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shell — brooklyn

Versatile Event Space with Bar and Entertainment Amenities.

167 m²
1800 sq ft
brooklyn
US
$1,440 / day
per day
photo / video
3 use cases
city
Brooklyn
area
167 sqm
day rate
$1,440 / day
postcode
use cases
corporate event · private event · cocktail reception
included
Internet · Air Conditioning · Security System

about this space

This commercial space is ideal for a variety of events, including corporate gatherings, parties, and themed celebrations. The venue features a cozy bar offering food and drinks, with flexible menu options and delivery assistance available. There are two spacious halls designed for personal use, equipped with essential amenities such as a microphone, lighting, laser effects, a smoke machine, a screen, projector, and sound systems suitable for various events, from parties to movie nights. For those seeking additional engagement, experienced artists and presenters are on hand to elevate your event experience. The space also offers customizable layouts and a dedicated photo area, ensuring a tailored atmosphere that fits your theme. With amenities including internet access, air conditioning, a security system, a stock room, and ample furniture, this venue accommodates all your event needs seamlessly.

what's included

  • Internet
  • Air Conditioning
  • Security System
  • Stock Room
  • Counters
  • Fitting Rooms
  • Garment Rack
  • Lighting
  • Furniture
  • Sound & Video Equipment
  • Electricity
  • Heating
  • Parking
  • Elevator
  • Kitchen
  • Wifi
  • Projector

package add-ons

make the space yours.

with our package add-ons you can make your chosen space move-in ready. from furniture and branding, to staffing and marketing — we've got you covered.

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how to book this space

  1. 01

    Check the shell and the dates

    Review the gallery, 167 sqm floor plan and amenities for Versatile Event Space with Bar and Entertainment Amenities, then note the window you want in Brooklyn. Fashion week dates book 6–10 weeks out.

  2. 02

    Send the brief

    Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €1255 per day.

  3. 03

    Get availability and a quote

    We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for Brooklyn.

  4. 04

    Lock the contract

    Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.

  5. 05

    Build and open

    Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in Brooklyn.

use cases

corporate eventprivate eventcocktail receptionworkshopcreative workshopmasterclassnetworking eventvideo productioncontent creationphoto shoot

location

plotting…
brooklyn·40.5930° · -73.9612°

what's around

8 stores within 600 m, incl. Walgreens, Verizon, Zenisha Nails Spa Inc

brands nearby

WalgreensVerizonZenisha Nails Spa IncCarvelIlluission's Hair StudioTK Beauty LoungeNissanDream Gallery Furniture7-ElevenAura Nail SpaWasim BarberPharmacy BoutiqueBrooklyn Supreme Barber Shop
fashion stores
1
beauty
6
design & interiors
1
cafés
2
restaurants & bars
9
other retail
28
  • Walgreens20 m
  • A-Eastern Plumbing Supply80 m
  • Chatan De Capitan130 m
  • The Flowe Czar130 m
  • Coney Island King160 m
  • PUPlike Grooming Studio160 m

the neighbourhood

Event producers, independent content crews, beauty and hospitality operators, and family-run catering businesses are the working population of this stretch of Coney Island Avenue, and they use spaces like this one constantly. Walk the corridor between Avenue X and Gravesend Neck Road on a weekday and the commercial mix tells you exactly who is here: barbers and nail studios like TK Beauty Lounge and Aura Nail Spa, florists stacked three to a block, Georgian and Uzbek restaurants such as Tsob Tsobe and Tandir Rokhat, furniture showrooms, and a steady rotation of photographers loading gear out of double-parked cars. The creative economy in Sheepshead Bay and Homecrest is service-led rather than atelier-led. There are no gallery clusters here and no designer showroom row, but there is a deep bench of DJs, presenters, dance schools, videographers, and Russian and Ukrainian speaking event talent who work these halls every weekend. In our experience placing brands across spaces in New York, this is the part of Brooklyn you book when you need production capability and hospitality infrastructure rather than a fashionable postcode.

Cost control and guest list control are the two honest reasons brands choose south Brooklyn over Williamsburg, Bushwick, Dumbo, or Soho. At roughly 167 sqm with a working bar, two halls, sound, lighting, projector and laser rig already installed, the day rate here buys production value that would sit two or three times higher in Greenpoint or Tribeca once you added kit hire and a build. What you give up is adjacency. Manhattan-based press, buyers, and agency guests will read a Coney Island Avenue address as a genuine journey, and some will not make it. There is no hotel cluster nearby, no international buyer traffic, and no fashion week circuit within walking distance. What you get instead is parking, elevator access, a stock room, and a Q train connection at Neck Road and Sheepshead Bay that puts you around forty minutes from Union Square. The trade works well for content shoots, cast and crew days, private cocktail receptions, workshops, masterclasses, and community-facing launches where the audience is local rather than flown in. Our production and build team treats this kind of address as a shell with useful bones rather than a destination in itself.

Arriving here for a shoot or a private event feels functional rather than ceremonial, and brand teams should plan for that. The block runs commercial and residential at once, with a Walgreens directly beside the entrance, apartment blocks above the storefronts, and pavement traffic that peaks in the late afternoon as school pickup, pharmacy runs, and grocery shopping overlap. Mornings are quiet and easy for load-in. Evenings bring restaurant and bar footfall further down toward Brighton and Sheepshead Bay Road. The space itself sits at basement level, which means climate stability, sound isolation, and total lighting control, all of which the street dynamic works particularly well for when you are running a photo area or projection-led format. What we consistently hear from teams who activate here is that the venue performs and the address does not sell itself, which is the correct expectation. Be clear on the limitation: this is not a location for walk-in retail, street visibility, tourist volume, or a multi-day showroom run, and the single day booking window reinforces that. Use our budget calculator before committing if your model depends on passing trade.

frequently asked

Yes — Versatile Event Space with Bar and Entertainment Amenities is a vetted pop-up ready space in Brooklyn, 167 sqm. Request availability and dates through the inquiry card on the listing.

who it suits

Brand Scale

This space fits a brand with a 5 to 30 person team, roughly 2 to 8 years of trading, and an established DTC or community mailing list of several thousand names in the outer boroughs. At 167 sqm across two halls with a 170 person capacity, a built in bar, kitchen access, parking and an elevator, it is sized for a single high volume event day rather than a rolling retail programme, and the one day minimum and maximum booking term makes that explicit. Brands at this stage typically find they need the guest capacity but not the multi week lease commitment. Where we see mismatches is when a global house looking for a Manhattan press week address enquires here, or when a solo designer with forty samples books a room built for 170 people and reads as empty on camera. If you need a longer tenancy or a Manhattan postcode, compare it against other spaces in New York before you commit.

Aesthetic Fit

Bold, nightlife adjacent and entertainment led identities work here: streetwear, footwear and sportswear drops, fragrance and beauty launches, jewellery and accessory brands with a party led audience, and any label whose visual language leans on colour, saturation and stage lighting. The venue arrives with programmable lighting, laser effects, a smoke machine, projector, screen and full sound, plus a dedicated photo area, so a brand that designs its activation around light and motion gets immediate value. What does not work is quiet minimalism. A stone and linen luxury house, an archival tailoring label or a gallery style collection preview will fight the basement floor level, the fixed bar and the club leaning finishes, and stripping the room back to neutral costs more than starting from a raw white box elsewhere.

Best Use Cases

First choice is a launch party or cocktail reception, since the bar, flexible catering, presenters and artists on call, and 170 person capacity are all already in place. Second is a one day sample sale, supported by fitting rooms, garment racks, counters, a stock room and on site parking for stock delivery. Third is content and photo production, using the dedicated photo area, laser and smoke effects and controllable lighting across two halls. Fourth is a creative workshop or masterclass, with the projector, screen and microphone covering the presentation side. Fifth is a community or networking evening tied to a collection drop, and sixth is a members only collection preview for local wholesale and press contacts. Our activation service covers staffing, run of show and build for each of these formats.

Budget Signal

This sits in the mid market for south Brooklyn event hire and well below Manhattan or Williamsburg equivalents for the same capacity. In our experience the profile that gets the most from this space is a brand that would otherwise pay a hotel function room rate and then rent lighting, sound, bar service and furniture separately, because all of that is included here. Against a bare temporary retail space you save on build and technical hire, against a co-working venue you gain a licensed bar and real event infrastructure, and against a shared pop-up format you gain exclusive use of both halls for the day. The trade off is location and a basement floor level, so budget for transport or car service if your guest list is Manhattan based. Model the full day cost with our budget calculator before enquiring.

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FWV

/ colophon — build stamp /

set in cormorant.
printed for paris, this session.

stamped
edition
vol. iv · ss27
type
cormorant · plex mono
finish
gold foil 871c