Versatile Second Floor Space with Amenities.
tl;dr
- Space
- Versatile Second Floor Space is a 37 sqm (400 sq ft) open retail floor vetted by Fashion Week Venues and available for short-term rental in Herald Square, Midtown Manhattan, New York, arriving as a working shop layout with counters, garment racks and enclosed fitting rooms already installed.
- Best For
- Pop-up shop and temporary retail trading are the strongest fit for hire here, followed by wholesale appointments and buyer previews, compact fashion showroom and collection preview setups, sample sale space, and small press day or brand shoot sessions using the in-house sound and video kit.
- Standout Features
- Retail fit-out is move-in ready, with fixed sales counters, hanging garment racks, private fitting rooms and a separate stock room behind the shop floor for backstock and packing. Also fitted: installed sound and video equipment for presentations, a kitchen area suitable for catering prep, elevator access to the second floor for rail and crate deliveries, and a monitored security system with CCTV coverage.
- Location
- Penn Station sits roughly 5 minutes on foot and the 34th Street Herald Square subway hub serving the B, D, F, M, N, Q, R and W lines is around 3 minutes away, in the 10001 area of Midtown South. The surrounding Broadway stretch is dense mass market retail with Express, H&M, Sephora and Victoria's Secret inside 150 metres, so guest footfall is constant and our team schedules early morning load in on every rental.
- Availability
- Minimum hire is 4 days and maximum is 15 days, at a published day rate of $1,920 USD (approximately €1,673) with extras quoted on a brief-based basis. Allow 6 to 8 weeks of lead time for standard New York dates and 12 weeks for the February and September fashion week windows, when second floor spaces at this Herald Square address typically book out first.
- How to Book
- Enquire with your dates and activation brief and Fashion Week Venues confirms the hold with the operator and replies within 24h, with no charge until confirmed. Permit paperwork, staffing and fit-out coordination are handled by our team throughout, so request availability now to lock your dates.
about this space
This open space on the second floor is conveniently situated near Penn Station. It offers a variety of amenities to support diverse activities. Features include internet access, air conditioning, and a security system for enhanced safety. The space is equipped with a stock room, counters, fitting rooms, garment racks, and appropriate lighting for operational needs. Additional furnishings and sound and video equipment are included to facilitate presentations and gatherings. The space also benefits from electricity, heating, and an elevator for easy access. A kitchen area is available, along with Wi-Fi and CCTV for added convenience and security.
what's included
- Internet
- Air Conditioning
- Security System
- Stock Room
- Counters
- Fitting Rooms
- Garment Rack
- Lighting
- Furniture
- Sound & Video Equipment
- Electricity
- Heating
- Parking
- Elevator
- Kitchen
- Wifi
- CCTV
options de package
faites de ce lieu le vôtre.
avec nos options de package, votre lieu est prêt à ouvrir. du mobilier et de l'identité au personnel et au marketing, nous nous en occupons.
how to book this space
- 01
Check the shell and the dates
Review the gallery, 37 sqm floor plan and amenities for Versatile Second Floor Space with Amenities, then note the window you want in New York. Fashion week dates book 6–10 weeks out.
- 02
Send the brief
Use the request panel on this page to send your dates, expected footfall and budget. The listed rate is a starting point at €1673 per day.
- 03
Get availability and a quote
We confirm availability with the operator and come back within 24 hours with the all-in cost: rent, staffing, permits and fit-out for New York.
- 04
Lock the contract
Sign the short-term licence, pay the deposit and we register any permit or signage paperwork the address needs.
- 05
Build and open
Fit-out, install and staff the pop-up. Our production team handles delivery, install and the strike at the end of the run in New York.
use cases
location
what's around
32 stores within 600 m, incl. Call It Spring, Afaze, LensCrafters
brands nearby
- fashion stores
- 25
- jewellery & watches
- 3
- beauty
- 4
- culture
- 1
- cafés
- 2
- restaurants & bars
- 7
- other retail
- 18
- Call It Spring20 m
- Afaze20 m
- LensCrafters20 m
- City Streets30 m
- Express30 m
- GNC30 m
frequently asked
Yes — Versatile Second Floor Space with Amenities is a vetted pop-up ready space in New York, 37 sqm. Request availability and dates through the inquiry card on the listing.
- brand passportpersonalised recs from your homepage
- roi estimatorfootfall & revenue for this space
- budget calcrent · fit-out · staffing · press
free · no credit card · unlocks personalised recommendations
/ colophon — build stamp /
set in cormorant.
printed for paris, this session.
- stamped
- —
- edition
- vol. iv · ss27
- type
- cormorant · plex mono
- finish
- gold foil 871c