200 m · 14 stores · 6 cafés and restaurants

within 200 m
3
within 400 m
8
within 600 m
22

frequently asked

Yes, this retail space in Roswell is well-suited for pop-up shops, offering essential amenities like garment racks, fitting rooms, and counters. The 112 sqm (1,200 sq ft) space is move-in ready for temporary retail use, making it ideal for launching direct-to-consumer activations. It is equipped with internet, sound and video equipment, and an elevator for convenient logistics. Given its location in the Holcomb Bridge Road mall, it provides a controlled environment for pop-up retail operations.

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FWV

/ colophon — build stamp /

set in cormorant.
printed for paris, this session.

stamped
—
edition
vol. iv · ss27
type
cormorant · plex mono
finish
gold foil 871c