Versatile 4,000 Sq Ft Studio Space for Events and Productions.
tl;dr
- Space
- A 372 sqm (4,000 sq ft) basement studio for rent in Hollywood, Florida, on the Taft Street production corridor near Dixie Highway, built as seven distinct set environments under a full lighting grid with very high ceilings. It is a move-in ready production and fashion presentation space rather than a daylight showroom.
- Best For
- Strongest fit is campaign and content studio production shooting lookbook, ecommerce and social assets in one load-in, followed by fashion shows and collection previews with a full runway and 150 seated guests. Also available to hire for press days and wholesale appointments with buyer bays, private events and cocktail receptions, and closed-door sample sales or pop-up shop formats that do not depend on street footfall.
- Standout Features
- Seven separately dressed set environments with multiple wall textures, usable as one 390 capacity event floor or as parallel workspaces, all served by a complete lighting grid and light board. Two fully functioning kitchen environments for catering builds, a dedicated glam room, wardrobe room and conference room, three restrooms, fitting rooms and garment racks, plus a loading dock door and on site parking for oversized set pieces, all vetted by Fashion Week Venues.
- Location
- Fort Lauderdale airport is roughly 15 minutes north by car and Brightline at Aventura or Fort Lauderdale puts Miami buyers here in about 30 minutes, with guests arriving by car or rideshare to a dedicated entrance and surface parking. The immediate block off Taft Street is a car first warehouse and trade frontage strip with three casual kitchens inside 160 metres, functional and quiet for load-in and controlled for invite-only arrivals.
- Availability
- Day rate is USD 4,200 with a one day minimum and bookings accepted up to 28 days, so you can book by the day or by the week. Allow four to six weeks lead time in South Florida, and longer across Miami Swim Week in late May and June, Art Basel in early December and the January to March resort season, when studios on this corridor typically book out first.
- How to Book
- Send a brief with your dates, format and crew size and we confirm availability within 24 hours, with no charge until confirmed. Permit paperwork, staffing and fit-out coordination are handled by our team on the brand's behalf, so request availability now to hold your production window.
about this space
This 4,000 square foot studio space features seven distinct set environments suitable for a variety of photoshoots and video productions. The fully finished studio includes multiple wall textures and presentation monitors. It is appropriate for events such as parties, fashion shows with a full runway, and presentations with up to 150 audience chairs. The space includes two fully functioning kitchen environments and can be utilized as one comprehensive event area or through its individual environments. Additional facilities comprise three restrooms, a glam room, a wardrobe room, and a conference room. The studio boasts very high ceilings with a complete lighting grid and light board. There is also a loading dock door available for accommodating large items.
what's included
- Internet
- Air Conditioning
- Security System
- Stock Room
- Counters
- Fitting Rooms
- Garment Rack
- Lighting
- Furniture
- Sound & Video Equipment
- Electricity
- Heating
- Parking
- Elevator
- Restrooms
- Kitchen
- Wifi
- Loading Dock
- Stage
package add-ons
make the space yours.
with our package add-ons you can make your chosen space move-in ready. from furniture and branding, to staffing and marketing — we've got you covered.
how to book this space
- 01
Check the shell and the dates
Review the gallery, 372 sqm floor plan and amenities for Versatile 4,000 Sq Ft Studio Space for Events and Productions, then note the window you want in Hollywood. Fashion week dates book 6–10 weeks out.
- 02
Send the brief
Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €3665 per day.
- 03
Get availability and a quote
We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Hollywood.
- 04
Lock the contract
Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.
- 05
Build and open
Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Hollywood.
activation ideas
Fashion Show / Runway Presentation
This works as a genuine runway venue because the stage, full lighting grid with light board and 150 audience chairs are already in the building. The very high ceilings take overhead trussing and follow spots without an external structure, and the loading dock door brings risers, flats and set pieces straight to the floor. With occupancy rated at 390, a 150 seat show plus standing press and backstage crew sits well inside capacity. Seating plans and front row layouts are fastest to resolve through furniture rental.
SS/AW Seasonal Showroom
Strong fit for a seasonal showroom rental because the seven set environments divide into separate delivery rooms without any build, and garment racks plus fitting rooms are already installed. Brands running market weeks in spaces like this typically dress three or four environments as delivery stories, use the wardrobe room for steaming and prep, and keep the conference room for line sheets and terms. The 28 day maximum booking covers a full market period, though as a basement floor you should bring reference lighting for fabric colour checks.
Buyer Appointments
This space handles parallel wholesale appointments better than most studios because the conference room and individual environments give you four private bays with no crossover between accounts. In practice each bay holds a buyer plus one or two team members, and the fitting rooms mean fit sessions happen in the room rather than being scheduled separately. On site parking and Brightline connections put Miami and Fort Lauderdale buyers here within thirty minutes, which matters when you are stacking six appointments into a single day.
Press Day / Media Preview
A capable press day venue, mainly because the seven environments let you stage the collection as separate narrative rooms rather than one rail of product. Presentation monitors carry campaign film, the two fully functioning kitchens cover catering without a mobile unit, and three restrooms support 40 to 60 rolling press across a day. The honest constraint is visibility: this is a basement floor on a trade block with no walk in traffic, so the guest list and confirmations have to do all the work.
Product Launch
Works well for a launch because the stage, presentation monitors and light board let you run a short seated moment inside a standing reception without moving the audience to a second room. Realistically the floor holds 120 to 180 for a launch with bar service, well below the 390 occupancy figure once product plinths and camera positions are accounted for. The two kitchens handle bar prep and canapé service, and the loading dock takes oversized product cases and display builds directly in.
Brand Shoot or Content Day
This is the strongest use of the space: seven distinct sets, multiple wall textures, a glam room and a wardrobe room mean a full campaign day happens in one load in with no location moves. A crew of 10 to 18 works comfortably across 372 sqm, and because the complete lighting grid replaces any reliance on daylight, the schedule is not weather dependent at any hour. The dock door and parking make vehicle based props and large set dressing straightforward rather than a logistics problem.
E-commerce Shoot
Efficient for high volume e-commerce because the fixed grid and light board give you repeatable lighting day to day, which is what keeps a catalogue consistent across multiple shoot dates. Two shooters working parallel sets against different wall textures will clear a serious unit count in a day, with the wardrobe room handling steaming and sequencing and the fitting rooms covering on model changes. Book the same environments across consecutive days and your setup carries over rather than being rebuilt each morning.
Video Production
Set up for video because the very high ceilings, complete lighting grid and in house sound and video equipment cover the technical needs of a multi scene shoot in a single facility. What makes this work specifically is the two functioning kitchens, which act as practical sets for lifestyle and food led content instead of being built from scratch. As a basement studio the room is quiet from street noise, though air conditioning will usually need cutting between takes on dialogue heavy sequences.
Influencer Event
Well suited to a creator event because the glam room plus seven backdrops means every attendee leaves with distinct content captured in one visit, which is the main reason brands book set driven studios for this format. Forty to seventy creators moves comfortably through the environments in a rolling two hour window, with monitors running brand assets and parking easing arrivals. Programming, briefing and content rights are usually cleaner when handled alongside influencer marketing rather than on the day.
Invite-Only Sample Sale
This works as a closed door sample sale rather than a public one, because counters, a stock room, fitting rooms and garment racks are already fitted while the basement level and trade block location deliver no passing footfall. Plan for four to six staff, one environment as the till and wrap zone and another as overflow stock, with the loading dock taking pallet deliveries. Queue flow and transaction speed are the variables to control, so brief staffing and point of sale and payments early.
use cases
location
what's around
3 places within 600 m
- restaurants & bars
- 3
- Hollywood Tacos Plus80 m
- The Trap 95490 m
- Salteñas Bolivian Kitchen160 m
the neighbourhood
Swim and resortwear labels, watch and accessories houses, Latin American designers building their first US wholesale presence, and the freelance production crews who service all of them make up the working population of this part of Hollywood, Florida. The accessories and timepiece trade anchors the corridor, with the Invicta operation off Taft Street drawing packaging suppliers, product photographers and fulfilment outfits into the low warehouse blocks either side of Dixie Highway and the FEC rail line. A few minutes north, the Downtown Hollywood Arts District around Young Circle, ArtsPark and Harrison Street holds galleries, mural studios, independent ateliers and small agency offices occupied largely by creatives who priced themselves out of Wynwood. Crews based in Miami and Fort Lauderdale rotate through this belt constantly because the buildings carry ceiling height, three phase power and dock access that beachfront addresses cannot offer. Brands weighing this against other markets tend to browse all spaces first, but understand that this is a production and showroom belt, not a shopping street.
Budget goes into the build here rather than into the address, which is the single reason brands pick this corridor over Wynwood, the Miami Design District, Lincoln Road or Miami Worldcenter. In our experience placing brands across South Florida, a 4,000 sq ft floor with a full lighting grid, loading dock and surface parking costs a fraction of an equivalent footprint on NW 2nd Avenue, and the load-in and permitting friction is markedly lower. The travel logic holds up for international guests: Fort Lauderdale airport sits roughly fifteen minutes north, Brightline at Aventura and Fort Lauderdale brings Miami buyers over in about half an hour, and the Hollywood Beach and Diplomat hotel cluster gives visiting press and wholesale accounts a five minute run to the door. What this neighbourhood does not give you is prestige adjacency or spillover from an existing fashion crowd. Nobody passes this building on the way somewhere else. Teams comparing markets often run the numbers through our city compare tool, and this address wins on cost per usable square metre rather than on postcode value.
Arriving for a press day or buyer appointment on this block feels functional and controlled, which is precisely why invite-only formats work here and open retail does not. The street is car first, with warehouse frontages, surface parking and three casual kitchens inside a hundred and sixty metres, including Hollywood Tacos Plus and a Bolivian place that crews use for lunch runs. Mornings are quiet until around nine, then trade vans and courier traffic build through midday; the people walking past are workers and neighbourhood regulars rather than shoppers, and by early evening the street clears entirely. Guests arrive by car or rideshare and enter through a dedicated door, ideal for a seated runway of 150 or a closed showroom day. As a basement level studio, daylight is not part of the offer, so the grid and light board carry the look, and our production and build team treats that consistency as an asset. Honest limitation: no walk-in traffic and no street visibility, so consumer pop-ups needing passing footfall belong on Hollywood Boulevard or Miami Beach.
getting here & street life
nearest transit
- Taft Street/Rotary Parkbus · 08325 m · 4 min
- Taft Street/Northwest 31st Avenue - (Rotary Park)bus · 08346 m · 4 min
- Sheridan Street Tri-Rail Stationbus · 195385 m · 5 min
- Taft Street/North 31st Roadbus · 08398 m · 5 min
- Sheridan Street/Tri-Rail Park & Ridebus · 12 110428 m · 5 min
- Taft Street/North 28th Avenuebus · 08499 m · 6 min
street activity
quiet street.
3 places within 200 m · 3 cafés and restaurants · street market
- within 200 m
- 3
- within 400 m
- 3
- within 600 m
- 3
the neighbourhood
Sheridan Street station is a Tri-Rail commuter rail station in Hollywood, Florida. The station is located near the intersection of Sheridan Street and North 29th Avenue, just west of Interstate 95 at exit 21. It station has two side platforms, with parking and buses east of the northbound platform and a footbridge accessing the southbound platform.
frequently asked
Yes — Versatile 4,000 Sq Ft Studio Space for Events and Productions is a vetted pop-up ready space in Hollywood, 372 sqm. Request availability and dates through the inquiry card on the listing.
who it suits
Brand Scale
This 4,000 sq ft studio suits mid-sized brands running multi-format activations: a 15 to 60 person company, roughly 5 to 15 years of trading, with an established wholesale or DTC base and an in-house or retained creative team. The reason is operational rather than aspirational. Seven distinct set environments, a full lighting grid, a glam room, a wardrobe room and a conference room only pay for themselves when a brand can fill them, meaning a shoot crew, a sales team taking wholesale appointments and an events lead working in parallel. In our experience the profile that gets the most from this space is a brand consolidating three or four separate bookings into one venue across a week. Where we see mismatches is when a solo founder or a two person label books it for a single sample sale and uses one corner of a basement floor built for 390 people. Equally, a global house wanting a street-facing flagship moment will find the basement level and light retail footfall wrongly positioned for walk-in trade.
Aesthetic Fit
Brands with a flexible, set-driven visual identity fit here best: contemporary ready-to-wear, streetwear, swim and resort, beauty, footwear and accessories labels whose imagery changes by season rather than sitting on one fixed look. Multiple wall textures, two working kitchen environments, presentation monitors and very high ceilings mean the room adapts to your art direction instead of imposing its own. Bold colour, graphic sets, high-gloss product staging and video-led retail experience concepts all read well under a full light board. What does not work is a heritage or quiet luxury brand that depends on daylight, period architecture, street frontage and a sense of place. A basement studio with engineered sets will read as a production facility rather than a maison, no matter how carefully it is dressed. If your identity relies on architectural provenance, this is the wrong container, though brands wanting a hard reskin can push it further with branded store design.
Best Use Cases
First choice is content studio and campaign production, because seven set environments, a complete lighting grid, a glam room and a wardrobe room let a brand shoot lookbook, ecommerce and social assets in a single load-in, supported where needed by production and build. Second is a fashion show or collection preview, with a full runway, stage, 150 audience chairs and 390 occupancy capacity. Third is a press day and wholesale appointment venue, using the conference room and individual environments as separate buyer bays with fitting rooms and garment racks already in place. Fourth is a private event or cocktail reception, helped by two functioning kitchens and a loading dock for catering and large builds. Fifth is a brand presentation space or workshop series across a multi-day booking. Sixth is a pop-up shop or sample sale, viable but weakest here given basement level and limited passing trade.
Budget Signal
This sits at the upper-mid tier for short-term commercial space in the Hollywood and greater South Florida market, and it is priced as a fully equipped production facility rather than as bare square footage. The value case is consolidation. A comparable week would otherwise mean a day rate studio for the shoot, a hotel ballroom for the show, a co-working room for buyer meetings and separate rental for lighting, furniture, staging and kitchen access. Brands at this stage typically find the combined cost of those four bookings exceeds this rate before crew travel between locations is counted. Against prime street-level retail it is cheaper but delivers no footfall, so judge it on production value and not on walk-in sales. Shared pop-up formats undercut it heavily and remain the better answer for a single-purpose sample sale. Model your own comparison with the budget calculator before enquiring.
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